Insure Your Company’s Positive Reputation with Internet Reputation Management

More and more businesses are making a preemptive strike when it comes to reputation management online. With the help of Internet Reputation Management, they are taking control of their reputation online with a powerful, preventative strategy that accentuates the positive and prepares for the negative. The California-based firm creates a customized plan for each client, a plan that includes a 90-day, money-back guarantee.

Insure Your Company's Positive Reputation with Internet Reputation Management

A preventative plan from Internet Reputation Management mirrors the firm’s successful repair plans in many ways, as both sculpt search engine results and utilize aggressive search engine optimization methods. A preventative reputation management online plan begins with the identification of existing positive information about the business online. Next, Internet Reputation Management creates additional positive information in the form of websites, blogs, social media profiles, reviews and press releases.

Lastly, the firm uses its proprietary search engine optimization techniques to push the positive information about the business to the top of search engine results for its name and relevant keywords. This preventative strategy allows the business to dominate the first pages of search results for the terms. If negative information does become attached to the search terms, the business already has a strong grip on the important first pages. Only about 3 percent of search engine users make it to the last result on the first page, much less the second page. Essentially, the preventative plan serves as an insurance policy for the business, one that covers its reputation management online.

This particular insurance policy comes with a money-back guarantee. Internet Reputation Management provides documented results within the time specified in the reputation management online plan for the business and according to its “Agreement for Services.” If the firm cannot deliver documented change in 90 days, the client receives a full refund.

A business can trust that Internet Reputation Management protect its reputation while working on its reputation management online. The firm never spams, and its strategies appear organic to both search engines and customers. All client names are kept confidential.

Internet Reputation Management: Based in Ventura, California, the firm helps businesses and individuals to take control of their reputation management online. A team of online reputation strategy experts, public relations professionals, search engine optimization engineers, SEO copywriters, bloggers, project management specialists and account representatives all work to this end. To learn more about the firm’s services, visit internetreputationmanagement.com. To set up an interview with a member of the firm, contact Laura Fahr at press@internetreputationmanagement.com or by calling 877-259-6003. Internet reputation management is located at 7770 Telegraph Road, Suite E432, Ventura, CA 93004.

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Bigmouthmedia Survey Reveals Public Believe Online Financial Advertising Is Dishonest

Bigmouthmedia has called upon the Financial Services Authority to introduce new rules to govern the selling of finance products online.

Bigmouthmedia Survey Reveals Public Believe Online Financial Advertising Is Dishonest

Speaking at the annual bigmouthmedia Finance Summit in London, finance strategist Chris Cathcart unveiled the results of a new consumer survey showing that 77% of web users believe that online financial advertising is neither honest nor straight-forward. The research – conducted in partnership with Financial Marketing UK – revealed that a clear majority of respondents mistrust the sector.

“The Financial Services Authority has to recognise that the web marketplace presents a unique range of challenges for the finance sector and that continuing to ignore the issue is no longer an option. They must step up to the plate and help organisations by providing a detailed set of guidelines governing selling online if we are to avoid what could end up as a compliance nightmare,” said Cathcart, bigmouthmedia’s senior finance strategist.

Consumers also displayed similar levels of mistrust and suspicion when it comes to the financial figures such as interest rates and potential savings gains displayed on websites. A resounding 65% of respondents categorically stated that they do not trust such numbers and cannot make decisions based upon them.

When asked to identify the product categories they found troublesome to research online, consumers identified the most significant challenges as arising when investigating investment opportunities. A compelling 65% said they found researching investment products either “fairly confusing” or “very confusing”, whereas 80% said they had little or no problems evaluating car insurance deals on the web.

Results from the research indicate that language could play a significant role in the confusion. An overwhelming 98% of respondents believe that the terms and conditions governing products and services sold online should be in plain English rather than the complex legal jargon currently used in the majority of contracts.

“The evidence couldn’t be any clearer: the majority of consumers distrust the finance sector and there is a lot of work to do to win that confidence back. Wording terms and conditions in a manner they can understand would be a major step towards achieving this,” added Cathcart.

