Category Archives: Traffic

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Motorvision Group is accelerating its localization efforts and cost savings with the help of AI dubbing technology from Dubformer.ai

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AMSTERDAM, 9-Nov-2023 — /EPR INTERNET NEWS/ — Motorvision Group, a leading European producer and operator of TV channels specializing in automotive content, is successfully transforming its localization process with the help of AI dubbing technology provided by Dubformer. By embracing AI-powered localization, Motorvision not only significantly reduced its localization costs, but also improved its connection with Motorvision’s target audience in LATAM countries and paved the way for potential expansion into new markets.

Motorvision Group is a well-established operator of TV channels, focusing on all aspects of the automotive industry, offering news coverage, documentaries, lifestyle content, and (Live) motorsports programs. With a worldwide presence and localized in multiple languages such as English, French, German, LAS, Greek, Portuguese, and Thai, Motorvision caters to a diverse range of viewers. The channels feature series with episodes ranging from 30-60 minutes in length, as well as shorter clips primarily intended for their popular Motorvision YouTube channel.

Traditionally, Motorvision relied on human translators and voice actors for subtitling and dubbing. However, the company recognized the need to optimize its localization process in order to stay competitive and meet the growing demands of its global audience. By adopting AI dubbing technology from Dubformer, Motorvision was able to expedite its localization efforts while achieving significant cost savings.

Motorvision began subtitling content in Greek and Brazilian Portuguese, and successfully produced four episodes with voiceovers in Latin American Spanish (LAS). The LAS version received widespread acceptance from Motorvision’s technical team, audience, and local linguists. Importantly, the AI-generated voiceover proved to be far more cost-effective than conventional market rates, allowing Motorvision to consider expanding AI dubbing to a wider range of languages.

One of the initial challenges faced by Motorvision during their AI dubbing testing was ensuring the correct pronunciation of different brands and eliminating the somewhat “robotic” sound (the first test was done in UK English). Dubformer effectively addressed these challenges by incorporating feedback from their “proof-listeners” and is actively working on integrating relevant glossaries to guarantee perfect pronunciation.

Furthermore, in order to create a more natural-sounding audiotrack, the Dubformer team explored different voices and applied enhanced AI mixing techniques, successfully achieving the desired outcome.

“We are thrilled to embark on this journey with Dubformer,” said Raimund Koehler, CEO of Motorvision Group. â€œOur mission is to provide our viewers around the world with the highest quality programming in their preferred language. With the help of Dubformer’s unique AI technology and approach involving human proof-listeners, we can increase our output without compromising on the quality of our content.”

In the initial AI dubbing venture, Motorvision has already achieved a 17% reduction in total localization costs. Motorvision has successfully dubbed four episodes for the LATAM and Spanish markets and is now preparing for further collaboration. The company’s ambitious plans include expanding AI dubbing into French, Brazilian Portuguese, Spanish, and potentially English, as they continue to revolutionize the localization landscape in the media industry.

Working in collaboration with Dubformer, Motorvision remains committed to enhancing its localization process and revolutionizing the media industry by leveraging AI technology.

About Dubformer
Dubformer (https://dubformer.ai/) is an AI dubbing start-up, specializing in delivering broadcast-level quality dubbing and voice-over services to the media industry. The company leverages a unique technology stack, developed by a team of leading AI experts, pairing it with the Human Touch platform. This approach ensures that the outcome aligns with the media industry standards.

About Motorvision Group:
Motorvision Group is Europe’s leading creator and producer of automotive-themed television programming. The company unites the production, purchase, and sale or licensing of moving image content with the operation of global TV channels, and online and mobile streaming services under one roof. More information: www.motorvision-group.com

SOURCE: EuropaWire

B2b, B2C, eCommerce, Internet, Online, Search, Searching, SEO, Services, Traffic, Web, Web Design & Development, Web Marketing

SEO Competitor Analysis and Its Benefits

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Leeds, UK, 2022-May-09 — /EPR INTERNET NEWS/ — The key to success in any line of work is knowing the competition. The more business owners know about the other guys in the same market, the easier it will be to stay ahead and the more advantages they will gain. The web is the most popular option people turn to when they want to boost their success and SEO competitor analysis can provide the tools to know the competition.

The Change People Have to Make the Most of

Traditional businesses and ‘mom and pop’ stores will always have their place in the world, but they will always be limited by their capacities when it comes to growing. They will do their best to maintain their livelihood and they will keep serving clients on the local market, but expansion is out of the question from the start unless they have a little bit of help to achieve their goals.

One of the main problems people are facing is making changes. When they have a certain idea in mind and they are used to conducting their activity in a certain way, it is hard to convince them there is a better option for the same thing. Even so, they have to know they must do something if they want to improve their business and the online world is the first step they should take for it.

The Web – the Environment Any Business Is Able to Thrive

Every business is unique in its own way, but most of them want to take things to the next level. When it comes to joining the online business world, company owners have a few directions they can choose. It is important to make the most of what the web has to offer and this is why they must build the online presence that will lead to the benefits they are interested in from the start.

Building a site is the first step, but it must be chosen with great care. One of the options is to go for a presentation site where details are shared about the brand, the activity of the company and how it can benefit its clients. This can raise interest about what the business has to offer and the potential clients will get in touch so they can find out more about the solutions they have at hand.

