Tag Archives: Online

New Black Dating Service By Lovetropolis.com

A Bowie, Maryland online dating service owned by The Lombard Company, Inc. issued a statement today inviting African Americans to try their new Black Dating Service. Lovetropolis.com, an online dating service that was launched in February 2009, is rolling out Black Dating along with four other ethnic and religion targeted dating services.

“Our goal here is to provide people with what they are looking for in a partner,” said a company spokesperson. “Members of the African American community who have used our general dating service have been requesting that we add something more specific to race, culture and religious beliefs to make it easier to find a more perfect match. Black Dating is our response to that plea.”

Lovetropolis.com would like to point out that Black Dating is not limited to strictly African Americans, but they are issuing an open invitation to all members of the black community to come and visit their new service. They are even offering free lifetime membership for anyone who signs up now and pays the $17.95 profile approval and activation fee. As a dating service still within its first year, Lovetropolis.com is offering a number of incentives to all in order to build their customer base.

“Right now the price is very low, and memberships are virtually free,” our spokesperson tells us. “We are growing fast though, so I’d suggest that anyone who wants to try our service should sign up now. With the social network platform we’re using, we’ll have to start charging at some point. Anyone who joins at this stage will never have to pay membership fees.”

The other four ethnic and religion targeted dating services offered by Lovetropolis.com are Latin Dating, Asian Dating, Jewish Dating, and Christian Dating. Their social networking tools include webcam dating, instant messages, internal secure emails, Favorites menus, YouTube upload capability, and a variety of apps and custom features to improve the look of a profile page.

Via EPR Network
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Lovetropolis.com and Couturemoda.com Announce Co-Brand Partnership

Lovetropolis.com and Couturemoda.com announced they are joining forces in an inventive partnership to market online dating services and contemporary fashion. The venture will make available Lovetropolis.com’s full range of dating and social networking services to Couturemoda.com’s savvy shoppers. The campaign will focus on looking your best to feel your best and put your best effort toward your love life. Couturemoda will be able to market its swank designer clothing to Lovetropolis.com’s upwardly mobile user base of over five million. The co-branding campaign will offer the most current trends in fashion and the most compelling range of online dating services in the marketplace.

lovetropolisimage3.jpg (376×298)

Lovetropolis.com will feature Couturemoda clothing in multiple ways, including on a special content page, and drive traffic to the Couturemoda website. Couturemoda will promote the dating website to its single clientele and develop best deals and special packages to be extended only to Lovetropolis.com’s users. To celebrate the campaign’s launch, Lovetropolis.com members are being offered a special discount when they shop Couturemoda.com.

Couturemoda’s owner said, “We are very excited to enter into this agreement with Lovetropolis.com. Lovetropolis.com’s current reach represents a huge market for our designer fashions and today’s most exclusive style trends. We’re confident our partnership with Lovetropolis will drive new users and increased sales to Couturemoda.com.” According to the CEO of Lovetropolis.com, the partnership with Couturemoda will be mutually beneficial. He said, “Couturemoda has always focused on bringing superlative style and unrivaled fashion to its shoppers. With this collaboration, we can also bring Couturemoda clientele unmatched online dating opportunities through exclusive, innovative dating services they can take advantage of only when they join Lovetropolis.com.”

Via EPR Network
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Finding the Right Content Management Solutions

With vast amounts of continual information creation, many businesses find it difficult to fully leverage, manage, and distribute their information effectively. Implementing new technology in-house can be an expensive and problematic situation resulting in excess time and cost overruns. This is due to the innate learning curve required for successful integration, the inevitable distraction due to the overlap of daily duties, and a host of other externalities that can restrain progress.

Many businesses prefer an information technology consulting company that can assist them in tailoring and implementing data content management solutions. The goal of many businesses is to reduce the cycle-time involved with the continual loop of content creation, content enrichment, content management and content delivery. Since this loop is recurring, there is great value in designing a solution that, for instance; publishes content to the web, to print, or to wireless media in an efficient and effective fashion. Trying to manage all of this manually can be exhausting and trying to implement an in-house solution can be painful and risky resulting in an uncertain level of quality and reliability.

It is often difficult to find consulting businesses that not only guide businesses toward the right solutions, but also implement the solutions with candor and integrity. Ideally, it is good to start at the beginning using a business’s current technology and current processes. Then systematically choose the right out-of-the-box product(s) that can be customized to fit the business’s requirements.

Whether a business is looking for improved web content management, digital asset management, multi-channel systems, work flow management, or any combination thereof; a solid content management consultant would have the experience, the passion, the maturity and innovation required to arrive at a solution adapted to the business.