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Rackspace Named IT Operator of the Year at the Green IT Awards

Rackspace, the world’s leader in the hosting and cloud computing industry has been announced as the winner of the coveted title of IT Operator of the Year in the prestigious Green IT Awards

“We’re absolutely thrilled to be recognised as IT Operator of the Year by The Green IT Awards,” said Rackspace Managing Director Brian Thomson. “We’ve worked hard not only to make our customer offering sustainable, but also introduce internal initiatives such as employee education and recycling. We’re also very proud of our energy efficiency technology in our Slough data centre that uses energy efficient measures including dual-core AMD Opteron processors and ambient cooling technology. We plan to continue to introduce even more initiatives over the coming years and work harder than ever to be green.”

Over 75 organisations were nominated for The Green IT Awards and winners were selected by readers of the Green IT magazine and its website. The Green IT Awards are a benchmark by which IT companies are measured for environmental performance. The awards also showcase the role played by green marketing and sustainability communications in informing people about green issues, products and lifestyle choices, and provide examples of excellence and best practice in communicating sustainability and green issues.

Rackspace’s overall ‘green’ activity is designed to support its commitment to contributing towards the larger environmental solution. The company believes that “green” activity makes business sense as well as environmental sense. Rackspace has adopted several initiatives over the past two years to help reduce its environmental impact:

– The Slough data centre (DC), designed to use energy efficient technology, provides 55,000 square foot of net technical space, and has been built to help ensure efficient use of energy. Cooling is a key element of energy use in all data centres and Rackspace has deployed ambient cooling technology

– Through International Tree Foundation (ITF), Rackspace has agreed to have a tree planted for every new customer, as a way to mitigate some of the carbon generated through its hosting solutions.

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Yahoo!’s Nokia Partnership Could Change Mobile Web Playing Field For Google And Apple Claims Seo Company Queryclick.com

The last few years have seen Yahoo! scrabbling to prove it’s still a relevant, and powerful company in the face of Google’s exponential growth, and SEO experts Queryclick.com think that the company’s new partnership with Nokia is a good step in the right direction.

Yahoo!'s Nokia Partnership Could Change Mobile Web Playing Field For Google And Apple Claims Seo Company Queryclick.com

While Yahoo! has lost a lot of ground when it comes to search, the internet company is quick to point out that it has its fingers in many pies. In fact, CEO Carol Bartz recently claimed that Google needed to up its plans for diversification if it wanted to continue to flourish in the future. Now, Yahoo! has revealed a new partnership with Nokia, a timely move when the growing number of mobile web users is taken into consideration.

The deal aims to prove expanded services for those accessing the internet on their mobile phones and will focus primarily on improving maps, navigation and location based functions. Email will also receive the benefit of the mind share and it is thought that the partnership will help both companies keep costs down.

Search engine optimisation company Queryclick.com SEO company Queryclick.com believes that the deal is a smart move for the internet company. A spokesperson explained: “This is a good choice for both Yahoo! and Nokia and we’re glad to see Yahoo! continuing to keep itself afloat by diversifying and keeping an eye on current trends.

“In our view, it’s good to see team ups that will help drive innovation towards the mobile web. This is a quickly growing market that is still open to innovation and if deals like this can shake up market leaders such as Google and Apple, then the benefits will appear for the users – in the form of better systems and functions.

The deal should also provide dividends for Nokia, which is the leading handset provider in a number of markets but languishes when it comes to America.

Yahoo! has been subject to some criticism about the amount of time its taking to turn around and recover but considering the death knell cries that surrounded the company only a year ago, Ms Bartz is fiercely defensive of what they have achieved. A recent, hard fought, deal with Microsoft has left the company with far more autonomy than was originally anticipated by industry authorities and SEO experts Queryclick.com say that smart partnerships will be the way forward for the company.

“Yahoo! can’t beat rivals such as Google when it comes to search, but the company has plenty more to offer.

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SEO Company Queryclick.com Welcomes News That US Online Ad Spend Reached A Record High In The First Quarter

While the worldwide economy is still struggling in the aftermath of the global recession, recent research has revealed that the online advertising market has bucked trends and has continued to expand regardless.

SEO Company Queryclick.com Welcomes News That US Online Ad Spend Reached A Record High In The First Quarter

According to figures from industry bodies Interactive Advertising Bureau, PricewaterhouseCoopers and comScore, the market has experienced record breaking growth that takes total advertising spend for the first quarter of 2010 to the highest total ever recorded for an equivalent period.

