Category Archives: Web Marketing

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Labtrip 3.0, the iTunes of the social travel guides

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Labtrip, the free app of social travel where you can do travel guides, presents a complet app for the iPhone and new functionalities in the web (the spotter).

To the more of 40.000 registered users and more of 30.000 created guides, and thousands of downloads, they add more and new functionalities looking forward to the Social travel era 3.0

With the nes design and the new content aggregator (spotter), Labtrip 3.0 arrives to all the destinations the traveler want to go and share.

Spotter; the content aggregator is the main new tool
The technological start-up from Barcelona has now the option to aggregate content in the user travel guide.
The content aggregator, also known as SPOTTER, is the most significant new of Labtrip 3.0

For the first time, the traveler, using the SPOTTER, can include any information of the travel he/she want to go or be inspired; like photos, videos, text… to his/her travel guide while surfing the internet.

Also, while traveling, with the IPhone app, he can photograph anything he/she like (restaurant, hotel, place, site,…) and keep it and share it.

Demis Torres (founder and COO of Labtrip) says that SPOTTER “is the tool that need a marketplace of travel guides to personalize totally the user guides.”

Users change their behavior when they think about their travel, so LABTRIP has invest to offer popular places voted by the travel community or by their friends.

“Our objective is that the users connect their travel with their friends”, says Demis Torres, that sees the change in the behavior to the “friendsourcing”.

“In the crowdsourcing the comments are from anyone , but in the friendsourcing the comments are from friends and relatives”..

The redesign of the APP in the IPhone gives more visibility to the thematic guides with personal plans that respond to the “London literary”, “Paris of The Da Vinci Code” or also “Football in Buenos Aires”.

LABTRIP with the new tools (like the SPOTTER) wants to go forward in their vision of being the iTunes of the travel guides.

Via EPR Network
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RankTrader: Get People to Invest in Your Website

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Ranktrader, a website stock market is the way of the future for webmasters who want to have another source of income from their websites. It’s the very first online platform of its kind and truly gives credit to the term virtual real estate.

There are two-fold advantages that site owners can get from this newly introduced platform. Websites can sell their shares to the public after the website owners register for an account and submit their website. The greatest benefit here is that website owners can make more cash when the investors make a purchase on the share of the submitted sites – creating website value.

What exactly would be the reason why investors would opt to buy virtual shares?

If you desire to advertise your site while still being interactive and frugal, all you need to do is to select a site you are at ease with.

Well, you may still be confused as to why traders invest in shares. The answer is simple. These investors are individuals who are trying to find an easy way to obtain money on the web. Doing this, they can get the cash they want without putting in so much effort or even starting their own site. Keep in mind that creating your own website entails many things and a lot of people want to take the short cut in earning money.

When investors opt for RankTrader, they are introduced to the market where they can purchase shares. Also, investors will commonly opt for shares that will double or triple on the longer run. However, investors can also use some of the methods utilized in the stock market just like buy low and sell high principles.

Now webmasters, listen up! Earning money through this process is spelled out below.

You’re sure to generate money the moment these investors invest in your website after seeing it on the marketplace. Once you have extra money that you can invest in your site, more often than not, that means more income. Injecting cash into the site, the right way, will increase the value of your shares. And everybody wins!

But before you get to all that good stuff, you need to join the marketplace. Signing up is simple, so simple that you can register with your Facebook or Twitter accounts. Have your account verified after submitting your site. The RankTrader interface is intuitive, so you’ll have no issues finding your way around.

Keep in mind that the shares you are marketing are not real, but just a virtual version. So it means that you will maintain full rights of your site.

To make your offering look as attractive as possible, your site’s importance or possiblewebsite value must be somewhat apparent. Investors can analyze a certain website’s value through a tool in the interface of RankTrader. Factors such as the Alexa Rank, Page Rank, Site Score, Site Weight, Backlinks, Referring Domains, Recommendations, as well as Votes are all considered.

Well, if your web page isn’t getting great ratings on those aspects, then what you need to do is show traders that your website has a great potential of reaching the top. They will realize that your website is worth your investment. Bear in mind that the quality of the site has a direct connection on its activities. Nonetheless, you should drop by your site every now and then and see what you can feature.

Give Customers a Good Reason to Invest in Your Site

Possibly you have seen some sites place a PayPal Donate button in their website. On the other hand, you might have employed this button to your website. Is it helping you? Nonetheless, , if the results are not that good, , then why would you opt for something ineffective wherein a much efficient technique is right in front of you to make the best website.

If you provide importance, your internet site visitors will be a lot more inclined to invest in your site than to Donate or Buy You A Beer.

What pushed them to do so?

It’s better to ask your website visitors to invest rather than donate. You may ask why? It’s a simple logic, if you will ask them to contribute, they will find it worthless as they have nothing to get in return but, when they invest into your website, it will be fascinating for them. Several are enticed to invest in sites that are known to have excellent value. Investing in a site will instantly make them a shareholder. When they will offer these shares afterwards, they will certainly earn more income without putting too much effort.

So for now, do you have a thought which option is better? As Ranktrader offers plug-ins which are very easy to implement on to your site and starting to sell v-shares can be carried out with just as much ease as advertising your site through any other technique.

Now answer this question, would you pick the PayPal button and await people to make donations or would you rather sign-up in the surefire platform that is RankTrader? Bear in mind that the better option will give you much better odds of getting money.