Another option would be to build an ecommerce site to sell goods over the web. This is becoming one of the most popular solutions to shop for just about any item from groceries to heavy duty equipment. No matter what they are selling, the web is going to provide access to a much wider market, it eliminates boundaries and it helps bridge the gap between the suppliers and the clients.

Search Engine Optimization – the Next Step in the Online World

Achieving success over the web may be easier than the traditional solutions, but it is still a long and difficult process. Once the company website is up and running, it is important to focus on making it more popular. Search engines are the first tools people use to find what they seek and this is why the web presence of a business must be optimized for the algorithm of search engines.

A site is more popular when it has a lot of visitors, but the number of visitors increases when the site is ranked better in search engine queries. There are quite a few solutions companies can used to attract more visitors to their website, but it is important to get quality traffic that can be turned into paying customers. This is why it is important to get in touch with a SEO expert for this.

SEO Competitor Analysis Can Improve the Online Approach

Making the company site more popular is indeed important, but keeping up to date with all the moves of the competition can provide an edge. Most companies turn to the web to achieve the goals they have in mind and some do it better than others. A company can learn more about what it takes to make it online by studying its competition and https://www.link-building-strategies.com/seo-analysis/ can help.

At first it may seem like cheating, but there are no secrets that will be stolen in the process. An expert can perform a SEO competitor analysis on a site to find out more about its course over the web and the stages it has gone through. This is all public knowledge and it is going to provide details of what happened over the years and the impact those changes made for their website.

The best part about working with an expert when it comes to SEO competitor analysis is that the process can be reverse engineered. This means they can replicate some of the moves made by a successful competitor and apply them to client’s web presence. The more they know about the activity of the competition, the easier it will be to achieve the success they are looking for online.

Working with the Right Experts to Conquer the Online World

It is hard to employ the best SEO experts in the field and keep them on the payroll. If they do not want to invest time and effort for this purpose, they can turn their attention to companies that will provide these services instead. https://www.link-building-strategies.com/why-outsourcing-seo-services-to-gamit-might-be-a-game-changer-for-your-agency/ for thriving businesses and company owners will be able to reap the benefits of their labor faster and with fewer efforts.

A little bit of help can go a long way and people should grab on to any helping hand they can find out there. The world of the web is full of surprises, but it can also be a challenging place for those who do not have the experience to deal with it. This is why people should work with experts that can help them set goals and achieve them. SEO competitor analysis can help them draw a bit of inspiration from the other players to make things easier.

Via EPR Network
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Base Element, Cognigy partnership will enable the design and implementation of cutting-edge conversational AI solutions for clients and their brands

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LONDON, 16-Nov-2018 — /EPR INTERNET NEWS/ — Base Element, a European digital agency, and Cognigy, a leading conversational AI platform software provider have entered to a strategic partnership agreement. This partnership will enable the design and implementation of cutting-edge conversational AI solutions for clients and their brands. The teaming up of Base Element and Cognigy will provide marketers with valuable tools to drive customer engagement and increase conversions, while maintaining meaningful relationships with their audiences through conversational AI interfaces.

“Brands are dynamic and living organisations. Conversing with their clients and prospects needs to be an organic process rather than just an engagement metric on a dashboard. It is a vital part of the customer experience,” Antonis Neocleous, Co-Founder and Director of Base Element, pointed out. “We have been deeply committed to enabling our clients to provide a consistent brand experience across touch points. Partnering with Cognigy, a pioneer in conversational AI technology, significantly supports this commitment.”

Cognigy’s partner ecosystem is at the heart of value creation for clients. They operate as a trusted advisor to both enable and guide clients to realize their potential and to assist them in implementing solutions to seize new opportunities. According to Cognigy’s spokesperson, “This includes understanding what it means to build a conversational practice, as well as how to configure, extend and maintain successful conversational AI projects. The team at Base Element know both the data and experience management space very well. We have a lot of confidence in what they can develop, execute and deliver.”

SOURCE: EuropaWire

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Adomik on ranking #14 in Deloitte 2017 TECHNOLOGY FAST 500: We have been working for 5 years with our publishers to help them better monetise their inventory

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Adomik helps digital publishers earn more by improving programmatic and RTB yield management

Paris, France & New York, NY, USA, Dec-14-2017 — /EuropaWire/ — Created in 2001, The Fast 500 recognizes technology companies that have achieved the fastest rates of revenue growth in Europe, the Middle East, and Africa (EMEA) during the past four years. The program is supported by Deloitte Global’s Technology Fast 50 initiatives, which rank high-growth technology companies by location or specifically defined geographic area, and are run by Deloitte Global’s Technology, Media & Telecommunications (TMT) industry group. More information on the program is available at www.deloitte.com/fast500emea.

While Adomik earned its #14 ranking in the broader Fast 500 contest across Europe, the Middle East, and Africa, the Technology Fast 50 France award recognizes the most successful technology companies, based on the growth rate over the last four years in France. The Fast 50 accounts for the growth of French technology companies through seven regional rankings to provide the overall French ranking.

Adomik is pleased to receive the award and attributes its success to its agile methodology in responding to market changes and its customer-driven product process which ensures that Adomik’s software always solves key pain points for publishers in countries across the globe.