DPCI is a content management consultation business that not only has the high-level of requirements necessary for consulting, tailoring and implementing quality content management systems, but they also do it with integrity. They have a ten year track record of delivering content management solutions for many notable businesses in a wide range of industries. DPCI has the experience to help maximize the value of a business’s information content in both print and digital forms.

Via EPR Network
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Data Cleansing Specialists Unveil New-Look Corporate Website

Tracesmart Corporate, data cleansing specialists and leading providers of consumer information services, have launched their new look corporate website. The redesign is not just skin-deep however, as it also includes an updated appearance to their intuitive online services, employed by a growing legion of operators to trace people and conduct identity checks. The redesign project was initiated following discussion with clients and prospects about site functionality.

Following in-depth market research with staff, customers and potential clients, the company embarked on a strategic overhaul of their business website to reflect the requirements and observations made by visitors during the research. The new look website and service portal was developed to portray Tracesmart Corporate as a modern and progressive organisation with a more welcoming and easier to understand user interface.

Owen Roberts, Tracesmart’s Communications Manager commented, “Putting into practice the feedback we received during market research has paid dividends. We believe our new look corporate website presents a more customer focused and user friendly search facility. Our in-house web developers and design team have responded to the challenge and delivered a fresh, contemporary design that I’m sure our customers will greatly appreciate.”

The Tracesmart Corporate website provides access to a variety of data intelligence services such as self-key consumer tracing, existence checks anti money-laundering and know your customer identity verification. Users of these services come from a broad and growing range of industries that include, amongst others, the financial sector, professional services and the media.

Paul Weathersby, Tracesmart’s Technical Director added just before its launch, “Following exhaustive examination of our previous site and listening to visitors and our customers, we were keen to improve the user experience and design. The website has gone through more than just a face lift and early indication from those consulted on the project suggests a more than favourable reaction. We are extremely delighted with the new design.”

Via EPR Network
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Christian Dating Service by Lovetropolis.com

Responding to market research and industry needs, Lovetropolis.com, a Bowie, Maryland-based online dating service owned by The Lombard Company, Inc., introduced a new Christian Dating service today as part of their push to attain a larger market share of the lucrative online dating niche market. They are hoping to match the success of their general dating service which was launched in February, 2009, and has already become a major player in the online dating business.

“Christians generally look for other Christians when entering the dating pool. A shared belief system is essential for a happy, long term relationship; and the closer we can match couples up, the more successful their dating experience will be,” said a spokesperson for Lovetropolis.com. “Our ethnic and religion-specific dating services are simply another way we can make sure that our customers meet the person they will be truly happy with.”

Specific niches in the online dating industry have become necessary with the explosion of multiple sites going up in recent years. The success of companies like Match.com and EHarmony has paved the way for others who want a piece of this lucrative pool. Lovetropolis.com though is claiming to have distinct advantages over the others that set them apart.

“Our service utilizes more of the social networking tools that are available today,” our spokesperson tells us. “We have video profiles, live chat features, YouTube uploads, Favorites menus, and applications to spice up a profile. The technology to do all of this is out there for the taking now, and we use all of it to improve user experience. Anyone can claim to be a Christian just to date someone whose photo they like; but when you have multiple conversations via webcam dating and spend some time getting to know someone on an intimate level before meeting, the truth comes out.”

In addition to Christian dating, Lovetropolis.com is also now offering Latin Dating, Asian Dating, Black Dating and Jewish Dating. “Be prepared,” our spokesperson tells us. “There’s a lot more where that came from. Our designers and marketing people are working day and night to crank out more sites very soon. We’ll keep you posted.”

Via EPR Network
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Tracesmart Bolster Their Database

Tracesmart, the online people search providers, have announced the addition of 100,000 rolling register updates for their tracing website. The new records will further assist customers when performing their online searches, delivering added accuracy to the Tracesmart facility. The new electoral roll data consists of individuals who have moved home or changed other details during the past month and have contacted their local authority to register their change of circumstance. The annual canvas of the UK population is undertaken during October every year, offering households the choice to opt out of the electoral roll if they wish. The option has given people the freedom to decide if their information is to be kept in the public domain, or only made available to those within local authority or credit reference agencies.

The number of people choosing to opt-out has risen since the opportunity was introduced in 2003, however the electoral roll continues to document millions of people and in 2009 the total amassed was 25 million records. Paul Weathersby, Tracesmart’s Technical Director, explains that although this number is lower than previous years, he is confident that the company’s unique Tracesmart Register fills in the gaps, strengthening the database. Weathersby commented, “We were the first website to publish the monthly updates, and we know from listening to customers that this has benefited them greatly. The fresh data we upload monthly is in addition to the Tracesmart Register, which is a database of data compliant sources.”