It’s never too late for you to know the benefits that you can get from making use ofRanktrader, go online right now. Come quote your website!

Via EPR Network
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The realWITS Company Launches Websites for Real Estate Companies Dubbed “Smarter”

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An experienced and respected real estate participant and An experienced and respected real estate participant and SEO adviser has launched a new company, realWITS, to help brokers design actionable real estate company websites, get better results and learn how to integrate sales campaigns with modern techniques of leveraging real estate SEO benefits, providing interactive customer service and challenging not only with local online competitors but also with highly recognized online consumer real estate portals.

Real Estate Web Development Demands Compelling Websites

The company’s mantra is “Smarter Real Estate Websites,” and its mission is to educate real estate professionals about online marketing trends so that they can create more functional websites, optimize searches, integrate modern applications and produce dynamic content.

The real estate industry has traditionally resisted change, but modern real estate Web development and real estate SEO for websites require transformations from conservative advertising and marketing strategies to engage new generations of clients.

Randi Thornton, founder of realWITS, has built a reputation as the go-to SEO Google Gurufrom many years of experience in website development, online promotion and the real estate industry. Many real estate websites treat their online efforts as sideline activities or hobbies, and after working with big branded real estate company websites, Thornton feels strongly that the industry fail to take advantage of their full online marketing potential.

Major problems in most company real estate websites include the following shortcomings:

• Brokers do not control their online presence and messaging.
• Website designs fail to meet the needs of people who search online.
• Real estate websites struggle to achieve strong SEO rankings because of the original website build-out.
• Lack of regular technology upgrades force websites to become outdated.
• Failure to take advantage of website lead-generating capabilities.

Smarter Websites Integrate Design, Content and Functionality

Many real estate companies limit their prospects by only trying to compete with other brokerages, a strategy which fails to take advantage of today’s technologies used by other successful industries and the interactive potential of online marketing.

A popular destination real estate broker website strategically focuses on integration of successful leading websites approaches across all industries, and marketers need to incorporate key elements of design, fresh content, Google rankings, mobile technology, and fast processing speeds to keep up with competitors.

Savvy real estate brokers can optimize website performance by considering the following elements of design and function:

Create Distinctive Designs

Website design generates the platforms that launch successful online real estate marketing campaigns, and conceptual elements should compel a casual online website visitor to engage with actionable functionality by incorporating visually appealing design, easy to navigate structures and an intuitive user experience.

• Forward-thinking real estate brokers will take a look around them and learn from other applications that have gone viral.
• Stunning designs often depend on using a simplistic look and feel, clean site architecture, complementary color schemes, accessible search and intuitive controls.
• Functional copy includes compelling content that delivers quantifiable local communications that help buyers make informed and quicker buying decisions.
• A real estate company website needs to offer photo-centric platforms for property listings.
• Websites attract and retain buyers and sellers with property explore functionality that exposes robust search activity.
• Proper usage of on-site real estate SEO including keyword density, on-page SEO best practice techniques, optimize company brands, local authority rankings and online reputations.

Fluidity VS Static

Smarter real estate company websites create fluid designs that make incorporating changes and updating copy easy to accomplish. Google search engines now place great emphasis on freshness of content when ranking websites in organic searches. Effective sites leave room to make modular changes in designs and copy to take advantage of new technology and online trends.

Growing Impact of Mobile Devices

Consumers increasingly use their mobile devices to find products and services, keep track of personal appointments, make social connections and interact with local businesses. Real estate company website designs need to look good and provide searches with the information they seek on a variety of mobile-device screens.

Monitoring Traffic and Online Behavior

Analytic tools study behind-the-scenes practices and chart consumer behavior to help website owners tweak their designs, change their design strategies and respond to customer concerns and feedback. Smarter real estate company websites use these tools to generate leads, predict consumer behavior, stay ahead of marketing trends and create better real estate SEO campaigns.

Real Estate SEO Marketing

Real estate SEO (search engine optimization) marketing works differently than traditional advertising, and learning to leverage the benefits of on-site SEO helps real estate companies establish online authority, build reputations, interact and create enthusiasm for buyers and sellers, regions and neighborhoods.

Clever brokers will take advantage of unique community real estate data so people revisit for information and connections with a relevant, trend setting online real estate source.
Pinterest Type Usage of Imagery

Effective online real estate marketing requires correct usage of photos to productively showcase properties. No matter how well written a property description is it will never grab the attention of a buyer better than a picture will.

The main emphasis of a company real estate website should be imagery that tells a story and conveys “I want to see more” from buyers, says Randi Thornton.

The realWITS company offers expert real estate company website design, on site-SEO application, education, and strategy for savvy brokers who want to produce above-average returns from their online marketing dollars. The company will function as an authoritative source of designs, strategies and consultations on all the issues that impact a real estate company website.

Via EPR Network
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Office Search Service LondonOffices.com Launches New Look Site

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London Offices, a website dedicated to helping businesses search, select and secure serviced office space in London, launches a brilliant new look website.

One of the UK’s leading online office search services, London Offices, has introduced a brilliant new look website, which makes it easier than ever before to find premium serviced offices in London, to place any business at the heart of its industry in the city.

London Offices is the capital’s office space portfolio, with an impressive selection of properties, handpicked from its most exclusive commercial hubs.

The all new LondonOffices.com site grants the user access to the premium online portfolio for serviced office properties, with each property selected for the bespoke and focused environment in which a company of any size can flourish.

