Category Archives: B2b

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Facebook Changes Praised By SEO Experts Queryclick.com Following The Installation Of A ‘Panic Button’ as Recommended by CEOP

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Following months of negotiations between Facebook and the Child Exploitation and Online Protection Centre (CEOP), the social media site has agreed to the provision of a panic button to all users, specifically targeting those aged between 13 – 18.

Facebook have made a raft of sweeping changes recently, from the closing of its online gift shop, to the most recent addition of the CEOP backed child safety application. The social networking site had previously been resistant to the panic button feature, insisting that it already had sufficient reporting systems in place.

CEOP has recommended the inclusion of additional measures such as the panic button since November 2009. The feature, which has also received the backing of 44 police chiefs across Britain, is an opt-in service which will be promoted most heavily amongst the 13-18 age group.

Due to the optional nature of the service, a campaign is to be launched by Facebook and CEOP in a bid to raise awareness of the application, as well as the significance of online safety. This campaign involves the display of an automated message on the homepage of users within the most vulnerable age group.

This will be reinforced by a CEOP-Facebook information page which hopes to further educate youngsters of the dangers associated with social networking. By appealing to teenagers through the coverage of topics of interest such as music, celebrities and exams, the page hopes to reach as large an audience as possible.

SEO experts QueryClick.com have welcomed this approach, with the belief that the offerings of popular content will draw in the targeted traffic. One QueryClick spokesperson explained that:

“By appealing to younger Facebook members through their potential areas of interest, and by specifically targeting the 13-18 age group via automated messages, this campaign will contribute greatly towards the improved online safety of Facebook, as well as the level of confidence in parents with regards to their children’s online activity.”

Facebook have cited the reason for the closure as a result of the need to focus their attention on developing the more popular features of their site including, the news feed, photos, the ‘like’ button, and Facebook advertising. In particular, it is the advertising aspect which PPC experts QueryClick.com believe will go from strength to strength in the coming months.

Via EPR Network
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Advertising, B2b, Internet, Online, Search, SEM, SEO, Services, Web, Web Marketing

Government Looks to Facebook Users for Ideas on Spending Cuts

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With 23 million members in the UK alone, the social media site could provide Ministers with a wide ranging source of suggestions from the public with regards to the proposed spending cuts. The growing presence of the political world on social networking is a logical step forward according to SEO experts QueryClick.com.

The ‘Spending Challenge’ profile set up by the government has already received some 50,000 responses to their invitation for spending cut ideas. On the page, users are able to discuss spending priorities, offer their views and vote on their favourite suggestions.

It is proposed that the most worthy solutions will be further analysed by Treasury officials, in addition to the Chancellor George Osborne set to meet some of the contributors to the page to discuss their opinions.

This move signifies a turnaround in the view held of social networking sites by Prime Minister David Cameron. Prior to his election into Downing Street, the PM was deemed to be dismissive of this form of communication. Now however, the government is to make Facebook its primary means of public communication on issues of the economy.

Earlier this week, Prime Minister Cameron spoke with Facebook Founder Mark Zuckerberg to discuss a possible partnership with the site. On a recent visit to London, Zuckerberg was impressed by the level of public oriented online sites created in Britain after attending the London Facebook developer event. One particular project which appealed to Mr Zuckerberg, and one which he discussed with the PM, was the ‘Together We Can’ initiative. It offers communities in the UK a chance to influence the development of their local area.

The idea of integrating politics into the world of social networking, and subsequently creating a series of dialogues between ministers and voters, is a logical and inevitable step forward according to SEO consultants QueryClick.com. The increasing usage of social media, and Facebook in particular, cannot afford to be ignored by governments seeking to better understand and converse with a greater majority of the population.

Social media experts QueryClick.com believe that this process will vastly increase traffic levels on Facebook, and will even tempt first time users to the site. With such an influx of users, the SEO benefits will be strongly felt in terms of the traffic increase, frequently updated information, and the huge potential for information sharing across sites.

Via EPR Network
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B2b, Dedicated Servers, Domain Names, E-mail, Hosting, Internet, Secure Hosting, Services

Fasthosts Counted Among Top Finalists For 2010 Microsoft Partner Awards

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Fasthosts Internet Ltd, a leading web hosting provider, announced it has been selected as a finalist for the Microsoft Partner Awards in the Hosting Solutions Partner of the Year award category.