The Tracesmart Register has 250,000 new record uploads every month, and the extra rolling register monthly additions bolster the websites positioning as the premium name search facility.

“We pride ourselves on the information we hold, and invest in the most current data available to us. This provides our customers with the best possible chance of a successful address search to find relatives or friends,” said Owen Roberts, Tracesmart’s Communications Manager.

Anyone who moves or changes their details is encouraged to contact their local authority or visit the website About My Vote to register or update their details.

Via EPR Network
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Collection Of Online Video Greetings For Diwali 2009

Indiavideo presents you a fascinating collection of online video greetings for Diwali 2009. Besides videos on Diwali celebrations, there are video clips featuring the Indian classical art forms like Odissi, Bharatanatyam, Kathak and Baul music performance and many more.

The video greetings on art forms feature some of the master performers like Anita Ratnam, Dr Deepthi Omcherry Bhalla, Manju Bhargavee, Pali Chandra, Sujata Mohapatra, Bimbavati Devi, Dr. Neena Prasad, Rajashree Warrier and Parvati Baul. Click here to send Diwali Video Greetings The greetings facility is user-friendly, less time-consuming and the option to send a video greeting to multiple recipients is also available.

The online video greetings facility is also available on our branded channel on YouTube:www.youtube.com/indiavideodotorg.

www.indiavideo.org is the first website to offer online video greeting facility and it was introduced in 2007.

www.indiavideo.org is the first of its kind website portraying the geographical, and cultural marvels of a country. The portal is envisaged as an online video encyclopaedia on India.

The site has hundreds of videos from almost all Indian States and Union Territories. Videos on places and events of historical importance, colourful festivals and celebrations from different parts of the country, tourist attractions and wildlife are included. A rare feature of the website is exclusive galleries on topics like Ayurveda, Yoga and Indian cuisine.

The website, currently maintained by Invis Multimedia, was developed in association with the United Nations Educational Scientific and Cultural Organization (UNESCO) New Delhi Office. Only professional video clips are included in the website.

DIWALI
Diwali, the ‘festival of lights’ is time for celebrations in India. Diwali or Deepavali, as it is known in South India, literally means a row of lights or lamps. This festival symbolizing the victory of ‘good over evil’ and ‘light over darkness’ is one of the most widely celebrated festivals in the country, known for its multi-lingual and multi-cultural existence.

Via EPR Network
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National SEO , Global SEO – Mirror, Mirror on the Web, Who’s the Fairest of Them All?

That’s what we say everyday, when peering into our looking glass of this information age: our computer monitors: “Who’s the fairest of them all?” In other words, whose website is #1, or at least on Page 1 of Google, the juggernaut of the SEO (Search Engine Optimization) world? One of the technologies used by one of the leaders in National SEOand Global SEO and in their own backyard, Denver SEO, USWebCentral has one of the highest technologies available these days: Video SpokesPerson on your website. Another aspect is how to obtain more “square footage” high on search engine results pages.

What is a Video SpokesPerson? It is a filmed person, walking and talking on your website, in a 30 second commercial/ introduction, superimposed right onto the homepage of a website, or on any webpage. The SpokesPerson discusses the most important aspects of a company’s mission, presenting it in a compelling manner that is hopefully interesting to potential clients. The desire is that the SpokesPerson’s presentation will create a Call To Action, resulting in the potential client phoning or e-mailing the owner of the website to do business.

Having a Video SpokesPerson is one of the coolest technologies you can have these days. “Seeing their Video SpokesModel on their Denver web design site, immediately convinced me we had the right website and SEO consultant,” said Rand Soellner AIA, of Rand Soellner Home Architect, a leading custom home architect that engaged USWebCentral’s services earlier this year, “Actually seeing something different and cutting edge that works, that actually sets your website on a higher level of professionalism, now that’s the sort of thing that helps your website elevate in people’s minds and creates more clicks and therefore a higher ranking on search engines.”

Also, as an architect, Rand Soellner Architect deals in square footage of buildings and used this to describe the recent success of his revamped website with USWebCentral’s help: “We have a series of press releases about various hot topics and speak to those issues in which we are recognized leaders of the industry, like Green Home Architects, for instance. I have noticed that when I type in certain search terms, that not only do 1, 2 or 3 of my press releases pop up on page 1 or page 2 of Yahoo or Google, so does my main website, quite often. In other words, I own from 20% to 30% square footage of the organically searched results on page 1 and /or page 2, which is huge in SEO circles, I am told.”