Using the site to find a serviced office for any business, users can choose to explore the portfolio in a number of different ways: by area of London, by postcode or by interactive street map. Each way makes it easy for the user to discover high quality serviced office space in the London area of their choice, for the greatest benefit to their business.

Grade A serviced offices are currently available in Canary Wharf, Mayfair, Liverpool Street, Soho and many other areas around the capital. But the site is just as valuable a source of information, as it is a catalogue of properties. Interested readers can learn about London, and each of its commercial districts; and each London office listing is presented with a host of useful details about each property.

Potential customers can call London Offices to discuss any property or fill out the website’s online enquiry form for a fast and helpful response. Explore all of the best serviced offices that London has to offer with the new look LondonOffices.com site. Customers could find the perfect base of operations for their business in one of the commercial and financial capitals of the world.

For help and information relating to the serviced office space featured on LondonOffices.com, or if you would be interested in featuring your serviced office within our office portfolio please call us on 0800 840 1616.

 

Via EPR Network
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Choiceful announces its digital presence with new social accounts, launching with an iPad mini competition

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Online marketplace Choiceful.com is eager to pique the interest of new buyers and sellers, so it has recently joined a whole host of social media sites including Facebook, Twitter, Pinterest, LinkedIn and Google+.

Not content with just making its presence known, Choiceful has decided to kick-start its online presence by offering those who like its Facebook page the iPad mini. All you have to do is like their Facebook page, and answer a simple question about online shopping.

Those who like and share news of the competition will gain two entries, giving them a greater chance of winning this fabulous prize.

Choiceful have also launched a weekly Twitter prize draw, which gives people the chance to win £30 to spend on parcel delivery, to entice those with unwanted or available goods to sell via the Choiceful marketplace.

The prize draw runs every week, allowing those who follow Choiceful and re-tweet about the prize draw a chance to win every week.

And for those looking for inspiration for their home and garden should follow Choiceful on Pinterest, where the online marketplace has no fewer than eight boards for green-fingered people to admire.

And Choiceful doesn’t stop there – it’s also recently launched a daily blog so both buyers and sellers alike can keep up to date with the latest news and happenings on Choiceful, as well as gain some great tips to ensure they make many successful sales.

Guy Schmidt, Sales Director, said: “Here at Choiceful, we’re pleased to announce that our online marketplace is growing fast. Our complete product catalogue will be available from March 2013 for all of our categories including books, movies, games, electronics, office and computing to name a few. This will take Choiceful to over 20 million products, which is something we’re really proud of as our rival company eBay has approximately 30 million.

“What’s more, we allow sellers to upload any product of their own, even own brand merchandise, and our bulk uploading tool makes it super quick to upload hundreds of products at once.”

Although most of the products available (totalling over 100,000) fall under the Home and Garden category, Choiceful also has a number of products in the Health and Beauty section too. Online sellers and buyers should watch this space for other product categories set to appear soon on Choiceful.com.

Prospective buyers and sellers should check out Choiceful’s marketplace now atwww.choiceful.com.

Via EPR Network
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3DPageFlip.com Announces New Upgrade Of Fantastic 3D Flip Book Maker

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3D Page Flip Professional’s latest upgrade comes with a number of enhancements. Users will now be able to insert text to flipbook pages with different font styles and effects. Also included in this update is the support to add multiple images and even .SWF’s as new pages in the flipbook.

This software allows users to publish their own 3D flipbook pages into several formats including .html, .zip, .exe, .3DP, Epub, iPhone, and Android. The flipping book created with 3D Page Flip Professional can be viewed both online and offline, and is available for both Windows and Mac users.

3D Page Flip Software features enhancements such as increased editing functions. Users will be able to create 360 degree spinning objects and will also be able to embed flash and 3D videos into their pages. This update includes 28 font background filling effects, 12 different font effects, and two new templates for flipbook design. The update also includes a handful of coding corrections that will make the product easier to use.

The program allows users to set the 3D reading angle through 360 degrees and also lets users create “pop up” objects such as 3D spinning products and a 3D image sphere. These 3D effects add a whole new dimension to reading an e-book on a number of platforms. 3Dflip book maker has several new features which allow eBook creators to design their own book title, create flash buttons, and also include an option to “auto-flip” pages at set intervals. The product’s rendering engines help to avoid paged distortions common to some .pdf files when converted to eBook format.

3D Page Flip Professional is also capable of being used for both SEO and Google Analytics purposes. Ebooks created through the 3D flipbook software can be shared on Facebook, Twitter, and other major social networking sites for more exposure. Users can also embed links in their eBook by adding a page index into their URL so that readers no longer need to sift through pages of information to find what they want.

The program can be used for publishing in a number of mediums. The technology used by 3DPageFlip.com can be seen in digital newspapers, online brochures, e-zines, and eBooks. Each of their programs, including 3D Page Flip Professional, are simple to use and include customer service for questions that have particularly difficult answers. Their immediate aim is to help their customers create the most realistic 3D flipbooks with as little hassle as possible.

Via EPR Network
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Indie Developer One Little Goat Pleads with Apple CEO – Stop Rejecting My App

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One Little Goat proprietor Philip Lemon, believes his app was rejected solely because one of the eight celebrity caricatures in the game is based on the late Steve Jobs. He supports his claim by providing the following correspondence from Apple;

“We’ve reviewed your app and determined that we cannot post your application because it appears to contain features, namely, imagery, that bear a resemblance to several well-known third-party marks, including Steve Jobs.”