The news is likely to be welcomed industry wide, and SEO company Queryclick.com has announced it is pleased to see that the sector is performing as well as it predicted. With an increase in US online advertising spend to the tune of 7.5 per cent, the SEO experts are confident that the figures will help companies realise that money is well spent in online ventures – even when budgets are tight.

A spokesperson for Queryclick explained: “It’s great to see that online advertising is proving its market strength despite the recent economic downturn. We hope that news such as this will help businesses recognise the many cost effective advertising options that are available online.

“The huge advances in technology have made it possible for business of all shapes and sizes to interact online, and we hope that this news is merely the tip of the iceberg when it comes to the ways in which online experiences will continue to improve for users and businesses alike.”

Coming after a tough year in 2009, when online advertising spend dropped in the US for the first time since 2002, the recent figures will provide a boost to the American economy as well as a boon to marketing departments championing online venues for their services.

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Google Wise To Look To Move Further Into Voip Technology, Claims UK SEO Company Queryclick.com

With an ever-expanding empire in the world of search and online communication, some believed that Google was missing a string to its bow when it came to VoIP software. Recent news that the company is in negotiations to buy publically traded Norwegian company Global IP Solutions suggests that Google is planning to complete its arsenal with a new solution.

Google Wise To Look To Move Further Into Voip Technology, Claims UK SEO Company Queryclick.com

While the deal is still surrounded in mystery, it’s no surprise that Google has sought to takeover a company it has long been a customer of. What is more unsure is how existing customers, such as search engine and online rivals Yahoo! and AOL, will fit into the picture if Google gains control of Global IP Solutions.

SEO company Queryclick.com commend Google for its ability to spot opportunities. Queryclick explained: “As Google has continued to grow, it’s suffered from the same problems that face any rapidly and massively expanding business – the fact that the bigger you get, the harder you fall.

“However, the company has continued to make smart purchases and spot holes in the market, as well as showing its not afraid to take risks or write a project off as a failure if it doesn’t come to fruition, We think that the acquisition of a company like Global IP Solutions is a very smart move for the search engine – especially as it tries to move further into the mobile market.”

Google also bought VoIP provider Gizmo5 in November of last year, and this latest attempted acquisition suggests the search company hasn’t found its ideal solution yet. The new deal with Global IP Solutions is still awaiting approval from stockholders, although both businesses appear confident that approval will be granted.

“Companies now need to make sure search engine optimisation, advertising and PPC campaigns are able to interact successfully with the desires of users who are expecting more and more from their online services – whether it means added functionality, or sites that are easy to browse from mobile devices.”

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Rackspace Urges UK Businesses To Update Legacy IT To Stay Ahead

Rackspace, the world’s leader in hosting and cloud computing, has released the findings of its latest commissioned research which indicates that UK businesses may be missing opportunities around new approaches to technology and continuing to over-invest in legacy IT.

Rackspace Urges UK Businesses To Update Legacy IT To Stay Ahead

The research, surveying over 400 IT decision makers, including 218 from the UK, revealed that 93% of the UK companies surveyed do not believe that they have a cutting-edge approach to adopting new technology.

The survey also highlighted that less than a third (28%) believe they are ‘early adopters’ of new technology approaches, such as on-demand computing, which may indicate a need for better education on the benefits of moving to new IT systems. This finding is reinforced by Forrester’s report* that around half of IT software budgets are spent on maintaining or upgrading old solutions. Therefore, it appears that companies are not investigating how new technologies can support and evolve their business.

Brian Thomson, EMEA Rackspace Managing Director commented: “Organisations are under intense pressure to innovate, but the majority simply don’t have enough time to do this. IT staff seem to be tearing their hair out, with almost half (48%) of the (UK) survey respondents keen to get involved in more proactive, strategic initiatives, but UK respondents indicated that less than a third (27%) of their IT team’s time is spent on them. However, we are starting to see an evolution in the way IT is managed for everything from servers to social media, with many organisations looking to external experts to free up time that will enable them to focus on developing the business.

“Our business is a good example of this evolution in outsourcing servers, where we deployed more than 2,000 servers in the last three months of 2009, taking the total number of servers we manage to almost 57,000.”

When considering server solutions, respondents stated reliability (78%) and utilisation (76%) as the most important, indicating that uptime and efficiency are top of today’s server management needs.