Steve Holford, Marketing Director of Fasthosts Internet Ltd. said: “We are delighted to be recognised in this significant award. Microsoft products have always been a popular choice with our customers. However, in recent years we have gone further to investigate and develop new ways to apply Microsoft server technologies and as a result have seen excellent performance and usability benefits for the end-user.”

Awards will be presented in a number of categories, with winners and finalists chosen f r o m a pool of almost 3,000 entrants worldwide. The Hosting Solutions Partner of the Year Award honours partners who have demonstrated solution innovation and a commitment to engaging with Microsoft. This award recognises Fasthosts for teaming with Microsoft to address their customer needs through identifying new market opportunities and using technology innovation.

“Congratulations to the 2010 Partner Award finalists for delivering such creative and superior Microsoft solutions and services,” said Allison Watson, Corporate Vice President of Worldwide Partner Group at Microsoft Corp. “It’s incredible to see the level of expertise our partners continue to exhibit as they create and deliver innovative solutions and services to grow their businesses, meet customer needs, and drive down costs.”

Fasthosts has long been regarded as an expert in Microsoft hosting, having offered Microsoft-driven web solutions since 2002. Fasthosts’ award nomination follows the company’s recent launch of innovative new Virtual Servers that use Hyper-V (hypervisor based) technology, the latest in Microsoft server virtualization, to harness the full power of the hardware. All Fasthosts users can also benefit f r o m the most advanced Microsoft Server operating system yet – Windows Server 2008 R2.

Via EPR Network
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Advertising, B2b, Internet, Online, Search, SEO, Web, Web Marketing

HubShout Promotes Transparency and Accountability in New SEO Reseller Program

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HubShout, LLC (“HubShout”) is a national search engine marketing (“SEM”) firm that specializes in search engine optimization (“SEO”) and pay-per-click (“PPC”) management. In 2009, after several successful years of direct client SEO and PPC management, HubShout opened up an SEO reseller program to a select number of web design companies and agencies. This initial launch was actually a pilot program designed to test the applicability of HubShout’s proprietary SEM technology platform to SEO outsourcing. HubShout expanded its SEO reseller programs in 2010 based on early success and positive feedback f r o m pilot program participants.

HubShout’s co-founders, who both have backgrounds in Fortune 100 companies, agreed f r o m Day One that existing SEO reseller programs lacked both transparency and accountability. It seemed logical to them that web design companies and agencies would want to outsource their SEO; however, the state of the SEO reseller industry at that time-particularly the industry’s dominance by off-shore entities-was rife with problems and questionable practices. Many SEO resellers preferred to work under a shroud of mystery and promoted fear of inappropriate SEO tactics as a deal-closing strategy on a regular basis. HubShout views this activity as nothing short of irresponsible business practice and has made transparency in SEO outsourcing a primary focus of its SEO reseller program.

Accountability is another of the major tenets of HubShout’s business philosophy. Many SEO resellers avoid taking direct responsibility for the business results of their outsourcing campaigns. Even those firms that guarantee results tend to do so based on long-tail keyword phrases that reap no real benefits for their clients. HubShout believes that this SEO outsourcing approach is wrong. HubShout believes that the best foundation for a successful working relationship is complete honesty in all business dealings. It prominently displays and regularly discusses its search engine ranking results with resellers and end-customers. Campaigns that, for some reason, are not producing good results are openly addressed. HubShout’s founders firmly believe that successful long-term business relationships are built on open and honest win-win scenarios.

Via EPR Network
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B2b, Internet, Online, Search, Searching, SEM, SEO, Social Networking, Web Marketing

Bigmouthmedia Develops Virtual Cinema For Paramount Germany

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Bigmouthmedia, Europe’s largest digital marketing agency, has developed a virtual cinema for Paramount in Germany.

Bigmouthmedia Develops Virtual Cinema For Paramount Germany

Launched this week, Twittkinos promises to break new ground in the way cinemas reach out to and communicate with their customers. The new movie site enables Paramount to provide interested film fans on Facebook and Twitter exclusive insights into the latest trailers, movie premieres and other events from the star-studded world of the silver screen.

Campaigning under the slogan “we’ll bring cinema home,” Paramount is opening up a new era in the way it uses Social Media to interact with movie lovers. Unique in its field, Twittkino is completely integrated with Facebook and Twitter, where fan’s posts are published in real time.