Scott Carvin of USWebCentral agrees, getting a kick out of the term “Page 1 square footage percentage ownership” to describe what he is doing for his clients. “I started this trend of the Video SpokesPerson to make a difference, and it’s working. We are leaders in this technology. We actually digitally film everything right here in our own high-tech studio, and we have about 50 professional actors and anchor people and models on call, all of whom present themselves and our clients well. We allow our clients to pick the talent they want, or they can personally be the star of their own show, right there on their own website.”

Creating as much square footage ownership of Page 1 is Carvin’s mission, which he talks about like an impassioned evangelist, “I want my clients to succeed. If they do, they keep paying me to help their websites rank high, and I get new clients who want that kind of success, so that’s a win-win for all of us. We also provide a multi-pronged press release service that allows us to launch multiple press releases for clients, which will help accomplish the obtaining of the additional square footage on page1 and page 2 search engine results. If possible, we want our client to own the entire first page of Google search results, meaning that our clients, in their industry, are most of what people see, when searching for what our clients do.”

Carvin knows that owning an entire page on search results is a Nirvana-like utopian result that is not likely, but he has seen something near this with some of his clients’ search results. He is a client advocate whose desire is to place them on a pedestal for the whole world to see. Check out the Denver search engine optimization company online!

Via EPR Network
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HSBC Division Employ Tracesmart’s Proprietary Existence System

Tracesmart Corporate has been appointed by HSBC Actuaries and Consultants Limited (HACL) to provide their proprietary existence and tracing services. The facility will allow the verification of customer data against vital consumer information, including key UK mortality records; permitting the HSBC employee benefit consultancy to continuously and confidently monitor their client database in order to maintain contact with existing customers and highlight possible fraudulent activity.

HACL is part of the HSBC Group and a market leader in the UK specialising in actuarial and employee benefits consultancy, providing opinion, advice and services to pension scheme trustees, employers and individuals. It has become one of the leading employee benefits and actuarial consultancies in the UK.

Following stringent examination amongst stiff competition, including the incumbent, Tracesmart was recently awarded the three year preferred supplier contract. Mike Trezise, Tracesmart’s Managing Director commented, “Our meticulous procedures and thorough understanding of our customers’ requirements has successfully delivered yet another major account. Our existence facility and unique multi-tiered tracing solutions are currently delivering significant benefits to our clients. We look forward to working with HACL to deliver the best possible and most cost effective service available.”

Tracesmart, the Cardiff based data intelligence company, provides a comprehensive and unique facility to trace people, delivered by a team of in-house tracing agents, the service offers a tiered search solution to a growing number of companies. Tracesmart is also one of a small number of organisations to receive a weekly update of the UK Death Registration Information f r o m the General Register Office (GRO) to enhance its mortality screening facility. Approximately 12,000 deaths are recorded weekly in the UK, and this amassed information, combined with Tracesmart’s vast consumer database, drives the company’s proprietary service ‘Existence Alert’. The service is in essence a data cleansing process, which provides a continuous screening facility that identifies deceased individuals and ‘gone aways’ (people that move home without notifying a change of address) at the earliest possible moment, allowing appropriate action to be taken to minimise risk and combat escalating fraud such as the impersonation of the deceased.

Via EPR Network
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Research: Brits Spend 30 Hours a Week Online

Brits just can’t get enough of the internet when it comes to both their professional and personal lives, according to new research from uSwitch.com, the independent price comparison and switching service. By using the web for work, rest and play, they are clocking up an astonishing 30 hours a week online, with every indication that this is set to soar even higher.

On a typical working day, the average person now spends 5 hours online – 2 hours for professional or work purposes and 3 hours for pleasure and leisure, including online shopping, managing their finances, socialising and emailing family and friends.

Brits are also addicted to the web at the weekends too, spending an average of 3 hours a day online during their ‘down time’. And this looks set to grow in the future as younger age groups come to the fore. 18 – 24 year olds already spend 7 hours a day online during the week, but they supplement this with 5 hours a day at the weekend too. However, almost two in ten 18 – 24 year olds (19%) now spend more than 8 hours a day online at the weekend – barely leaving time for anything else and possibly contributing to rising obesity levels amongst the young.

The social networking boom is one of the main reasons why Brits now spend so much time online. A quarter (25%) of adults say they need to use sites such as Facebook and Twitter at least once a day and almost a third of 18 – 24 year olds (30%) spend more than 5 hours a week on them. People even have to log in while on holiday with over a third of under 25s (36%) admitting to checking these sites while away.

But, while the influence of these sites cannot be under estimated, only 27% of people think that social networking is a good thing – almost half (46%) are still weighing it up saying that for them, at least, the jury is still out. Social networking has also led to a new generation gap – while 41% of over 65s agree that social networking is the future and they should get used to it, over two thirds (67%) aren’t joining in, preferring not to socialise online.