Almost half of the UK IT decision makers (41%) stated a lack of knowledge or experience as the biggest concern when calling IT supplier helplines, followed by time taken to access support (36%) a lack of overnight assistance (36%), and rude, unhelpful staff (30%). This indicates a real need for IT organisations to review the level of support they are providing, which can help to avoid customer churn.

Brian Thomson concluded: “These findings indicate to us that organisations are being hindered by in-house IT systems and that there is a real need to focus on strategic initiatives to help the business. We believe this means a new approach to technology is on the horizon as organisations look to hosting, cloud computing and SaaS to power corporate computing and boost competitive edge.”

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Regain Control of Your Company’s Online Image with Internet Reputation Management

In today’s world, even a company that does business fairly and provides excellent customer service can find its online reputation tarnished by a single disgruntled customer. Such is the power of the Internet. When this happens, savvy companies turn to Internet Reputation Management, a California-based firm that specializes in repairing online reputations by re-engineering search results and deploying aggressive search engine optimization techniques. Internet Reputation Management incorporates its proprietary strategies into a customized reputation management online plan for each client, a plan that includes a 90-day, money-back guarantee.

May, 2010 – The customer is always right. This approach helps companies diffuse unhappy customers and retain a positive reputation in the marketplace. What happens, though, when an unhappy customer airs his grievances with a company online? Often, the customer does not relay relevant details or include the company’s efforts to make things right. His consumer reviews unfairly paint the company in an unflattering light, and those negative reviews make their way to the top of search results for the company’s name. Internet Reputation Management can help a company in this situation regain control of its online image by re-engineering search results and utilizing aggressive search engine optimization methods. Based in California, the firm never resorts to spamming to achieve results, and all reputation management online efforts are kept confidential and appear organic in nature to search engines and customers alike.

A reputation management online plan from Internet Reputation Management includes a multi-pronged approach: 1) Identification of existing positive information about the company online; 2) creation of additional positive information in the form of websites, blogs, press releases, reviews and social media profiles; 3) aggressive search engine optimization techniques to push the positive information to the top of search results for the company’s name and/or targeted keywords. The result: Negative information falls to the second and third pages – and beyond – of search results. Studies show that only about 3 percent of search engine users click on the last result on the first page, so imagine how few users make it to the second or third pages of search results.

Internet Reputation Management has more than 100 successful online reputation repair projects under its belt. The California firm also prides itself on accessibility, as many companies have made reputation management online situations worse by going with an overseas firm that applies canned techniques, often involving spam. Internet Reputation Management provides documented, positive results within the time specified in the reputation management online plan for each client and its “Agreement for Services.” If it cannot deliver documented change in 90 days, the client will receive a full refund. Case studies and client testimonials – for other services the firm provides, as reputation management clients are kept confidential – are available on Internet Reputation Management’s website, along with an FAQ and a helpful glossary.

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Easy Saver Rewards Program Has Many Benefits The Easy Saver Can Take Advantage Of

If you like to save money without effort then you need to learn about the advantages of belonging to an easy saver rewards program. Let’s talk honestly about money for a moment. For most of us the hard times have hit our bank accounts. Unemployment rates are at an all time high and so are foreclosures. Those facts alone indicate the state of our economy; it’s a given that we’ve been forced to focus more on ways to save money. We’re learning to stretch our budgets to new limits, not because we want to, but because we’re forced to find ways to make every dollar count. It’s not surprising that the easy saver rewards programs are such a hit.

This article is intended to provide an overview of basic easysaver rewards programs. And after reading this you are sure to want to join a program so you can reap the rewards of membership; they’re that good.

I’ll start by explaining how the programs are formed and that will give you a good idea of how the rest of the plan works. To begin, a group of manufacturers, business owners, or merchants agree to be a part of the program. This means that each will offer top quality products and or services to members of the program at tremendous savings. When a merchant or manufacturer joins a quality easy saver rewards program there is a certain level of assurance that he will gain new customers. This is because his offers are provided along with others for quality products and services. As the merchant gains new customers they are likely to become loyal because they have discovered the quality provided by the company. At the same time that the merchant is benefitting he is also committing to continue to make offers to members that will provide them with great products at substantial savings.