Using their Facebook or Twitter accounts film fans may visit www.TwittKino.de to register and see the latest exclusive trailers – often even before they are released to the market – live streaming of movie premieres and a host of further features dedicated to the world of movies. One particularly popular feature will allow members to post questions prior to major premieres that will be answered on the red carpet by stars and celebrities. A selection of further activities including competitions is also planned.

Via EPR Network
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B2b, Internet, Online, Services, Web

Web Content Management Solutions For A Strong Web Presence

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databasepublish.com: With a wide selection of web content management solutions on the market, several organizations are choosing to use a content management consultant to ensure a good fit for the organization. The combination of system requirements, pre-existing systems, organizational goals, out-of-the-box functionality all contribute to the effectiveness of a particular product.

Web Content Management Solutions For A Strong Web Presence

A web content management solutions consultant can provide valuable insight into the various products on the market. While there are some standardized terms in the industry, each product tends to have its own set of vocabulary when describing some of the system functionality. As a result, a content management consultant can be of great assistance by putting the various platforms on a level playing field and play the role of translator for some of the terms whose definitions vary f r o m product to product.

This is true for Drupal content management systems as well as for many of the other proprietary products on the market. Although the Drupal CMS is an exceptional choice for many organizations, there may be other solutions that are more applicable for a given organization. As a result, it becomes important to consider a content management consultant that has experience with a number of different products and is product neutral. In these instances, highly experienced web content management solutions consultants can impartially evaluate the Drupal CMS along with other solutions on the market.

There is good reason why Drupal CMS is a popular choice among businesses. It allows organizations to repurpose IT staff and brings content experts into the forefront of the web activities. Drupal CMS is an incredibly powerful solution that is also easy to use. The result is that technical personnel can focus on other organizational concerns and the content experts are able to better able to maintain the accuracy and effectiveness the web content.

Via EPR Network
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B2b, Internet, Online, Services, Web

Web Content Management System Solves Web Formatting Problems

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Several organizations have invested considerable time and money into manually formatting web content in order to update and maintain their web presence. As a result, executives and decision makers have sought web content management system solutions that eliminate the amount of time and energy required for website maintenance activities.

Among the many solutions, Drupal content management solutions are becoming increasingly popular among web content management systems. The advantage of Drupal is in its powerful functionality and simultaneous ease of use. Drupal content management is a powerful solution that makes the updating of blog posts, press releases, photo galleries, video, search functions, e-commerce functionality and many other functions accessible to the non-technical user.

As a result, Drupal content management liberates IT personnel and places the management of web content into the hands of the content experts. As a consequence, the content experts are better able to accurately tag content and increase the usability of the organization’s website or websites. Drupal content management system makes it so that multiple websites can be easily managed by a single or multiple departments.

The flexibility of the Drupal Web content management system is quite extraordinary. It is important to note that although Drupal can be incredibly valuable once it is implemented; bridging the gap between a current system and migrating over to Drupal may be somewhat more complicated. For this reason, it is recommended that one find a qualified professional web content management system consultant to ensure a smooth transition.

Via EPR Network
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B2b, Internet, Online, Services, Web

Web Content Management System Professionally Implemented

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databasepublish.com: There are several reasons why organizations are choosing to consider using a web content management tool such as Drupal for their web site management. Drupal is an open source web content management system solution that combines a user friendly interface with powerful functionality capable of performing in the most demanding environments.

Drupal implementations are spurred on by the need for increased efficiency and more effective use of technical and non-technical personnel. With Drupal, an organization is able to re-purpose technical IT personnel away from the website domain and place the domain of the web content into the hands of the content experts.

The resulting web content management tool maximizes personnel effectiveness. The content experts are able to easily manage blog posts, press releases, photo galleries, video content, e-commerce, and search functions while the technical personnel can focus on other business critical items. Drupal implementations have become an increasingly popular choice in the market as a result of Drupal’s flexibility and ability to create value for the organization.

When considering a web content management system, it is recommended that one consider using a web content management consultant. The reason for this varies from organization to organization. However, web content management system consultants provide value and reduce risk during the implementation process.

Via EPR Network
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B2b, eCommerce, Internet, Online, Programming, Services, Web, Web Design & Development

Helping David Compete Against Goliath – Affordable Internet Marketing Solutions for Small & Non-Profit Businesses

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A Calgary web design business, Professional Web Studio specializes in providing quality Internet marketing solutions for the “Mom & Pop” businesses through to non-profit organizations in both Canada and North America.