Adomik co-founder and CEO, Nicolas Schueller states: “We have been working for 5 years with our publishers to help them better monetise their inventory. I’m very happy for our team because this award rewards our capacity to innovate in an environment that is constantly evolving.”

ABOUT ADOMIK
Adomik provides the industry’s leading analytics and yield management platform for publishers. The Company’s machine-learning powered SaaS software enables media companies to operate more confidently in today’s digital ad ecosystem. With offices in Paris and New York, Adomik is backed by Iris Capital and Elaia Partners and has customers in countries across the globe. For more information, visit adomik.com

SOURCE: EuropaWire

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Chad Lieberman From 6W Teaches SEO: PPC vs. Organic Marketing

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New York City, NY, February 26, 2015 — /EPR INTERNET NEWS/ — Chad Ian Lieberman, the lead Search Engine Optimization (SEO) specialist at 6WSEO, today announced the release of yet another of the company’s awesome SEO trainings on Pay per Click (PPC) marketing versus organic marketing.

The training aims at giving businesses insights on why they should opt for search engine optimization for their business websites, as opposed to going for PPC marketing upfront.

“Unlike PPC, SEO offers a long term traffic solution to a business. With PPC, your traffic stops coming in as soon as your pockets run dry. Of course, if you have very deep pockets, you can go with PPC solely. But it is advisable to take advantage of organic traffic from the search engines because it is easily achievable, keeps flowing for the long term, and is very affordable”, said Chad.

Although the SEO process takes time for the results to be visible, Chad advises that it is the best option if what a business seeks are long-term solutions to its web traffic and visibility problems. Organic traffic is timeless and once it starts coming in, it does not stop. The only time it may stop is if the foundation of your SEO campaigns was not on the right pillars, or if you used black hat techniques to achieve your rankings. These reasons may get your site dropped in the rankings or banned altogether when the search engines update their algorithms.

“For new businesses websites, one may opt to go for both SEO and PPC simultaneously. The PPC brings in instant traffic to the website so that you can kick start the business’ web traffic as you wait for the SEO efforts to yield results. However, as soon as your organic traffic kicks in, you should switch off the PPC campaigns. In any case, the organic traffic, if targeted right, should bring in buyers who help you recover/compensate the PPC costs used”, adds Chad.

About 6WSEO
6WSEO is a leading USA SEO agency based in New York. It is a top 100 SEO Agency in the US offering cost effective search engine optimization services and keyword research, which leads to highly effective and affordable organic marketing. Its services help both small and big businesses to get better visibility online. It offers creative and customized SEO programs for its clients. Among its services are On-Page SEO, Off-Page SEO and keyword research. Learn more on its blog http://www.6WSEO.com/blog.

Contact-Details: Pramod Sotto
212-600-0775
info@6wseo.com

Via EPR Network
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SearchCatalyst Highlights Why Duplicate Web Content is Bad for Small Businesses

Duplicate web page content is bad for any website because it greatly affects SEO, but SearchCatalyst, an SEO agency dealing exclusively in small business Internet marketing, says it is particularly bad news for small businesses.

Aside from negatively impacting on a user’s online experience, duplicate content is particularly disastrous for SEO. It affects the site’s credibility, which is one of the most important ways a site can rank highly, organically, on search engines like Google. Google ranks sites based on several criteria, each of which is built into its complicated search algorithm. Relevancy is the most important – does the site list content relevant to the search query? – but credibility is a close second.

However, this issue affects all businesses, big and small. An issue that is more likely to affect small businesses, or expanding ones in the processes of upgrading their websites and online presence comes down to duplicate content on developer sites. Quite often web developer domains – where developers work on websites – are indexed by Google. Developers can be completely unaware they have created duplicate content but as websites take a few months to develop they can sit on developer domains for a while and the duplicate pages will negatively affect search rankings on Google.

This generally impacts small businesses to a greater extent than larger companies because they don’t have the scope and finances to implement new pages quickly.

Google’s algorithms are highly sophisticated and can filter out sites that have duplicate content. Some may be labelled as spam as a result, whilst others will just be listed much lower down on the SERPs. Google has become much better at detecting duplicate content since the Panda algorithm update, which all small businesses and developers should be aware of.

SearchCatalyst offers affordable SEO services to small businesses looking to boost organic search rankings and gain greater online exposure at minimal cost.

Via EPR Network
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These Days A Professional, Efficient And Stylish Website Is A Vital Component Of Any Business Aiming To Be Successful

We are currently living in a very modern age of technology, which has filtered through into every aspect of our lives, from ordering our weekly groceries online, to booking train, cinema and concert tickets, to children’s online learning environments and schoolwork. Everything nowadays is done online.

A very important part of having a business in the twenty-first century is having a website. You need a website that clearly displays what you are and what you do, and immediately impacts to your customers why they desperately need you.

Not only do you need a website, but it has to be a good one. The best way to achieve the top website for your company is to hire a freelance web designer or a web design team. A web design team will generally give you a better result as each member of the team has his or her own strengths, that will all be pulled together to achieve the exact website you need and want.

There are hundreds and hundreds of web designers out there, so you need to carefully look through their online portfolios to see what captures your attention. There will be some work you really love and others that you don’t. You will also notice that some web design companies have worked for very large, international companies, whilst other have only done work for local businesses. Other companies will have worked for a range of large, successful companies and smaller, local companies.