With the recession pushing people to hunt for bargains and people keen to save both time and money, 93% of the population now shops on the internet. Over 38 million people (79%) spend up to two hours a week doing so. Brits are also spending time managing their money online – just 18% say they don’t use their bank’s online services. Over a quarter (28%) spend between one and two hours a week banking online while nearly half (44%) spend up to an hour a week.

Jason Glynn, communications expert at uSwitch.com, says: “This research shows the huge impact that the internet is having on British life. Broadband is rapidly becoming a necessity – as important to our quality of life as gas or electricity. Our reliance looks set to increase dramatically over the coming years as younger generations come to the fore, putting the Government under even more pressure to deliver universal broadband access across the whole country.

“However, we are also seeing growing signs of a ‘digital divide’ and the risk of social exclusion for those who are unable or unwilling to go online. As we move towards ‘Digital Britain’ some groups, such as the elderly, are in danger of being left behind – more work needs to be done to encourage greater take-up amongst these groups, who could otherwise be left disadvantaged.

“As usage increases it is going to become even more important that consumers fully understand broadband packages so that they are able to choose one that is cost-effective and right for their needs – at the moment this could save them up to£140 a year. Ofcom should be pushing suppliers to ditch the small print, tell people exactly what they are getting for their money and be upfront about any limits to their service – unlimited broadband should be exactly that.”

Via EPR Network
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Free Lifetime Membership for Dating Service At Lovetropolis.com

Lovetropolis.com, a Bowie Maryland company owned by The Lombard Company, Inc., is offering a free lifetime membership for their dating service. For a limited time, there will be a one-time $17.95 profile approval and activation fee; but after that, there are no monthly or annual user fees of any kind. They are claiming they are the only full-service major market dating site making an offer of this kind in their industry.

Free Lifetime Membership for Dating Service

Lovetropolis.com was launched in February of 2009 and is currently providing dating services in twenty three countries. A company spokesperson describes their site design as “unique” and their goal as, “creating a website that is more user-friendly and offers an experience unlike any other on the web today.” He goes on to say, “We set out to provide a better, safer, and more fulfilling dating experience for users who were tired of the same old thing; and we’ve accomplished that.”

Lovetropolis.com offers ethnic dating options for Christian, Jewish, Asian, Black and Latin patrons. They also have a general pool and provide dating “tips” from a number of experts including Amy Waterman, Christian Carter, Scot McKay and Emily McKay. They add in an online magazine, daily horoscopes and lovescopes, member blogs and a feature called Chef Jay’s Romantic Recipes. The additions set it apart from other paid monthly membership sites that offer only profiles and messaging.

“We implement social networking tools to provide additional functionality for members,” our spokesperson tells us. “Lovetropolis.com members can send emails using the site’s internal delivery system, blog and comment, maintain a list of favorite profiles, upload videos from YouTube and add unique gadgets to personalize their profiles.”

Industry insiders are already raving about the newcomer to their market. “Lovetropolis.com is one of the major online dating sites,” wrote Online Dating Magazine, and it’s “The Next Great Dating Service,” according to AloveLinksPlus. Users are also praising Lovetropolis.com. “The free lifetime membership is just icing on the cake. It’s already a great dating site that any user would be happy to pay a monthly fee for,” claimed one satisfied customer. “I’ll never go anywhere else.”

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Tracesmart Won The South Wales Chamber Of Commerce Excellence In eBusiness Award For 2009

The Cardiff based people search specialists, Tracesmart, have won the South Wales Chamber of Commerce Excellence in eBusiness award for 2009. The award was presented to Tracesmart by the distinguished journalist and television personality, John Sergeant at a glittering ceremony and dinner to honour the best in Welsh business. The event was the culmination of the Chamber’s Business Week in Wales.

Following 10 years of growth, investment and continued technical advancement, Tracesmart has developed one of the UK’s leading people tracing facilities. Utilising a range of consumer datasets, including the continuously updated electoral roll, the online resource delivers an intuitive tracing service to the general public.

The web based facility offers, amongst a multitude of functions, an address search feature, affording consumers an easy to use resource to find relatives and friends. The facility has, over the years, helped reunite thousands of families and friends, whose stories have often attracted media attention.

Mike Trezise, Tracesmart’s Managing Director commented, “We are delighted to have won the Chamber of Commerce Excellence in eBusiness award, it’s a notable mark of distinction and a tribute to the work we do at Tracesmart. We constantly strive to develop and improve our online services, and it’s great that our work has been recognised.”