Affordable Internet Marketing Solutions for Small & Non-Profit Businesses

With over 20 years combined IT experience Darlene and Bjorn, owners of Professional Web Studio started this business to enable those smaller businesses along with non profit organizations the opportunity to establish a successful web presence and effectively compete against the Goliath’s across all industries. “I found that what I enjoy the most is programming and developing websites because I enjoy seeing the end result of the website along with our happy customers” says Bjorn.

Through the development of custom web sites, integration of social networking (including Twitter and blogs), Search Engine Optimization (SEO) and fast and accurate maintenance, Professional Web Studio aids its clients in achieving goals, growth, competitiveness and business they could only dream of.

Darlene and Bjorn understand SEO and weave SEO techniques into the development of their websites as opposed to selling Search Engine Optimization packages as an additional service to their business.

Today’s world of business seems to be filled with promises and hopes that many organizations cannot meet. Furthermore today’s consumer has very little time and demands the right information from the start. So it’s little wonder that those companies who actively and continually update their online presence will see the biggest growth in consumers.

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B2b, Internet, Services, Social Networking, Web 2.0, Web Marketing

SOKULE Combines the Best Features of Free Posting Sites for A More Effective Social Business Marketing Strategy

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A newcomer to social networking, Sokule.com, promises to blend the best features of social business networking sites in order to help businesses boost their online exposure for increased customer contact.

SOKULE Combines the Best Features of Free Posting Sites for A More Effective Social Business Marketing Strategy

Internet entrepreneurs and marketing professionals Jane Mark and Phil Basted launched SOKULE in 2009 in order to create a social media website that was geared more directly to the needs of business owners who were looking for ways to integrate social business networking sites into their marketing plans.

The fact that small businesses face a tougher time in securing the m a s s i v e amounts of marketing exposure that larger companies tend to have is why Mark and Basten designed SOKULE as a social media portal that harnesses the power of multiple free posting sites in order to help smaller companies quickly release information about their companies to many places online.

Each time a user “Squeeks” a Sokule profile update, they can also post the same update at 49 other free posting sites, such as Facebook and Twitter. Not only does this help reduce a business owner’s social marketing time, but this m a s s i v e release of information will also help the company catch the attention of search engines.

Increased search engine exposure will go a long way towards helping a new (or existing) business quickly develop a positive Internet reputation. In addition, any time an upgraded Sokule user’s followers decide to upgrade their membership, the user will earn a commission.

The idea helping to grow the Sokule user base can also be profitable is one of the many features that help Sokule to stand apart f r o m other social business networking sites and traditional free posting sites.

Via EPR Network
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B2b, Internet, Online, Search, Searching, SEM, SEO, Social Networking, Web Marketing

Bigmouthmedia Nominated For Two Travolution Awards

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Bigmouthmedia has been shortlisted for two awards at the prestigious 2010 Travolution Awards. Judges at the awards – which recognise excellence in the travel marketing industry – handed Europe’s largest independent digital marketing company nominations in two critical categories.

Bigmouthmedia Nominated For Two Travolution Awards

Bigmouthmedia’s work with British Airways has seen the industry-leading campaign placed amongst the front runners to carry off the 2010 trophy for Best Use of Search Engine Optimisation, while the agency’s successful strategy for Macdonald Hotels has seen it named amongst the contenders for the Best Use of Affiliate Marketing prize.

Anneli Ritari, senior travel strategist at bigmouthmedia, said: “We’re delighted to have been nominated in two categories. The team has worked closely with both BA and Macdonald Hotels to deliver what have been two extremely effective strategies and we’re very pleased that all their effort and innovation has been recognised in this manner. It’s a real boost for everyone involved.”

For their winning campaign bigmouthmedia and British Airways partnered again to launch an ambitious search campaign integrating SEO and PPC aimed at improving SEO rankings, reducing PPC spend and ensuring PPC budget was used tactically to drive incremental sales volume. Their strategy, which carefully matched business objectives, achieved, cross-channel synergies to maximise ROI and budget efficiencies and delivered excellent results, including 31% reduction in paid search CPA, 87% reduction in PPC spend for certain keywords and 400% increase in number one ranking positions for “flights to <destination>” keywords.