Phil’s response to this was, “Well Duh, it’s a parody. Do a search and you’ll find dozens, if not hundreds of apps that use the likeness of celebrities. I didn’t see Apple taking down Joustin Beaver when Justin Bieber sued the game maker for using his likeness. “

There does appear to be both censorship and double standards at play when you consider that blatant copyright rip-offs like Mole Kart, Ultimate iZelda Climb and Pokemon Yellow were all approved by Apple. Phil reports that he has questioned Apple about this inconsistency, and has requested Apple specify which elements of his game are in breach of copyright, but his questions have been met by a firewall of silence. This stonewalling is what prompted the open letter to the CEO of Apple and Mr Lemon decided satire was the best way to deliver his message.

When asked why he hasn’t just removed the offending cartoon character Mr Lemon replied “I could remove Peeved No-Jobs (Phil’s pet name for the character) but why should I have to? Apple isn’t North Korean and I’m not making fun of Kim Jong Il – at least I think I’m not”.

Though he supports Apple’s vetting of apps based on quality and security, Mr Lemon is against certain Apple developer policies such as the one that states;

“we (Apple) may reject or remove your application for any reason, in our sole discretion.”

Like most mobile developers worldwide, One Little Goat relies on sales through iTunes and not having his game available there could lead to commercial oblivion. Celebrity Smack is available for Android devices through Google Play and Amazon and Mr Lemon hopes his game will garner enough support through these online marketplaces to make the game financially viable.

“I think it is totally unacceptable that a company that dominates an industry built on ideas can dictate what people share,” Mr Lemon says. “They’re an American company and the majority of their paying customers are from democratic countries.”

When asked if he would submit future apps to iTunes Phil responded “Definitely. I’m like most game makers, I just want as many people as possible playing my games and enjoying them. Hopefully Apple will improve its policies or Android will become the platform of choice for developers.”

The open letter to Apple’s CEO, Tim Cook, can be found at http://onelittlegoat.com/letter_to_apple_ceo.html

Philip Lemon is a developer and artist living in Melbourne, Australia. One Little Goat is the name of his studio and Celebrity Smack is his first solo game. Past achievements of Philip’s include being the lead Animator on the iOS game Desert Zombie, Executive producer on the Australian film The Hobby Farm, and authoring the children’s novel The Barbarian Librarian. Philip loves doing interviews and can talk at length without saying um. He has been told his voice is melodic and well suited to radio but this is yet to be proved.

Via EPR Network
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BigDayBliss gets ready for launch in 2013, engage with a new generation of Brides and Grooms

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BigDayBliss is set to be the first service of its kind, offering a free social gateway for Brides and Grooms to share, plan and connect with local, national and worldwide network of wedding companies.

Unlike anything else on the market, BigDayBliss will incorporate an award-winning Website and App, providing companies selling wedding products free and instant access to their ideal target market. The service offers a perfect platform for a business to engage with consumers and promote individual products by making a profile for  brides, bloggers, celebrities, grooms and industry experts to explore and share.

Businesses build their online profile at Bigdaybliss.com and create an interactive, user-friendly catalogue of every product they have to offer. Brides and Grooms to-be can then construct their complete wedding by searching the endless database of products, connecting with other users to gain inspiration. They can “bliss” their favourite items, in order to build a wish list.

Although the website and App do not launch until next year, businesses and wedding service providers will have the opportunity to sign up for this one-of-a-kind service, free of charge. By registering early, companies beat their competitors to the market and can build an extensive portfolio which, when the service is launched, will appear to potential customers from day one.

As well as offering instant access to a niche audience, BigDayBliss provides an interactive showcase for a portfolio of products, in the setting of real weddings. After their big day, newlyweds publish their own photos to create a professional online album. This efficient interactive catalogue is an unmissable opportunity for any business in the wedding industry. Bridal recommendations and albums showing specific products in action will provide a boost to P.R.

Coming in early 2013, companies can be among the first to register by visiting BigDayBliss in order to take full advantage of its free gateway to the people who matter.

Via EPR Network
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LIFESTYLE Los Cabos Ready to Capture Increased Traveler Demand with New Website, Free Travel App and Addition of New Luxury Villas

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LIFESTYLE Los Cabos, leading luxury villa vacation rental provider and property and destination management company based in Los Cabos, Baja California Sur, Mexico, has entered into 2013 ready to satisfy the increasing demand of internet savvy travelers with a completely revamped website, a free Los Cabos travel app, and with new luxury vacation villas added to their inventory.

“90% of bookings today we receive on-line, 40% of those are our return customers, and 50% are new customers, who before making a reservation, make an on-line research about the destination, special offers, villas, and the provider itself. Many times travelers communicate with us on Twitter @LifestyleVillas, Facebook, Pinterest and/or TripAdvisor, in order to see our villas and services, other customer’s feedback and that we are a trusted vacation rental provider to whom they are willing to trust planning their vacations in Mexico.”

In comparison to around 30% of reservations received by the phone 3 years ago, today only 10% of guests call in to reserve their stay, explains Alejandro. “We acknowledge the importance of internet in our everyday lives, that’s why our core upgrade in service offerings was to completely revamp our website, make it user friendly and with responsive web design. We created a Free Lifestyle Villas travel App as well, which gives any Los Cabos traveler all the information about Cabo San Lucas and neighboring towns, landmarks, restaurants, activities, and events, besides that the app gives our guests a handy tool to reach their concierge, see Villa amenities, order in-villa Private Chef services, spa treatments, order transportation and other services anytime they want, wherever they want.”