Ideally you want to try and pick a web design company whose work you love, that is located near to your business. That way you can really connect with them personally and easily have meetings to discuss exactly what you need and what you want from them. It’s much easier to talk about web design in person rather than over the phone.

If you are in South East England, or more specifically in Kent, then the team you want is TME (http://www.tmesolutions.co.uk). They are a web design and online marketing agency, based in Kent, which has been running for seven years. They are a close-knit, family run team comprising of fourteen enthusiastic and creative coders, designers, online marketers and project consultants.

Over the years, they have built their business to be efficient, creative and successful, yet friendly. They’ve worked to provide web design in Kent for relatively small local companies such as Lau Hairdressing in Maidstone, Express Cleaning Supplies in Aylesford, and ACE Sheds in Ashford. Their new websites allowed these local companies to bloom; expanding greatly and increasing their profits rapidly.

As their own company grew, TME also started to work for some of the biggest, most successful and most profitable companies in the world. This includes the likes of Tile Depot, who own over twenty stores across the UK and Centroid Motion Capture who provide animation for major films. Additionally, Worldwide Parcel Services, who are one of the largest parcel couriers in the UK, and most impressively, an exclusive training portal for Samsung Mobile.

TME are one hundred percent committed to producing amazing, creative and useful websites. They take companies and aim to boost their profits, regardless of how famous they already are. They strive for improvement.

Via EPR Network
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Charity Educating the Children Benefits from Support of Leading Web Agency Alchemy Viral

Children in the Masai Mara region of Kenya will now be helped further following the announcement that one of the UK’s leading Web Search Optimisation agencies is backing charity Educating the Children. Alchemy Viral has this week announced its support for the leading international children’s charity.

Educating the Children works to raise awareness of the issues affecting children throughout the Masai Mara region, including things like Female Genital Mutilation (FGM) and enforced childhood marriages for young girls.

Masai Mara is a time-honoured favourite destination for tourists from all over the world, yet the region’s inhabitants remain neglected and abused. Educating the Children was set up after one of the charity’s founder visited Masai Mara and found poor education conditions, with not enough teachers and poor schooling levels for children throughout the region.

In Masai Mara some girls are forced into marriages as young as 8 years old. Andreas Voniatis, Managing Director of Alchemy Viral, wants his company to commit to supporting forward-looking projects like the current Educating the Children scheme to build a secondary school for girls in the region.

Andreas Voniatis says, “I have great sympathy with the aims of ETC. My daughter is just 3 months old. Like every parent in every country I have high hopes for her. I can’t imagine her being denied an education, or even worse being a victim of enforced marriage or FGM”.

“I want to spread the word about the charity’s work. We will be quite overt in our support of ETC to all of the people we communicate with, be it by email, our website, or corporate activities. We are also supporting the charity with what we do best… raising their profileon the web. We have already created a Facebook page for the charity and added a link to our Facebook page. We are Tweeting regularly about ETC and teaching them also the importance of regular publishing and how to earn coverage across the web”, Andreas went on.

Sonal Kadchha, co-founder of ETC, said of the backing of Alchemy Viral:

“I’m very pleased that Andreas has come on board to support ETC – not only is he contributing financially but his help in increasing our online presence is invaluable given the importance of social media in the world today”, commented Sonal.

Alchemy Viral’s Andreas Voniatis will visit Masai Mara this year to observe Educating the Children’s work for himself – the visit will coincide with Educating the Children having recently named one of the new school’s classrooms after Andreas’ daughter, Julia.

Via EPR Network
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New Player in the Market Will Compete with LinkedIn

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Rumors have abounded about Masterseek.com’s professional profile site’s imminent introduction to the World Wide Web. Still under development, it boasts the world’s largest business database with over 145 million personal professional profiles from around the world—that’s more than LinkedIn which is currently estimated to have just over 125 million professional profiles.

What makes Masterseek’s profile database so competitive?
Masterseek is already the largest B2B search engine, with 40 million more businesses listed than the nearest competitor and growing at a faster pace. Masterseek.com’s service is free, like most similar databases. Where it differes is in its ability to allow businesses full control over their profile. In addition the actual search functions are more intuitve, with more accurate local results or global results if that is the user’s search preference.

This is what has attracted so many businesses, and so many professionals to the website. Upon launch Masterseek.com’s professional profile section is fully expected to perform as well as the business search portion of the site. It seems to be the natural evolution of a business search engine, that it should incorporate professional profiles as well. However other sites have not done so, at least not to this degree. There in lies the power of Masterseek, and why it is expected to replace LinkedIn at some point in the near future.

How will Masterseek’s professional profiles work?
Currently it is very similar to LinkedIn it looks like. As of now the primary difference is in the numbers. Masterseek already has more, and if past growth is any evidence it will soon be one of the new places to search for professionals. Masterseek’s site is also free and it gives users control over their own profile. It is expected to use Masterseek’s primary search engine application from the business listing side of the site. If so expect it to have faster, more complete, more specific and more accurate search functionality both locally or for any specified geographic search.