As the consumer, when you join an easy saver rewards program you immediately become eligible to enjoy the benefits offered by the program – which is a collection of countless products and services provided by the businesses and merchants as described above. You’ll be able to enjoy savings on every day products, luxury items, and even travel related expenses such as car rental and hotel accommodations. While some people join these programs for short term purposes, such as to purchase new household items after a move, most join and remain members for years. It’s really easy to understand why they do. The easysaver rewards seem to get better as time goes on. Merchants are always providing new offers and new manufacturers continue to join the program and contribute.

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Waveform Technology Applies to SolarCurrents Utility-Owned Program

Waveform Technology, a leading Metro-Detroit Internet service provider and data center operator, announced today their application to Detroit Edison’s SolarCurrents Utility-Owned Program. Detroit Edison is looking for multiple businesses with suitable rooftops or level ground area to provide space for solar power generation plants. Waveform Technology is one of several applicants to the program.

If selected by Detroit Edison to participate, Waveform Technology will allow Detroit Edison to install a solar power plant on the roof of Waveform’s Troy, Michigan Data Center. Waveform Technology plans to use the SolarCurrents program to increase the amount of renewable energy used to power the Michigan Data Center, one of Metro Detroit’s largest public data centers.

“American businesses are increasingly reliant on Internet services which need data centers: f r o m E-Mail and websites to mobile applications and disaster recovery,” said Waveform representative Noel Montales. “The problem is that we need a tremendous amount of electrical energy to power those services, and more often that not that electricity comes form ‘dirty’ sources, like coal and oil.”

“If Detroit Edison chooses the Michigan Data Center as one of the sites for the SolarCurrents Program then we’ll ensure that a fair portion of our electricity comes f r o m a completely clean and renewable source: the sun,” continued Mr. Montales. “It makes us greener, but more importantly, it makes the IT departments of our clients a whole lot greener!”

SolarCurrents is one of the largest distributed programs in the country, and Detroit Edison will generate 15 megawatts of renewable electricity through the Utility-Owned portion. More information about the SolarCurrents program is available at http://www.dteenergy.com/solar.

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Fasthosts Launches New Hosting Packages

Fasthosts Internet Ltd, a leading web hosting provider, has launched a brand new range of premium-quality shared web hosting packages that represent the company’s latest step in its drive to raise the standard of UK web hosting. The new packages combine huge quotas of web space with new professional-quality web building and monitoring tools, and Fasthosts’ unlimited website traffic. As the market for hosted solutions continues to grow apace, the new hosting range is designed to exceed the growing technical demands of businesses and IT professionals alike.

Fasthosts’ new range of Personal Hosting packages comprise the Standard package (5GB web space), and the Premium package (25GB web space). Both solutions include all the tools needed to maintain a professional-quality website with free SiteBuilder, Blog tool and MatrixStats. The Premium package boasts 10 FTP accounts, 10 x 1GB anti- virus/SPAM mailboxes and 1 free .UK domain.

Fasthosts’ new Business Hosting Packages are the Business Standard package (25GB web space), and Business Premium package (50GB web space). The flagship Business Premium delivers unlimited FTP accounts, up to 10 MYSQL databases and Load Balancing – which shares visitors over multiple web servers to maximise the uptime and speed of a website. All hosting packages are available in either Linux or Windows at no additional cost, an approach unique to Fasthosts.

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Waveform Technology Installs Metro Ethernet Service for Macomb County

Waveform Technology, a leading Metro Detroit area commercial data center operator and Internet service provider, is now supplying fiber optic Internet access to Macomb County. The new connection serves both Macomb’s 2,500 County Employees and MACnet, the county’s own private network, by providing redundancy to the current Internet circuit.

Macomb County is among the first customers to connect to a recently constructed expansion of Waveform Technology’s southeast Michigan fiber optic network.

Macomb County chose Waveform Technology for numerous reasons, but primarily because Waveform’s metropolitan fiber optic network provides complete path redundancy from the county’s primary Internet connection. “Owning our own network allowed us to meet the specific route stipulations that Macomb Country required,” said Waveform Technology representative Noel Montales. “It provides us more flexibility than
other ISPs that are just reselling local phone company assets.”

Price was also an important consideration, and Waveform’s independent network allows for Internet connections, and other metropolitan data services, for a fraction of the cost that other carriers charge.

Waveform Technology provisioned a 100Mbps fiber optic Metro Ethernet circuit for Macomb County. Metro Ethernet was chosen for its versatility and simplicity of design.

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