Besides technology aspect of their business, Lifestyle Villas added new exclusive private villa residences to their portfolio. Lifestyle Villas’s villa rental program consists of a carefully selection of stunning beachfront, ocean and golf view villas and condominiums in Los Cabos’ most prestigious developments which have been standardized & are complimented with added value services for guests. On the contrary to most local villa rental companies, Lifestyle manages their inventory directly, and with this is able to maintain superb quality standards in every property. Newly added villas are Villa Pacifica and Villa Buenaventura, both 5 bedroom ocean view villas in exclusive gated community Blue Sea, and Villa Pericu and Villa Guaycura, two 5 bedroom private villas located in the Punta Ballena luxury residential community, which is home of Esperanza, an Auberge Resort.

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Laundry 365 New Website Launch Goes Live!

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Laundry 365 has just launched its new website showcasing the latest line in commercial laundry machines. The company offers its customers a “One stop shop”, which covers everything from impartial advice on what the right equipment is for the job in hand, through to arranging financing, and providing a total service care support package.

Indeed when it comes to providing ongoing support for your commercial laundry equipment then Laundry 365 offer one of the best support packages in the business, and they carry one of the most extensive ranges of spares in the UK. They back this up by offering a 365 day a year, 24 hour a day call out service, meaning that should the worst happen and your machine breakdown they can get things up and running as fast as possible. The good news is that they will provide this service to you even if they have not sold you the equipment.

You can find details of their industry leading care package on the new website, and they recommend that you talk to them before you make the final decision as to who to use for your servicing and breakdown support. It is worthwhile talking to them as in commercial laundry terms time is money, as every hour your commercial washing machine or tumble drier is out of service is money not being earned.

However, a great many companies also chose to purchase their laundry equipment from them as they offer a wide range of equipment that covers all of your commercial laundry equipment needs including washing machines, hydro extractors, tumble driers, ironers, and finishing equipment, basically everything you would need to purchase to set up and run a new commercial laundry. All of which you can find extremely comprehensive details on, including full machine specifications, on their new website, which is all laid out in an easy to follow format with details on key items such as power usage clearly displayed.

On their new website you can also find details of the company’s new product ranges that include commercial drying cabinets, vacuum packaging, and warewashers.

Laundry 365’s new website also highlights the companies green credentials and the fact that in an industry that is not always one of the greenest, due to the amount of water and detergents used by necessity, there are in actual fact a lot of “Green” equipment solutions available to you. As an example the company is able to offer you class leading gas powered dryers that for a 30lb model operate using 20,000BTU’s less than their nearest rival – A massive saving on your annual gas bill, and thus more money added to your bottom line, as well as being much kinder to the planet. Their high speed washing machines also use up to 70% less water than their rivals.

You will also find details on their new website of how they follow this green philosophy in their own day to day business, sourcing machines from as close to home as possible to avoid unnecessary road journeys, and ensuring that they recycle as much as possible themselves.

All in all the company now offers a class leading range of commercial laundry equipment and a World class after care service, and it is well worth viewing their new easy to navigate website to check out their comprehensive products and services.

Via EPR Network
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ProMarketing Leads Now Offers an Automobile Database To Customers

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ProMarketing Leads adds an automobile database that includes millions of records and is the largest available Automobile Owners database in the industry. It is compiled, updated and verified through transactional information each month.  These are known automobile owners.

Don’t get fooled into using data that is outdated and inaccurate.  We dare you to compare us to the competition. Pro Marketing Leads promises to save you money and increase your ROI. Our file consistently outperforms other Automobile files for accuracy, counts and response rates.

This Automobile Owner Database is not derived from state motor vehicle and therefore not subject to the Shelby Act/Driver’s Privacy Protection Act of 2000.

ProMarketing Leads automobile database offerscustomers…

  • Aftermarket Promotions:  Auto dealers, manufacturers and specialty stores target consumers based on automobile make/model/year and owners age and/or income information. ProMarketing Leads offers an integrated database of consumer, vehicle, email, and telephone information. This comprehensive database is able to generate great  marketing lists.
  • Service Center Programs: Dealer repair centers, specialty service centers and independent service centers can market customers based upon make, model, year, and address criteria.
  • Extended Vehicle Warranty Programs: Consumers are holding onto vehicles for a longer period of time, and may need additional insurance against future service repairs. Taylor Direct makes it easy to find vehicle owners based upon age of the vehicle, mileage and address information
  • Dealer Trade-In Programs: Many dealers seek specific vehicles based on trade-in values and demand.  Our true owners file allows dealers to target make/model/year that are currently owned within a certain radius of their dealership and base an offer on this information.

Key Features: 200 Million VINs, 160 Million Current Owners, 180 Million Addresses, 82 million telephone numbers, Select by Year, Select by Make, Select by Model, Select by mileage, Select by Engine type, Select by Auto Class, Fuel Type, Style, Income Gender, Home Ownership, and Many more selections available…ask!!

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Getting in a Click Frenzy with Smiffy’s Australia

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Launching on Friday 30th November, Smiffy’s Australia are embarking on their very own ‘Click Frenzy’ marketing initiative which will be made public across their official website http://www.smiffys.com.au and their social media profiles such as Facebook and Twitter.