We got a hold of Masterseek President Rasmus Refer who preferred not to comment on current plans,

“We are working on many new activities with the objective to become the largest global provider of business information, but cannot tell you more about our plans right now” –Rasmus Refer

Despite details being kept close to the vest, we have dug up a number of key points:

• Masterseek will have more profiles right off the bat as mentioned, 145M to LinkedIn’s 125M.
• It will use a different search platform, if it is the same as the Business Listings section it will be faster, more accurate and more comprehensive locally and globally.
• Listings will be 100% free.
• Those making a profile will have as much or more control to share information than those using LinkedIn.

Via EPR Network
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BookmarksHub – A New Bookmarking Site

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Whether you are looking to promote your business worldwide, share interesting news and stories with your friends and associates or just keep up with what’s buzzing in the world today, BookmarksHub (www.bookmarkshub.info) is the place to be. BookmarksHub is an SEO friendly website that allows users to publish their own articles or read other articles and comment on them or share them with their friends and business associates.

Unlike other SEO websites, www.bookmarkshub.info applies the DoFollow technique for its search engine optimization, which gives maximum coverage to the web links on the website. This means that as a business person or affiliate trying to promote your business online, you not only get to publish and share your business related articles or press releases online, but Bookmarks Hub also allows search engines to popularize your website for free.

You can even create a group for your business and invite all your customers to keep them apprised of any offers, promotions and future developments. This makes Bookmarks Hub an ideal portal for online marketing and business promotion. Whether you wish to launch a new business or promote an existing one, sell a product or gauge response from already existing customers — as a Bookmarks Hub user, you get to promote your business for free!

Bookmarks Hub is also a great platform for voicing your opinion, sharing your ideas and getting yourself heard on the web. On Bookmarks Hub, users can create their own groups, add friends, and send and share messages with other users. Groups allow users to share articles with other members with a common interest in a topic. As a user, you can join a group to submit topical articles that other members would be interested in. You can also create your own group and share your knowledge and enthusiasm about your area of interest with other kindred fellows. Some groups may require membership approval before you become part of the group.

Via EPR Network
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Masterseek Expands Its Search Engine In China

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After creating a lot of buzz and earning huge success in the US., the popular B2B global search engine has now expanded its hands in China. The users now can search for the companies, organizations and business professionals in China, which is a big and highly potential market. This is a giant Asian market where loads of business practices are conducted. There are hundreds of unique companies that provide immaculate business opportunities. Masterseek has taken a wise step by expanding its search engine in China.

Expanding the search engine activities in the Chinese market ensures that the users can search from the huge number of business houses. There are three million Chinese companies that can be searched over by the users of Masterseek. That is a huge resource for the users to meet up new business persons and companies and enhance the scope of business. The company aims to become the preferred search engine among the business communities in China where the users can research and analyze new business opportunities, monitor different markets, search and find potential buyers, customers and business partners.

Masterseek has made a clever move by deciding to enhance its spread in China. The leading global search engine Google has stopped its censorship of search service in China, which is Google.cn. It is soon going to be pulled out of China, leaving a vacuum of high quality search engines. Masterseek can fill up a significant portion of that space with its top-notch business search engine. It is proving to be a good move by Masterseek to establish its foray in the Asian market.

At present, China act as a major business partner of U.S. where the trade value has increases more than 350 billion US dollars. The U.S. market also imports numerous affordable consumer goods. Rasmus Refer of Masterseek corp says, “This trade also automatically increases the interest in finding new partners and suppliers between China and the U.S., while the number of Internet users in China soared in the last two years, which now reaches over 355 million Internet users. It is a huge market we will now try to get a share in within B2B searches”.

Most importantly, the China – specific business search engine will display results in English so that the content can be viewed by global audience. The search engine will not only help in finding business opportunities and business people, but also news and press releases related to China.

Via EPR Network
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Masterseek Enjoying the Success of Company Profile Concept

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Masterseek, the leading search engine in the Business to Business category is beaming on the success of its company profile concept. It helps the users to find company directories all across the globe in different types of industries. The company profile concept of Masterseek allows the users to search by type of business names, professions, products or services, and location. Earlier, the users get to access the product descriptions, contact information and company profiles from more than 50 million companies in 75 nations. With the success of this concept, the number of the companies that can be accessed by the Masterseek searches have increased even further. The best part is that the number is rising at a rapid speed, which indicates the success of this concept. At present, there are 82 million company profiles within the Masterseek network and the number is increasing.

The company profile concept of Masterseek is greatly beneficial especially for the small and medium companies. These companies can easily incorporate it in sub categories in 26 languages, which increase the visibility factor of these companies.

By spending only 89 USD every year, these companies can enjoy the visibility of their profiles in the other countries. The cost is very low in comparison to the benefits that these companies can enjoy. The business professionals or other enterprises that are based in other countries and need information on these companies can easily search for what they are looking for. The company profile concept of Masterseek is working in a big way.

Masterseek aims to become the most preferred business search engine and analysis tool and it has become quite successful in the process. The introduction of the company profile concept was started with the aim of helping the companies to feature information about their enterprise, products or services in the biggest platform so that the interested users can easily locate potential suppliers, clients and customers and engages into increasing the business prospects.

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Masterseek Emerges As A Top B2B Search Engine

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Masterseek, the global B2B search engine, has become a successful brand among the business portals in Europe. This successful search engine covers information on 82 million active companies and their products all over the world. According to Alexa, Masterseek has outperformed the many business portals in Europe and emerging successfully as one of the strongest brands.