Tracesmart’s Communications Manager, Owen Roberts added, “The South Wales Chamber has built up an excellent reputation within Wales and has firmly established itself as the nation’s most prominent business support organisation. We are proud to be associated with the Chamber and are extremely pleased to have won the award. The company has changed and grown significantly over recent times and we are now reaping the benefits of our hard work.”

Tracesmart will now receive automatic entry to the British Chambers of Commerce national awards.

Via EPR Network
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Foreign Translations, Inc. Unveils Its New French Language Website foreigntranslations.fr

This week Foreign Translations, Inc. unveils its new French language website (www.foreigntranslations.fr). The Company has created this new website specifically to offer French translation services for companies throughout Europe. As English slowly becomes less common as the primary business language of the Internet, Foreign Translations, Inc. is keenly aware of consumer interest in conducting business in the native language. In response to this ever increasing demand, Foreign Translations, Inc. is launching this French website on the heels of its Spanish language website.

Website Adapted For French Culture

This newly designed website provides a richer, more informative experience for the French community which is proud of its French language and culture and places great value in the French translation of content into its native language. With research indicating that French is the sixth most popular language on-line and the most widely used in Europe, Foreign Translations, Inc. decided that creating a French language website would allow the French speaking community an easy and verifiable way of connecting with this highly qualified company that assists in international communications and global ventures into new markets. Like its English counterpart, the French website delivers an array of helpful resources. Through the new French language website, Foreign Translations, Inc.’s French clients are given information on its quality assurance and guarantees, the ability to request quotes, and information about its translators, processes, and pricing.

Focus is on Targeting French Companies in Europe

As with all of Foreign Translations, Inc.’s ventures, the company completed its due diligence in analyzing the French culture and adapting its French website – www.foreigntranslations.fr, to include services and procedures that complement this target market, research and application of culturally appropriate color schemes as well as Multilingual Search Engine Optimization strategies. According to CEO, Ken Zwerdling, “The roll out of our French language website provides us direct access to French businesses in France, Germany, Spain and Italy as well as the French speaking population located in other regions around the world. French companies now have a more cost effective means of acquiring English to French and French to English Translations. It is another step in the process to expand the Foreign Translations brand worldwide.”

The continuing development of the Foreign Translations, Inc. multilingual website network is part of the company’s strategy to remain at the cutting edge of the highest quality translation services offered to its valued clients.

About Foreign Translations, Inc.

Foreign Translations, Inc. (www.foreigntranslations.com) is an 11- year old foreign language translation, interpreting and website translation firm headquartered in Greenville, SC.

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Fujitsu Has Chosen bigmouthmedia To Lead Its International PPC Campaign

Fujitsu Technology Solutions GmbH selected the Edinburgh based search engine optimisation company following a multi-agency pitch. Bigmouthmedia will now lead the company’s paid search advertising campaign in more than 25 countries worldwide, including Germany, France and the United Kingdom.

David Hardy, bigmouthmedia group’s international sales and marketing director, commented on the deal saying: “We’re delighted to be working for such an internationally renowned brand like Fujitsu. One of bigmouthmedia’s key strengths is our international scope, and our demonstrable expertise in running complex multi-language campaigns has been a key factor in winning this account.”

He added: “Over the past 12 years we have established a proven track record in managing big brands across multiple territories, and I am confident we will enjoy similar success with our strategy for what promises to be a challenging and exciting campaign.”

Fujitsu’s digital marketing requirements also included an increase in the profile, turnover and traffic on their international sites as well as the capacity to oversee new product and service launches. Beginning work immediately, bigmouthmedia now develops and manages Fujitsu’s PPC campaigns in more than 25 countries, including Italy, Spain, Turkey, Scandinavia and the Eastern European countries.

About bigmouthmedia
Founded in 1997, bigmouthmedia is Europe’s largest and most experienced digital marketing agency and was rated the UK’s #1 Search agency for Search Engine Optimisation and PPC in the 2009 NMA Marketing Services Guide.

Bigmouthmedia’s 200+ online marketing experts across 12 international offices maximise online brand exposure for our clients by means of integrated digital strategies incorporating SEO, PPC, social media marketing, affiliate marketing, display advertising, online PR and copywriting.

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Data Cleansing Experts Shortlisted for Industry Award

Consumer data specialists Tracesmart have been shortlisted for a new industry award. Following the submission of an application into the ‘Best PR/Advertising Campaign’ category of the CSA (Credit Services Association) Awards, the Tracesmart Corporate ‘Nobody home?’ campaign has made the shortlist.The winner is to be announced at the CSA’s annual Gala Dinner, which concludes the CSA & DBSG (Debt Buyers and Sellers Group) Conference in Brighton later this month.