Known as the ‘Smiffy’s Oz Cracker’ (or for those that like to hash tag everything; #SmiffysOzCracker), the event will be an all day and contain savings of up to 50% OFF on many costumes and party accessories.

Smiffy’s Oz Cracker is the largest marketing campaign that the Australian online retailer have completed to date and is set to see them further increase their presence as leaders of fancy dress costume supplies to the general public in Australia.

Online Marketing Manager, John Scott Cothill mentions, “With the ever growing interest of Halloween and with the growing yearly demand for costumes in Australia, Smiffy’s AU are set to carry on going from strength to strength over the next few years – Watch this space”.

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Popular Free Greetings Cards Sites are added to Popular Indian Sites

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More interesting features are added to Popular Indian Sites, the top Indian information Web Portal. Besides so many new Directories, Articles and Reviews, Popular Indian Sites introduced a huge collection of free greetings cards for entertaining the users.

“Some people look for a beautiful place, others make a place beautiful.” – Nazrat Inayat Khan

He mission of Popular Indian Sites is to make Web search easy to everyone. It publishes Website directories in various categories, Search engine optimization guide, Blogs, Reviews and much more. The information rich website directories are the major attraction of Popular Indian sites. It publishes Website directories in categories like Healthcare, Travel, Matrimonial, Amazon products, Shop at Flipkart, Weight loss, Books, Jobs, Web hosting, Digital products, Classifieds, Affiliate programs, Education, Free greetings, Top sites, Indian sites info, Kerala sites info and many more.

Free greetings cards listing contain thousands of well designed and animated E-Cards.Popular free greetings cards are available in categories like Birthday, Anniversary, Congratulations, Friendship, Thank you, Wedding, Invitations, Cute, Everyday, Family, Flowers, Inspirational, Love, Events, Pets and hundreds of sub categories thereof.

Top sites intents to publish websites directories of Global importance such as, Free resources, News sites, Magazine sites, Most popular sites, Buddhism, Sree Narayana Guru, Christian sites, Yoga, NRI guide, Press Release sites, Crafts, Ayurveda, Boat-races, Kids World Free greetings etc.

Indian sites info includes website directories like Government official sites, Tourism sites, Online shopping, Jobs, Matrimonial, Hindi movie download sites, Hindi movie reviews, Top50 Indian sites and more.

Kerala sites info publishes directory listings in categories like Government, Education, Universities, Arts, Culture, News channels, Pin code search, Periodicals, News papers, Festivals, Kerala tourism, News papers, Festivals, Agriculture, Malayalam Film sites, Kerala matrimony, Kerala recipe videos and much more.

Popular Indian Sites Blog page is dedicated to publish useful and informative Articles on different categories like Travel and Tourism, Healthcare, Education, Jobs, History, Business, Technology, Arts, Culture and many more. The Reviews page aims to publish reviews regarding best websites, Articles, Books, Products, services etc. Popular Indian Sites Search Engine Optimization guide includes categories like SEO tips, SEO Articles, SEO directories, SEO links and many more.

“I have no special Talent. I am only passionately curious.” – Albert Einstein

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Survey System Named Best Survey Software of 2012 by TopTenReviews

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Creative Research Systems’ The Survey System was named the Best Survey Software of 2012 by TopTenReviews earning the highest marks in survey creation, analysis, and administration method categories. Survey System was pleased to receive the title as the best Survey Software and plans to continue to improve their survey software.

“This software has all the tools and features for creating and analyzing credible surveys for any professional needs,” said TopTenReviews. TopTenReviews reviewed the top survey software in the industry and they were judged based on the following factors: survey creation, survey analysis, survey administration, ease of use, and help and support. The Survey System beat out the competition and was rightfully named the best survey software of 2012.

“The Survey System is a powerful survey application for professional marketers and others who are familiar with creating and conducting surveys. It offers several question types, templates and stock questions as well as ways to customize survey questions and tools to restrict and qualify respondent answers. It can create a flurry of graphs and tables, cross-referencing data and questions to allow credible analyzing of survey responses. This application will take the novice some time to master its functionality, but can be an effective survey software tool for professionals and those in need of quality survey software.” -TopTenReviews.

When it came to creating a survey The Survey System received a 10/10. When it came to analyzing the survey, The Survey System received a 10/10. In the Survey Administration category, it received a 10/10 once again. When it comes to the Ease of Use it received a 7.5/10. Finally, for the Help & Support category it received a 10/10. The overall verdict was a 9.5/10. To read the in-depth review, please visit TopTenReview.

President of Creative Research Systems Hank Zucker was pleased with the outcome of the review and wants to thank TopTenReviews for choosing them as the Best Survey Software of 2012.

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SearchCatalyst Highlights Why Duplicate Web Content is Bad for Small Businesses

Duplicate web page content is bad for any website because it greatly affects SEO, but SearchCatalyst, an SEO agency dealing exclusively in small business Internet marketing, says it is particularly bad news for small businesses.

Aside from negatively impacting on a user’s online experience, duplicate content is particularly disastrous for SEO. It affects the site’s credibility, which is one of the most important ways a site can rank highly, organically, on search engines like Google. Google ranks sites based on several criteria, each of which is built into its complicated search algorithm. Relevancy is the most important – does the site list content relevant to the search query? – but credibility is a close second.