Alexa ranked Masterseek as the number one business portal because of some outstanding statistics. The site witnesses visit of more than 3.000,000 business people every month from all around the world. It has more than 1,000,000 pages on Google and more than 1,800,000 people makes their business decisions every month by using the business platform of Masterseek to find new business, suppliers, manufacturers, products and services. Masterseek is also ranked top as an international business search tool by Google and Yahoo.

In terms of online presence, Masterseek has outperformed its competitors. It has got top rankings from Alexa Traffic and the major search engines, which proves its success in the online arena of business portals. It has a huge number of indexed pages in Google in comparison to the competitor websites. Indexed pages stand for the number of pages that are included in the result of the search engine. Higher number of indexed pages indicates that the number of visitors of the website is also high. Presently, Masterseek has three million and above Google indexed pages and the number is increasing rapidly. In comparison to that, the indexed pages by Google for the competitor websites like Kompass.com are around 2.8 million, Kellysearch.com around 1.7 million and Europages around 1.8 million.

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Study by Clickbooth Will Help Businesses Better Target Women Ages 35 to 55

Marketing to women ages 35 to 55 can prove more difficult than marketing to other groups of online shoppers, as they are less willing to part with their money on a whim. Affiliate program network Clickbooth wants to help its clients reach more members of this valuable demographic, the largest online today. Part one of its recent study, “An Inside Look at Marketing to Women Ages 35 to 55,” addresses the makeup of this group and offers clients of Clickbooth’s CPA affiliate network tips on how to better reach them.

Study author Sara Anderson states that affiliate program network campaigns aimed at this demographic should be broken into smaller units that target specific groups, such as:

Single Mothers – There are approximately 10.4 million women in this group. They value their children, their time, and their appearance, making and saving their money, and finding a life partner. These factors should be considered when creating a CPA affiliate network campaign for them.

Stay at Home Mothers – They make up 25 percent of the married woman demographic, and they value highest meeting the needs of their family. When marketing to this group, Anderson suggests addressing the entire family. With this group, an affiliate program network campaign should include inspiring stories of other women in similar situations, who have successfully cared for their families using the campaign’s products or services.

Working Mothers – These educated consumers do not have time for endless research before making a purchase. Because of this, a CPA affiliate network campaign targeting this group should stress a product or service’s time and money saving features.

Married Women with No Children – Approximately four million women fall into this group. They value their freedom and independence, so when targeting an affiliate program network campaign toward this group, consider playing off what they value most: making and saving money, their spouse, having fun and meeting their health and beauty needs.

Single Women with No Children – They are a smaller portion of this demographic, but no less valuable. As they are more likely to be interested in finding a life partner, consider a CPA affiliate network campaign that targets a product or service’s ability to improve their image or help them meet someone special.

Anderson stresses the importance of the language used in affiliate program network campaigns that aimed toward this demographic. She suggest that clients “speak in a language that relates to her, appeals to her caring nature, shows concern for her time, and complements (not complicates) her life. The last thing she needs is a process that takes more of her time – simplicity is key.”

To read the full study by Anderson, which also includes tips on how to increase conversions with women ages 35 to 55, go to blog.clickbooth.com.

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eCommerce Sites Add Festivity and Enhanced SEO this Holiday Season

SEOWhat.com, an Internet marketing, search engine optimization and web design firm helps prepare clients’ sites for this year’s holiday shopping season with festive banners, improved rankings and social media buzz. The holiday season is one of the busiest for online shopping sites and this year’s economic situation will increase the competition among merchants.

eCommerce Sites Add Festivity and Enhanced SEO this Holiday Season

“Industry experts and surveys show that consumers are likely to increase their online shopping to complete their holiday shopping lists this season,” said Catherine Seven, founder, SEOWhat.com. “The challenge for e-tailers this year will be to win the trust and loyalty of shoppers in an increasingly tight-fisted economy. And this year, the key to being relevant is to make the entire shopping appealing to customers.”

The design team at SEOWhat.com specializes in creating eye-catching banners, holiday logo enhancements and overall web site design. Clients like www.bigsmiletoys.com chose a holiday-themed logo to make its site welcoming to potential customers. In addition to aesthetics and SEO site development best practices, SEOWhat.com generates buzz for clients and manages their reputations online employing the myriad of new and emerging social media and social networking tools available.

SEOWhat.com helps clients improve search ranking through a combination of search engine optimization strategies that include, but is not limited to, social media optimization/Web 2.0, social bookmarking, press release and article writing and submission, on page/off page optimization, niche keywords and long-tailing, link building, meta tagging, Yahoo! merchant sites (Y! Stores), YouTube/video submissions and more.

Ranked best in Social Media Optimization by TopSEOs.com, SEOWhat.com creates buzz through the use of social networking tools such as blogs, social bookmarking sites and social networking sites such as Facebook and Twitter. The full service agency provides a la carte or full service SEO strategies tailored to the needs of B2C, B2B, products and services, businesses, educational and not-for-profit organizations. With a talented team of web engineers, graphic designers, copy writers, editors and online/offline marketers, SEOWhat.com is the only competitively priced firm of its kind that is based entirely in the U.S.