Tracesmart’s ‘Nobody home?’ entry, employs a variety of promotional mediums to communicate its message. The campaign promotes the Tracesmart Corporate data cleansing and debtor tracing services, which can be utilised to verify debtor residency and trace people.

The message which the campaign conveys is that Tracesmart’s services make it simple to confirm whether a debtor is resident or not – a task which is even more pertinent in the current economic climate, as more individuals attempt to avoid paying debt. Commenting on the imagery used to symbolise how difficult it can be to confirm residency, Adam Smith – Tracesmart’s Marketing Manager – commented,

“Our creative brainstorming session led to the idea of a vacant house to symbolise someone who may no longer be resident, however this concept did not deliver the striking imagery we required. It eventually evolved into the more abstract concept of an empty tortoise shell. This image ticked all the boxes; whilst the shell appears empty, it could still have a resident, thus epitomising the problem of confirming debtor residency.”

The concept has clearly worked for Smith’s team as Tracesmart have seen impressive results from the campaign. Commenting on the effectiveness of the ‘Nobody home?’ campaign, Chris Rothwell – Sales Director for Tracesmart – remarked, “The campaign’s creative concept has been well received by the industry and this has been reflected in the campaign results to date.

So far, in comparison to our last financial year, lead generation is up 53% for the sector, which has significantly boosted sales of the services promoted by the campaign. From a brand awareness point of view, this campaign has definitely helped to highlight how we can help debt collection agencies and enforcers verify debtor residency and locate gone aways.”

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Bigmouthmedia Has Responded To Google’s Decision To Open Up Its Adsense System To Third Party Networks By Stating That If Successful, The Move Will Change The Shape Of The Online Display Advertising Industry Forever

Under the terms of the policy change, advertising networks that have traditionally focused activity on big brand sites will now have access to Google’s extensive network of blogs, forums and websites. Opening up a potential new revenue stream for thousands of site operators worldwide, the move underlines the search giant’s determination to extend its reach beyond text advertising and into the world of display.

“This is an event that should make all intelligent publishers and advertisers think hard about their activities. Google is clearly determined to make a serious impact upon the display sector and if this move works, their dominance over online advertising will be extended,” said Lyndsay Menzies, Chief Operations Officer at bigmouthmedia.

“Traditional ad buyers will face a new world if Google manage to make this work. They’ll be looking at an environment where site owners can block entire networks if they don’t perform or can block specific advertisers. Display will be less about big deals and negotiating with decision makers and will become much more like search marketing in terms of its scientific and performance led nature.”

Welcoming Google’s insistence that only networks that meet their privacy, speed and quality guidelines will be included in the expanded AdSense, bigmouthmedia believes that the move will require significant changes to the thought process behind a display campaign. Micro-management will become more important as individual publishers are given the opportunity to opt out of entire ad networks or ban ads from certain sites.

“This is a very interesting move which will work if the thousands of AdSense publishers out there support the move. If there’s enough demand from the AdSense publisher community then ad networks will certainly not want to pass on the opportunity,” said Andrew Girdwood, Bigmouthmedia’s Head of Search.

About bigmouthmedia
Founded in 1997, bigmouthmedia is Europe’s largest and most experienced digital marketing agency and was rated the UK’s #1 Search agency for Search Engine Optimisation and PPC in the 2009 NMA Marketing Services Guide.

Bigmouthmedia’s 200+ online marketing experts across 12 international offices maximise online brand exposure for our clients by means of integrated digital strategies incorporating SEO, PPC, Social Media Marketing, Affiliate marketing, Display Advertising, Online PR and Copywriting.

Via EPR Network
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Review Website Now Available That Is Out To Help The Consumer

People have been dealing with work from home, weight loss & fitness scams for years. With the internet the “Scam” industry multiplied by ten. You rarely ever see honesty when it comes to internet purchases.

Risk Easy Reviews has been one of the few sites that are out there for the consumer. They claim to have success with some of the products they have tested. But they also have some negative claims & put that “do not buy” tag ON some as well.

Bringing honesty to the industry. Risk Easy Reviews has reviewed many products from work from home, forex, health, fitness, weight loss, Warcraft, internet TV and more. They also have made it a point to only try products that come with a great money back guarantee. There are many review sites on the net that have another agenda. And although everybody has got to make a living, Risk Easy Reviews seems to really care what people are reading and knows that their credibility is at stake with each review. It’s good to see that some people can still take the initiative to help people. Helping people better their lives which in turn enhances the world we live in.