The proactive affiliate marketing campaign which bigmouthmedia put together for Macdonald Hotels based around the use of bespoke offers and improving coverage of hotel name and brand-hybrid terms achieved equally strong results. In addition to improved ROI across all online channels the strategy saw average booking values increased by 13.9% and drove a 110% year-on-year increase in revenue from the affiliate channel for the group.

Via EPR Network
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B2b, eCommerce, Internet, Search, Searching, Services, Traffic, Web, Web Directories, Web Marketing

Masterseek Emerges As A Top B2B Search Engine

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Masterseek, the global B2B search engine, has become a successful brand among the business portals in Europe. This successful search engine covers information on 82 million active companies and their products all over the world. According to Alexa, Masterseek has outperformed the many business portals in Europe and emerging successfully as one of the strongest brands.

Alexa ranked Masterseek as the number one business portal because of some outstanding statistics. The site witnesses visit of more than 3.000,000 business people every month from all around the world. It has more than 1,000,000 pages on Google and more than 1,800,000 people makes their business decisions every month by using the business platform of Masterseek to find new business, suppliers, manufacturers, products and services. Masterseek is also ranked top as an international business search tool by Google and Yahoo.

In terms of online presence, Masterseek has outperformed its competitors. It has got top rankings from Alexa Traffic and the major search engines, which proves its success in the online arena of business portals. It has a huge number of indexed pages in Google in comparison to the competitor websites. Indexed pages stand for the number of pages that are included in the result of the search engine. Higher number of indexed pages indicates that the number of visitors of the website is also high. Presently, Masterseek has three million and above Google indexed pages and the number is increasing rapidly. In comparison to that, the indexed pages by Google for the competitor websites like Kompass.com are around 2.8 million, Kellysearch.com around 1.7 million and Europages around 1.8 million.

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B2b, B2C, Database, eCommerce, Online, Search, Searching, Services, Tracing, Web Marketing

Findmypast.co.uk Begins Publishing Chelsea Pensioners’ Service Records

Findmypast.co.uk publishes online Chelsea Pensioners’ British Army Service Records 1873-1900, providing colourful insights into the lives of ordinary ranking soldiers born in the UK and worldwide.

Leading family history website findmypast.co.uk has published online for the first time nearly half a million military service records of men who were pensioned out of the British Army between 1873 and 1900 and who received a pension administered through the Royal Hospital at Chelsea. Findmypast.co.uk has been working in association with The National Archives for nearly two years to scan, transcribe and publish these records online.

Known as “WO 97” at The National Archives, the first tranche of these records are now available to search online at findmypast.co.uk for the first time ever. Once complete, the entire collection will comprise over 6 million full colour images of the service records of soldiers in the British Army in receipt of a pension administered by The Royal Hospital Chelsea, and who were discharged between the dates 1760 and 1913. Many of the soldiers listed will have served in some of Britain’s most significant wars, including the Battle of Waterloo, the Crimean and both Boer Wars.

The details that can be found in these records are invaluable to family and military historians, providing a rich and colourful story of people’s family history, with a level of detail that is hard to find in any other historical records. The information could include the soldier’s date and place of birth, name and address of next of kin, height, hair and eye colour, distinguishing features such as tattoos, rank and regiment, occupation before joining the army, medical history and when and where the soldier served.

Debra Chatfield of findmypast.co.uk, said: “The Chelsea Pensioners British Army Service Records are a rich resource for family historians. For each soldier you’ll find a minimum of 4 pages of information, including a physical description and details of other family members such as dates of their baptism and marriage. These fascinating, detailed records enable you to find out so much about your soldier ancestors, even including what they looked like, long before the invention of photography.”

Via EPR Network
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B2b, Internet, Links, Online, SEM, SEO, Services, Social Networking, Web, Web Marketing

SEO-Peace.com Brings SEO Waves With 6 Discounted June Special Offers And 3 New SEO Services

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Well-known for offering best value at least prices, SEO-Peace.com once again combines popular link building methods to set up a new wave of discounted SEO packages for the  June special SEO offers. The June wave has also brought up another value upgrade with 3 new advanced link building and marketing services added to SEO Peace inventory. The services include web 2.0 linkwheels and blogs, Niche themed contextual blogposts and Yahoo answering.

SEO-Peace.com Brings SEO Waves With 6 Discounted June Special Offers And 3 New SEO Services

While the niche contextual blogposts and professionally created web 2.0 linkwheels will generate permanent one way backlinks via 100% unique content,  yahoo answering service will help affiliate marketers and ecommerce business site generate more revenue with increased sales prospective and ROI.