About SEOWhat.com
SEOwhat.com is an SEO services agency that helps companies navigate the dynamic world of internet marketing, integrating search engine optimization (SEO), search engine marketing (SEM), social media optimization (SMO) and Web site design to increase a site’s visibility. Specializing in Yahoo! and Google optimization, SEOWhat.com develops search friendly Web sites on a variety of platforms including Yahoo! Stores, WordPress and custom built sites. In addition to Google SEO, SEOWhat.com provides organic search results, without the price tag, creating powerful web sites that appeal to human eye and search engines alike.

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Network Affiliates Push Clickbooth.com Into Inc. Magazine’s Top 500

The Inc. 500 is a list of the top 500 high growth businesses. It is an entrepreneur’s dream to be on the list. Clickbooth ranked #5 overall and #1 in their business sector, which is advertising and marketing. In an economic climate where many businesses have been simply trying to survive, Clickbooth has grown an amazing 12,000% over the last four years. They have been doing it by providing consistently strong ROI for publishers and advertisers. It is a milestone for the advertising industry as whole, and marks the dawn of a new day for the future of marketing.

The infamous dot-com bubble may have popped but there are still businesses using the Internet in innovative ways to enjoy high growth by providing exceptional customer value. Clickbooth’s industry revolves around a concept known as affiliate marketing. It is a marketing strategy that shares revenue among advertisers and affiliates online. affiliates are traditionally known as publishers and are considered the same in this context.

The network affiliates at Clickbooth are among the best in the business. Some are among the Alexa Top 50 sites. The affiliates network together through Clickbooth to provide premier marketing campaigns for advertisers. The number of worldwide affiliates they use is over 10,000 and many of them are exclusive. The coverage is very broad and encapsulates a number of niche markets. The compensation is based on performance from one or a combination of sales, clicks, and registrations.

Each affiliate is rigorously screened and monitored for performance and integrity. Much of Clickbooth’s success comes from their industry leading compliance team. Their function is to track uploads and downloads among other monitoring functions to ensure that the proper integrity is maintained. Any of the affiliates that are identified as abusing the system are promptly excommunicated. The result is a dependable set of affiliates that are networked together through Clickbooth to be reliable, trustworthy and maximize an advertiser’s time and money.

Clickbooth is an internet marketing business created in September 2002. With their high integrity and high quality affiliates network, they leverage the power of the Internet for businesses looking to maximize their advertising budget. Clickbooth produces benefits for their network affiliates and their clients in need of advertising through a high level of integrity, a careful screening process, and an Internet marketing program that is mutually rewarding.

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SiteBooster Has Put Together An Affordable SEO Service Package By Writing, Optimizing And Submitting SEO Articles

Site Booster has devised affordable website promotion services in form of SEO service subscriptions for small businesses. Website and blog owners can easily subscribe for a period of 6 months and leave their link building campaigns to Site Booster at discounted fees. They will receive reports on the search engine optimization services on a monthly basis. During this period, article marketing service is combined with search engine optimization and social media marketing.

SiteBooster

It has always been a concern for various websites to conduct content creation according to SEO copywriting techniques. They prefer to focus mainly on their own businesses. With the emergence of Bing alongside Google, things have become even more complicated. Article marketing is the safest method of content creation and content syndication that builds lots of one way links.

“Based on a whole range of different experiences, we’ve realized that writing, optimizing and submitting article is one of the most time-consuming efforts that online businesses face” says Rahman Mehraby, the SEO specialist at Site Booster. “As website promotion company, Site Booster has got proficient resources to perform this for its clients on a subscription basis, which makes it very affordable for small businesses.”

SEO service subscription at Site Booster requires clients to go through two stages: website optimization service as a one-time setup job and then monthly website promotion services. At setup stage, Site Booster checks up and optimizes the site or blog of the clients. At the next stage, it proceeds to conduct content creation and syndication. The performance reports at the end of each month help clients realize what has been achieved for them.

Site Booster conducts website promotion services on a regular and consistent basis for at least a period of six months. As many have felt relieved by not having to do this job themselves and seen results improving their search engine rankings at Google and other major search engines, they prefer to continue subscription. So, such affordable SEO services are the solution Site Booster has offered.

About Site Booster
Site Booster is a website promotion company providing affordable SEO services for its clients conducting keyword discovery, content writing, article marketing, press release and social media marketing.

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Affordable SEO Recession-Busting Starter Packages Offered by Mr. SEO

Mr-SEO, a U.S. based company that specializes in search engine optimization and internet marketing, has introduced four affordable seo starter packages to help businesses cope with the strained economy.

Launched in 2004, the mission of Mr-SEO has been–and remains–to offer top quality, affordable SEO and online marketing services. With its high quality customer service and standards of performance, the company is dedicated to help protect businesses f r o m the “too good to be true” types of SEO offerings that will hurt a company’s standing in the search engine rankings rather than help them.

President and owner Greg Gaskill knows that businesses need to ramp up marketing efforts during slow times, and slow times are often when they can least afford it. He and his team have made it their business to help companies thrive in the current hostile economic environment. However, he also knows that there is no such thing as “instant SEO” or “automated secret weapons” of online marketing, therefore these Business Starter Packages incorporate the same proven principles used in larger projects, but on a smaller scale. Although smaller in scope, these targeted services produce significant results – results that create a solid foundation to continue to grow f r o m which can mean the difference between survival and failure in tough times.