Via EPR Network
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Web Users Everywhere Have A New Way To Celebrate Their Loved Family And Friends At ILoveThisPerson.com

The I Love This Person website gives people an easy way to create permanent online dedication web pages for their loved ones. This is the perfect present any time of year, or simply a happy surprise. Don’t just tell the person, tell the whole world!

People can create a customized dedication page for any person they admire, respect, or love. Dedications are especially great for a family member or friend. Dedications can be anonymous, or the creator can display his or her name.

Users can create an editable lifetime dedication web page, containing up to 100 photos, for only $19.95. Dedication web pages are visible to anyone searching the Internet. Users also can link dedications to social media websites, such as Facebook, MySpace, and Twitter, making them easy to share.

New users can create a test dedication web page and view it without committing to pay for it. Once they are happy with the results, they can purchase their editable dedication for only $19.95. The I Love This Person website is available at www.ILoveThisPerson.com.

About Robipau
The I Love this Person website is a service of Robipau. Robipau develops and promotes virtual products on the Internet that emphasize the good in humankind.

Via EPR Network
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LipstickRocks.com – The Networking Organization For Professional Women In The DC Area

Network. Network. Network. That’s what everybody is saying these days, but how? One solution is LipstickRocks.com, a networking organization for professional women that offers both an online community as well as regular networking events in Metro Washington, DC.

LipstickRocks.com - The Networking Organization For Professional Women

LipstickRocks, LLC hosts regular theme events for business-savvy women to meet and empower each other and grow professionally. The virtual community on LipstickRocks.comis for professional women in multiple industries to connect and share information. The website is easy to navigate and offers search engine optimization, which is a powerful Internet marketing tool that boosts the user’s web presence. LipstickRocks.com‘s web presence is multiplied by new advertisements on twitter.com, facebook.com, and meetup.com.

Regular meetings provide an opportunity for women to bring friends and co-workers to mingle with other professional women, most who are already on the LipstickRocks.com website. Women come to promote their business, glean from each other, and provide practical advice. Many m embers of LipstickRocks sponsor these networking events to strategically promote their businesses. Premium members of LipstickRocks enjoy other privileges including discounts on advertising, web design, hosting, member-to-member discounts, and consultations.

Most sponsors and business partners actively give back to the community. A percentage of all purchases from LipstickRocks go to charities, such as the Susan G. Komen Global Race for the Cure for breast cancer research. The total amount contributed will be tallied up and displayed on the website at the end of the calendar year.

Via EPR Network
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Identity Verification Experts Reach Half-Million GRO Mortality Records

Tracesmart, the data and fraud prevention specialists, this week reached a landmark half million mortality records received from the General Register Office (GRO) as part of the Disclosure of Death Registration Information (DDRI) scheme. The UK Death Registration Information (DRI) was first released in September 2008 and Tracesmart Corporate were the first organisation to be approved by the GRO to receive the weekly update of the DRI following rigorous examination. The DRI is only accessible for the purposes prescribed by law and is stored within Tracesmart’s secure data facility.

Identity Verification Experts Reach Half-Million GRO Mortality Records

The Home Office estimate that identity fraud costs the UK economy over £1.2 billion a year and the half million death records accumulated since the beginning of the scheme less than a year ago, supplemented by Tracesmart’s additional and vast database, will significantly help combat today’s ever increasing and resourceful fraudster. Mortality data is a key tool in the battle to beat identity fraud, especially its derivatives – impersonation of the deceased (IOD) and the lesser known concealment fraud.

Although both IOD and concealment fraud involve deceiving organisations into the belief that a deceased person is still alive and dishonestly claiming and receiving lines of credit and other beneficial services, the perpetrators differ greatly.

IOD fraud is often committed by professional fraudsters who utilise previous occupant’s mail or obituaries to assume an individual’s identity and obtain credit or benefits illegally. In contrast, concealment fraud is often committed by the deceased’s spouse or dependents, who deliberately neglect to notify the correct parties of the deceased’s passing in order to receive illicit funds.

Tracesmart is one of the UKs leading providers of identity fraud prevention tools, and its clients benefit significantly from the DDRI scheme as electronic identity checks and mortality screening searches are conducted utilising the weekly feed of the DRI. In addition to its identity verification facility, Tracesmart also provides a data cleansing service and an online resource to trace people for positive or negative intentions.

Highlighting the benefits of the DRI to Tracesmart and its clients, Mike Trezise, the company’s Managing Director commented, “Regularly updated mortality information has become crucial in our fight against fraud. Obviously, the more information we hold, better the chance we have of highlighting discrepancies within client databases and possible cases of fraud. The half million records of new mortality data received since the inception of the DDRI scheme is certainly a landmark and has already significantly helped Tracesmart, and our service users, expose fraudulent activity.”

Via EPR Network
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