SEO-Peace.com team is very confident of its niche themed contextual blogposts service that is claimed to be 10 times better and result-oriented than general blogposts.  The Company’s chairperson Sunita Biddu states, “The confidence of bringing results lies on the strong grounds of promotion and backlinks we’re building for these niche blogs itself. No contextual blogposts can help the other sites until and unless it has 100% original content and achieved decent rankings for certain keywords. After a 6 months sound development and promotion, the niche blogs are out for contextual blogposts.”

The team is equally positive for ranking results that advanced  web 2.0 linkwheels can bring in for the clients. These web 2.0 properties cover popular portals like Livejournal, Vox, Wetpaint and more which not only gives authority do-follow backlinks but targeted traffic too.

Via EPR Network
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Yahoo/Facebook Deal Brings a Level of Consistency to Social Networking According to SEO Specialists QueryClick.com

In an age when many users are active on a multitude of social networking sites, it makes sense that steps have been taken to link Yahoo and Facebook together in a bid to create a more efficient and cohesive web of networks. SEO experts QueryClick.com see this as a clever move by both sides, and is aware of the potential benefits of such a deal.

Yahoo/Facebook Deal Brings a Level of Consistency to Social Networking According to SEO Specialists QueryClick.com

Yahoo and Facebook have recently announced a site tie-up, reasserting further their relationship in the process.

The dealings between the two began last year with Yahoo’s integration of Facebook’s Connect, a service which allows one to log-in to other services using one’s Facebook ID, as well as allowing users to view what their friends have been reading, watching, and enjoying on the social networking site, and to subsequently receive recommendations from such friends.

Speaking of Yahoo’s integration of Facebook’s Connect, Vice President of Yahoo Jim Stoneham explained that:

“You will be able to see your friends’ activities on Yahoo! and share Yahoo! content…directly on your Facebook stream.”

With the extension of the partnership, users with a presence on Yahoo and Facebook have the ability to update both sites simultaneously as the information on one site is automatically transferred to the other.

QueryClick.com believes that such cohesion and consistency enhances the social networking experience, creating comprehensively accurate profiles for users.

Via EPR Network
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UK SEO Experts QueryClick.com Welcome Google’s Bid To Build A Case Against Internet Censorship Acting As A Barrier For Global Trade

SEO experts Queryclick.com support Google’s attempt to argue against internet censorship as being detrimental to e-commerce and world trade.

UK SEO Experts QueryClick.com Welcome Google's Bid To Build A Case Against Internet Censorship Acting As A Barrier For Global Trade

Following a year of intense speculation surrounding the current state of online security and privacy concerns, Google is attempting to build a case against internet censorship as a barrier to global trade and an infringement of human rights.

Google recently called time on its mainland Chinese language search engine at the start of 2010 due to censorship issues and a cyber attack which was believed to have originated from China.

Now the global search giant has begun working with a number of US government departments to build a case to take to the World Trade Organisation; a move that UK SEO company QueryClick said is long overdue. A spokesperson from QueryClick said:

“Google’s attempt to build a case against internet censorship is highly topical and comes on the back of increasing public and political interest into how personal information is protected as well as the kind of sites global internet users can access.

“Whatever the outcome of the report, it’s encouraging to see Google taking a proactive stance by investigating the effects of internet censorship more closely and through the lens of highly important issues such as human rights.”

Robert Boorstin – Google’s director of corporate and policy communications – said that Google wants to show that censorship causes fewer search results to be returned which has the potential to stunt trade as well as restricting Google itself from competing with China’s other search giant, Baidu.

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B2b, Dedicated Servers, Domain Names, E-mail, Hosting, Internet, Secure Hosting, Services

Streamline.net Reveals Business Owners Consider Making Money From Hobbies

According to research released by Streamline.net, a leading provider of value web hosting, the challenging economic climate has caused many business owners to consider raising income from their hobbies or pastimes.

The study of 1400 business owners* found that 42% have considered creating an enterprise from their hobbies or recreational skills in order to increase earnings. The down-turn in the economy has led more than half of SME owners to reconsider their work-life balance in general. 1 in 3 owners believe that since the recession they are more likely to launch a business unrelated to their primary business activity. For many, earning their living from a recreational pursuit is now seen as most likely to provide long-term happiness. The internet is seen by two thirds of owners to be the first port of call for launching an enterprise from a hobby or pastime.

