Tag Archives: Premium Casino

PayPerHead Agents Expect 2021 Triple Crown Revenue Bounce Back

San Jose, Costa Rica, 2021-Apr-28 — /EPR INTERNET NEWS/ — Because of the pandemic, the handle on the 2020 Kentucky Derby dropped significantly from the previous year. Handle on America’s signature horse race fell 49.8% from 2019. Churchill Downs didn’t run the race until September 5, four months after Derby’s traditional race day on the first Saturday in May.

PayPerHead agents are hopeful the 2021 Triple Crown results in a racebook revenue bounce back. The 2019 Kentucky Derby set a record handle of $165.5 million. 2019’s handle was 10% higher than 2018’s $149.9 million, which had been the previous record.

This year’s race lost star power after winter book favorite Life Is Good became injured. But Essential Quality is undefeated, owned by Godolphin, and trained by Brad Cox, who has ranked in the top ten in wins and earnings in the past four years.

The 2020 Breeders’ Cup Juvenile winner won’t be the only undefeated horse in the race. Rock Your World, who won the Grade 1 Santa Anita Derby, has victories over grass and dirt. Known Agenda, the Florida Derby winner, and Hot Rod Charlie, who won the Louisiana Derby, will also enter.

Although three races comprise the Triple Crown, for agents, the Kentucky Derby is the most important. Per Nate Johnson, PayPerHead’s product development manager, the Derby attracts more betting action than any other thoroughbred event.

“The Kentucky Derby may be the most popular horse race in the world. In 2019, Japan saw $4.1 million wagered on the Derby. It’s also the one race that should produce action for almost all of our agents,” Johnson said.

PayPerHead agents see most revenue from the sportsbook, live in-game betting platform, and products like the digital casino and live dealer. Johnson said few agents rely on horse racing revenue but that all see horse racing action on the Kentucky Derby and Preakness Stakes.

When asked about betting action on the Belmont, Johnson said it was hit or miss. “Everyone wants to see if the Derby winner can take the Preakness. If there’s a Triple Crown at stake, the same horse won both the Kentucky Derby and Preakness, the Belmont could attract more action for our agents than the Derby.”

Johnson added, “Our agents count on the Kentucky Derby for racebook revenue followed by the Preakness. If different horses win the Derby and Preakness, the Belmont becomes just another horse race.”

Via EPR Network
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PayPerHead Releases Premium Casino Platform

San Jose, Costa Rica, 2020-Nov-11 — /EPR INTERNET NEWS/ — Payperhead.com, the world’s leading bookie software provider has released one of the most advanced digital casino platforms in the per head industry. Called the Premium Casino, the company expects the newest addition to their current suite of bookmaking platforms to help customers ride the growing online casino gaming wave.

In 2007, 24% of U.S. citizens had visited an online casino. By 2016, that number had grown to 64%. Just last year, the U.S. online gambling market, counting sports betting, casino wagering, bingo, and miscellaneous betting games, had grown to $53.9 billion. From 2020 through 2027, Gaming analysts expect that number to grow by a compound annual rate of 11%.

Digital casinos saw a sharp increase in the first half of 2020 after major sports leagues like the National Basketball Association and the National Hockey League shut down their seasons. Also, the NCAA canceled their annual basketball tournament which had become the most wagered on sports event in the United States, even surpassing the Super Bowl. Because of the lack of available betting options, players turned their attention to online casinos and the variety of entertainment they bring.

Many of those players continue to make wagers in digital casinos. Gaming platforms like PayPerHead’s premium option provides advantages that other types of online digital casinos don’t at the moment. The company’s Premium Casino offers more blackjack tables, high-definition 3D games, and is mobile compatible with every available operating software including Android and Apple.

According to Payperhead.com Product Manager Nate Johnson, the company didn’t have to find a new casino platform to offer their clients. PayPerHead’s customers were happy with the live dealer casino option as well as the current online digital casino, but after seeing how much action both had driven during the coronavirus pandemic, the organization decided to provide new offerings.

“We’ve added a new live dealer casino about a month ago. And now, with the Premium Digital Casino, our customers can offer their players even more with hundreds of additional games. When our bookie agents do that, they make more money,” Johnson said.

Johnson also added that PayPerHead’s goal has always been and will always be to help their customers to be as successful as possible. “We get paid when our pay per head agents succeed. If they fail, we fail, which is why we are always looking to add features and tools and profit-making platforms like the new Premium Casino.”

Via EPR Network
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