However, this issue affects all businesses, big and small. An issue that is more likely to affect small businesses, or expanding ones in the processes of upgrading their websites and online presence comes down to duplicate content on developer sites. Quite often web developer domains – where developers work on websites – are indexed by Google. Developers can be completely unaware they have created duplicate content but as websites take a few months to develop they can sit on developer domains for a while and the duplicate pages will negatively affect search rankings on Google.

This generally impacts small businesses to a greater extent than larger companies because they don’t have the scope and finances to implement new pages quickly.

Google’s algorithms are highly sophisticated and can filter out sites that have duplicate content. Some may be labelled as spam as a result, whilst others will just be listed much lower down on the SERPs. Google has become much better at detecting duplicate content since the Panda algorithm update, which all small businesses and developers should be aware of.

SearchCatalyst offers affordable SEO services to small businesses looking to boost organic search rankings and gain greater online exposure at minimal cost.

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These Days A Professional, Efficient And Stylish Website Is A Vital Component Of Any Business Aiming To Be Successful

We are currently living in a very modern age of technology, which has filtered through into every aspect of our lives, from ordering our weekly groceries online, to booking train, cinema and concert tickets, to children’s online learning environments and schoolwork. Everything nowadays is done online.

A very important part of having a business in the twenty-first century is having a website. You need a website that clearly displays what you are and what you do, and immediately impacts to your customers why they desperately need you.

Not only do you need a website, but it has to be a good one. The best way to achieve the top website for your company is to hire a freelance web designer or a web design team. A web design team will generally give you a better result as each member of the team has his or her own strengths, that will all be pulled together to achieve the exact website you need and want.

There are hundreds and hundreds of web designers out there, so you need to carefully look through their online portfolios to see what captures your attention. There will be some work you really love and others that you don’t. You will also notice that some web design companies have worked for very large, international companies, whilst other have only done work for local businesses. Other companies will have worked for a range of large, successful companies and smaller, local companies.

Ideally you want to try and pick a web design company whose work you love, that is located near to your business. That way you can really connect with them personally and easily have meetings to discuss exactly what you need and what you want from them. It’s much easier to talk about web design in person rather than over the phone.

If you are in South East England, or more specifically in Kent, then the team you want is TME (http://www.tmesolutions.co.uk). They are a web design and online marketing agency, based in Kent, which has been running for seven years. They are a close-knit, family run team comprising of fourteen enthusiastic and creative coders, designers, online marketers and project consultants.

Over the years, they have built their business to be efficient, creative and successful, yet friendly. They’ve worked to provide web design in Kent for relatively small local companies such as Lau Hairdressing in Maidstone, Express Cleaning Supplies in Aylesford, and ACE Sheds in Ashford. Their new websites allowed these local companies to bloom; expanding greatly and increasing their profits rapidly.

As their own company grew, TME also started to work for some of the biggest, most successful and most profitable companies in the world. This includes the likes of Tile Depot, who own over twenty stores across the UK and Centroid Motion Capture who provide animation for major films. Additionally, Worldwide Parcel Services, who are one of the largest parcel couriers in the UK, and most impressively, an exclusive training portal for Samsung Mobile.

TME are one hundred percent committed to producing amazing, creative and useful websites. They take companies and aim to boost their profits, regardless of how famous they already are. They strive for improvement.

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Latest Leighmans.com Research Shows Companies Spending More on Corporate Gifts

A new poll conducted by Leighmans.com – one of the UK’s leading suppliers of corporate gift and incentive products – has revealed that companies are now spending more than ever on corporate and personalised gifts. The company’s poll found that 75 percent of UK businesses are – even in the difficult financial climate – investing more in hospitality and gifts.

The Leighmans.com survey polled in excess of 1,000 people and discovered that six in ten companies currently spend more on incentives and gifts for clients and staff. Of this group 40 percent said that their expenditure has recently increased by over one fifth.

The poll found that personalised gifts are more popular than ever too, with 45 percent of respondents saying that they prefer customised gifts to standard ones. Leighmans.com reports that items like their printed Shanghai pen range and personalised custom 15mmlanyards are proving particularly popular.

Dr Ashley Weinberg, senior lecturer in psychology at the University of Salford, commented: “In sales ‘we buy from people we like’ and so, at a very basic level, some potential consumers may well feel a little emotional boost from an organisation offering them something without charge.”

“Even for those who decline the offer of a gift or hospitality, there is some perception that the organisation who offered it is one that we’re likely to be more open to in future.”

“In this case, we have created our own unwritten understanding – or psychological contract – that raises our expectations of the organisation and means we may be more positively disposed to them.”

The Leighmans.com poll sought to established buying patterns and psychologies in the corporate gifts sector at present. Leighmans.com offers customers a wide range of goods such as sponsored Rainham conference bags with logos on the inside. The survey also found that UK companies spent more money on gifts and incentives in 2012 than in all of 2011.

Leighmans.com founder, Darren Leigh, commented: “Far from the pre-conceived notion that marketing and entertainment are the first things to be cut when the going gets tough, it actually appears businesses are investing more into the development and maintenance of relationships through entertainment and effective promotions.”

“Building business relationships is vital. It can be done through meetings and entertaining and also through carefully selected gifts to existing or potential new business leads. It’s appreciated because it not only represents a financial investment, but also shows empathy and the fact you have invested time into trying to get into the other person’s head to give them something they want. That helps to create and build relationships, which are vital for ongoing business.”