Streamline.net’s study of British small and local businesses found that economic pressures over the past 2 years have led many to reconsider how they earn their living. 42% admit that the recession has directly led them to consider options for earning money from their hobbies or pastimes (such as sports, crafts or travel) whilst 23% report that they can already do so. 56% of firm owners would consider starting a new venture related to their hobbies rather than their professional capabilities.

Launching an internet-based business is seen as the most feasible, with 66% of owners saying they would focus their sales efforts online. Nearly all of those that currently make money from hobbies or secondary skills (22%), use the internet as the main means to source this income.

The data reveals that the recession has prompted 53% of small business owners to re-think their work/life balance, and 90% have reconsidered what motivates them about work. It appears that many have concluded that earning an income from hobbies or skills unrelated to their main business activity offers the most potential for happiness. The ability to earn a living from hobbies or pastimes is viewed as the most desirable scenario for 48%. 40% would still see the earning of maximum income from their existing business as the best route to happiness.

Steve Holford, Marketing Director at Streamline.net, said “Britain’s small business owners have weathered challenging times, however, the data suggests that the entrepreneurial spirit is very much alive. More owners are keen to start out in a totally new direction, and creating a hobby-based business is a common ambition. Plus with simple and affordable web hosting solutions it is easy to get a business online without the need for any technical expertise or significant investment.”

Via EPR Network
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Advertising, B2b, Internet, ISPs, Online, Search, SEM, SEO, Services, VOIP, Web, Web Marketing

High Speed Broadband Necessary To Help Aid UK’s Economic Growth Claims SEO Company Queryclick.com

Following culture secretary Jeremy Hunt’s first major speech on the provision of internet in the UK, SEO experts QueryClick.com have welcomed plans for a superfast broadband network to be rolled out across the country.

High Speed Broadband Necessary To Help Aid UK's Economic Growth Claims SEO Company Queryclick.com

Branding the UK’s current internet availability as a “scandal” and “pitifully unambitious”, the Government aim to improve the availability and speed of the network in a bid to create one of the best broadband networks in the Europe, let alone the world.

Central to the Government’s ambitious reform of UK internet provision is the opportunity to create at least 60,000 new jobs and around £18bn to the country’s GDP; a welcome addition in light of growing unemployment and crippling public deficit that fuelled the global recession.

Search engine optimisation company Queryclick.com believes that the a more thorough broadband network would be greatly beneficial to online business. A spokesperson explained:

“Online business naturally relies on a fast and reliable internet connection. Currently some three million households do not have access to a basic 2Mbps connection.

“In our view, an added three million people potentially shopping online would greatly benefit the economy. There’s also going to be people amongst that number who have aspirations of starting their own business and in this day and age the internet is an integral part to the success of any start-up company.”

Although the Government were unable to give full details of how the superfast network would be achieved it is thought that gas, water and other utility companies would – by law – have to open their ducts to allow for improved fibre optic cabling.

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B2b, Dedicated Servers, Domain Names, E-mail, Hosting, Internet, Secure Hosting, Services

Streamline.net Unveils New Value Hosting Packages

Streamline.net, a leading UK provider of value web hosting, has unveiled its new range of packages that once-again drive the standard for value-for-money in the hosting market.

The new web hosting range is suitable for both consumer and small business customers alike and features a new entry price equivalent to £1.75/month including VAT. In addition to its low pricing the packages also feature sizable web space, inclusive tools to build and promote a website and unlimited website traffic. Streamline.net is also launching a Pay-As-You-Go option for its hosting, which is ideal for individuals wishing to experiment with an idea on the Internet. Furthermore, new customers signing up to eligible packages will receive 1 free .COM domain registration for 1 year. The new range is designed to address the growing UK market for low cost web solutions.

The new Streamline.net hosting range comprises 4 package types. Both the Starter hosting package (500MB web space) and the Personal hosting package (3GB web space) are packed with features and benefit from instant set-up and unlimited website traffic. Both solutions include Streamline.net’s, easy-to-use 10 page SiteBuilder tool for creating a professional looking website within minutes. The Plus package (10GB web space) also includes 1 free .UK domain name, 1 MySQL database and 5 anti-virus and spam protected mailboxes.

Via EPR Network
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