These new packages offer businesses the same award-winning Mr-SEO quality including the company’s Social Media Marketing, Blogging with Ghostwriter, Pay Per Click Advertising, and Search Engine Optimization packages, designed to get businesses into the top search engine rankings ethically and for long term success with affordable SEO and online marketing strategies.

One of the best features of Mr. SEO’s offerings is the mix-and-match option. Businesses can purchase any combination of service packages to customize the marketing to their individual needs and budget. This flexibility gives small businesses the power to:

• Ignite lead generation to increase sales
• Boost market awareness & build their brand
• Increase client retention and loyalty
• Enhance & maintain their image – critical during tough times
• Increase exposure to new markets and / or partnerships

You can see all the introductory Business Starter Package offerings at:
 http://www.mr-seo.com/businessstarterpackages.html

Mr. SEO is a Seattle, Washington based company that performs all work right here in the United States. With memberships in Washington State’s Better Business Bureau and the Search Engine Marketing Professionals Organization (SEMPO), the company has been featured by Start-Up Nation, Linked-In, Resource Nation, Evan Carmichael, various E-Zine articles, and even received mention by The Wall Street Journal. To read about how Mr. SEO’s mission and goals fit in with your needs, go to Affordable SEO.

For package details and more information on Mr. SEO and the various packages available go directly to their page at Online Marketing Services. To read the company’s blog–go to Online Marketing Strategies. While you’re there, explore other details about the company and its mission to help business achieve more with affordable SEO services.

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B2b, B2C, Database, Online, Search, Searching, Services, Tracing, Traffic

Consumer Data Specialists Tracesmart Partners With NeuStar To Employ Their UltraDNS Service

Utilizing UltraDNS will greatly improve connection reliability from their Tracesmart Corporate and consumer services to their datacentres. The move forms part of the company’s disaster recovery program and their continued commitment to service quality and dependability.

Well regarded worldwide, NeuStar currently works with the likes of Tesco, SalesForce, Forbes, Oracle and My Space. With a reputation for technical superiority and service reliability, NeuStar’s UltraDNS service was the ideal choice for Tracesmart as it employs an external domain name system spanning continents and housed in 6 data centres, ensuring continuous availability and speed. Using UltraDNS, Tracesmart will now be able to interchange between their datacentres much faster – a benefit that is of great importance for disaster recovery planning.

As part of the company’s larger business continuity plan, the UltraDNS implementation means that in the highly unlikely event that Tracesmart’s core data centre fails due to a natural or human-induced disaster, the company can quickly switch to their backup datacentre. Discussing how their new approach will negate the impact of external physical catastrophes, Tracesmart’s Technical Director, Paul Weathersby, commented,

“The new UltraDNS service will enable us to have a standby response to any possible disaster that impacts upon our primary datacentre. The new service will divert service traffic to our reserve datacentre; which means our consumer and business clients should experience as little service degradation as possible.”

The new implementation also adds further reliability to Tracesmart’s services, such as their identity checks service, AML, which is used for anti-money laundering purposes. Additionally, the employment of the UltraDNS service will benefit Tracesmart’s internal functions, as it means their corporate specialist staff will still have access to the various datasets needed for manual tracing and data cleansing in the event of the company’s core datacentre failing. From a customer standpoint¬ this will further benefit Tracesmart’s corporate clients as it means their projects would have little or no additional delay in turnaround.

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People Search Website Receives Traffic Surge

Following the first episode of the new series of ‘Who Do You Think You Are?’, Tracesmart, leading providers of online people search tools, experienced a significant surge in visitors to their site. It would appear the programme has inspired viewers to research their family tree, in which Tracesmart can play an important role.

Over 10,000 people searches are conducted daily on the Tracesmart website, which helps people to find relatives and friends.The site provides people tracing and research tools, such as their address search tool, which are driven by a multitude of databases which cover recent history. Whilst users cannot research historical data such as census records, which are a useful resource for genealogists, they do provide a link to some of the most powerful resources for family tree research – living relatives.

Many people in the UK have lost touch with family members or have distant relatives who may hold the key to unlocking their family history, and Tracesmart has long been used to aid amateur genealogists in their quest for knowledge. Providing access to information such as current and historic Electoral Roll records and Birth, Death and Marriage Indexes, Tracesmart can be utilised to locate relatives that could provide vital links to the past.

The BBC’s ‘Who Do you Think You Are?’ series has raised the profile of genealogy. The first episode of this new series aired on Wednesday 15th July at 9pm and featured Davina McCall, who traced her French and English roots. It was following this broadcast that the Tracesmart website received an influx of visitors. Owen Roberts, Communications Manager at Tracesmart, comments on the role the company has to play in family research,

“Living relatives can often provide gems of information about a family’s history but, unfortunately, family members can often lose touch with one another. It is at this point that the genealogist will turn to us to help them locate those relatives they have lost contact with.

In addition to our online search facilities, we also have an experienced team of researchers who can offer advice to those who have lost contact with a family member – my advice to anyone who is searching for a relative is get in touch with us!”

This series of ‘Who Do You Think You Are?’ continues for another 5 episodes, with the forthcoming episode featuring Radio 1’s Chris Moyles.

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