Speaking of human behaviour, Dr Weinberg said: “Perhaps somewhere in between feeling really positive and just as negative, is the vague notion that we might feel indebted, as this organisation has already given us something which is of value. It is not quite an obligation, but it can certainly affect that psychological contract when we come to deciding where to buy from.”

Bury-based Leighmans.com helps customers to choose from a huge range of high-quality, promotional gifts and its customer base includes major blue-chip companies such as Deutsche Bank.

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Incentives Specialist Leighmans Launches Latest Innovation – New 3D Online Catalogue

Leading provider of corporate gifts and customizable incentives Leighmans this week reports the launch of a new online 3D catalogue to help customers enjoy an enhanced experience when sourcing corporate and branded gifts.

Leighmans has been operating for more than 10 years since being founded and the company specializes in bringing customers the very latest incentive ideas and corporate gifts.

Throughout the last decade Leighmans has gone from strength to strength to become one of the leading names in the incentives and corporate gifts sector. The company’s products are designed to help customers incentivize sales forces and reward both customers and staff.

Further to bringing customers the latest and best promotional gifts and merchandise, Leighmans also looks to improve its website whenever possible to make customer experience even more enjoyable.

On top of introducing the new 3D catalogue Leighmans is also offering users 3D glasses to enjoy the experience fully. The site will also be complete with a range of other new 3D functions to enhance user experience still further.

Using the new Leighmans 3D catalogue users can choose a gift and create virtual samples of promotional products then browse them from multiple angles. The site also lets people add artwork and logos to their chosen corporate gifts and branded items.

Darren Leigh, managing director of Leighmans, commented: “We’re delighted to announce our new and innovative 3D catalogue, and we are doing better than ever. Customers really appreciate our efforts in making sure that they have the very latest and most innovative services around.”

Leighmans.com offers over 100,000 products, ranging from personal care gifts for the hygeine industry to printed mouse mats with logos. Leighmans also offers a design department via which customers can request their own particular artwork be added to gifts that they order.

Darren went on: “There is real value to be had in incentivizing your workforce, and we’re pleased to continue helping people differentiate their brands from their competitors in the marketplace.”

For more information, visit www.leighmans.com, or follow the action @Leighmans_com.

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Callum Watt joins Handpicked Media as Marketing Director

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Handpicked Media, the social media agency and blogger network, has expanded its team with the appointment of Callum Watt as their Marketing Director. He will be responsible for developing the company’s marketing strategy and supporting continued business development.

Previously Account Director at a WPP boutique agency, Callum has worked with a varied number of clients including Activision, Bacardi Brown Forman, BSkyB and United Biscuits.

Krista Madden @HandpickedMedia, CEO of Handpicked Media comments: “The appointment of a senior level marketer of Callum’s calibre is an exciting and directional move for the company. As Handpicked Media continues to execute successfully on its growth plan, the marketing strategy will be crucial. We are confident Callum will excel in this challenging role.”

Callum Watt @ManAccessories, Marketing Director Handpicked Media adds: “It is a great privilege to be given responsibility for this exciting new position. I look forward to using my experience and knowledge in this field to contribute to the company’s continued growth.”

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Findmypast Reveals The Greatest Political Leaders With Irish Ancestry

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Findmypast has announced that John F. Kennedy has been voted the greatest political leader with Irish ancestry, ahead of Ronald Reagan and Barack Obama. Che Guevara, the Latin American revolutionary who also had Irish roots, ranked fourth.

The online poll of over 4,000 Americans and Britons was conducted by YouGov for the genealogy site findmypast.com and its Irish partner, findmypast IE.

“The most surprising people turn out to have Irish ancestry,” says Cliona Weldon, spokesperson for findmypast.ie, which marks its first birthday this month.

The findmypast poll asked respondents in the U.S. and UK to pick from a list of 10 political leaders who had won prominence in countries beyond Irish shores – in short, in the Irish diaspora.

This diaspora, consisting of Irish emigrants and their descendants, is estimated to include over 80 million people worldwide, including some 40 million Americans.

While Obama and JFK polled similar percentages with U.S. and UK respondents, averaging 12% and 25% respectively, Reagan polled nearly four times as many votes in the U.S. (35%) as in the UK (8%). Indeed, he would have topped the poll based on U.S. votes alone, while the UK alone ranked him third behind Obama.

Obama, who only discovered his Irish roots in 2007, is just one of at least 13 U.S. presidents to have had Irish ancestry. Indeed, the only one of the last six to have lacked them was Bill Clinton, who tried to atone for the fact by once informing a St Patrick’s Day gathering that: “I feel more Irish every day!” Other countries to have boasted notable leaders with Irish ancestry include Canada, Australia, France, Spain, Mexico, Chile, Peru and Israel.

Che Guevara, the Argentine-born radical who helped lead the revolution in Cuba, may be best known today as an icon of Latin American rebellion but he traced his ancestry to Galway, Ireland in the 1740s.

JFK and Reagan both traced their roots to the great wave of Irish emigration that began in the mid-19th century, coinciding with the great Famine.

By then, Obama’s Irish forebear, Falmouth Keaney, had already been in the U.S. for eight years, after migrating from Moneygall in Co. Offaly in 1850. Keaney was Obama’s maternal great-great-great grandfather.

About findmypast.ie:
findmypast.ie is the world’s most comprehensive Irish family history website, providing easy-to-search, online access to some of the most significant Irish records that have ever been made available, including extensive BMD records.

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