Category Archives: B2b

Google AdWords Express Arrives in the UK and Germany

After a long wait, Google’s latest addition to the Adwords family is now available in the UK and Germany, and could make advertising online even simpler for companies in Britain and Europe, say QueryClick.

This month it was announced that Google would be launching AdWords Express, a new service that they promise is a faster and simpler way for smaller and more specifically, local businesses to kick start and run a paid online advertising campaign. The service, which was launched in the US in Autumn last year, and was originally named Boost is a great addition to Google’s existing AdWords services, and will help inexperienced and smaller businesses gain a better online presence, say QueryClick.

Christopher Liversidge, QueryClick‘s Managing Director comments: “AdWords Express has been designed and created for businesses that don’t already use AdWords to help them become more visible online, and therefore attract more customers. Because Google is aware that using a new product like AdWords can be quite intimidating the very first time, they have specially created AdWords Express to be not only very easy to use but also very simple and quick to set up for the first time too.”

When a new user uses AdWords Express for the very first time, all they have to do is provide some very basic information, then create their ad using their own words, and their campaign will be finished and ready to go when the user is. AdWords Express will then work out what searches would trigger that ad to appear, and then the ad will only be shown to people who have been looking for the kind of products that that business has to offer. Also, the ad will be shown in Google Maps, using a blue pin, which means that users can see where a business is before they click on the website.

Christopher continues: “What’s really good about AdWords Express is that it allows people to create really specific ads, such as product specific and location specific, which means people in a certain area of the UK and Germany will be able to find you quicker and more easily. So, for instance, if a webmaster of a toy shop in Manchester signs up to AdWords Express, they will appear whenever a user searches for “toy shops in Manchester” or if they’re already in Manchester, then if they search for “toys” that ad will then appear, which means that search becomes easier for both the consumer and the webmaster.”

Via EPR Network
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The Latest on the Proposed Yahoo Buyout

According to recent reports, both Google and Microsoft are currently engaged in a bidding war over just who will buy Yahoo, which could lead to new possibilities for Yahoo and the online community, say QueryClick.

Recently, a number of articles and blogs have revealed that Google and Microsoft, two of the biggest names in the online world, are reportedly exploring the possibility of buying another internet search engine, Yahoo. This news comes following a very dramatic and tumultuous year for Yahoo which saw it experience a number of high profile and negative events, such as the dismissal of Carol Bartz and this rumoured acquisition could not only signal the start of a new era for Yahoo, but also for internet users worldwide.

Christopher Liversidge, QueryClick’s Managing Director comments: “While these reports of Microsoft and Google are yet to be officially confirmed by either company, industry professionals and insiders have already been commenting on what acquiring Yahoo would mean for both companies. However, 2011 has proved to be a somewhat difficult year for Yahoo, with the sudden departure of their CEO, Carol Bartz earlier this year showed us that there is a lot going on behind the scenes at Yahoo.”

While Yahoo was once seen as one of the leaders of the online boom in the late 90s and early 00s, they have struggled to build and maintain a profitable business that rivals both Google and Microsoft. Over the last few years, Yahoo has shrunk considerably, and although it is still the second-largest search engine in the world, their interim CEO, Tim Morse, declined to answer any questions regarding Yahoo’s third-quarter earnings and operations report. Which means that this buyout could be a very good thing for Yahoo and its users, say QueryClick,

Chris continues: “Right now, it appears that Yahoo is at a crossroads of sorts, and with two of the biggest and best online companies allegedly considering making offers to buy it, this buyout could open new doors to Yahoo and reveal new opportunities that weren’t available to the company before, which could have a very positive effect on the people that this takeover affects the most: the user.

Via EPR Network
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Fasthosts Launches New Dedicated Servers

Fasthosts Internet Ltd, a leading web hosting provider, has launched two brand new high quality servers to further bolster the Fasthosts Dedicated Server range.

The new Fasthosts DS710i and DS910i both boast the new Sandy Bridge chipset and Intel Core i5 Processors, providing faster processing speeds and supreme reliability. Both solutions can be run via the latest CentOS 6 operating system and Plesk 10, and feature generous allowances of storage space, RAM and RAID1 protection. Fasthosts’ Dedicated Servers, currently with 50 per cent off for 2 months, offer enterprises a powerful and secure server platform and far greater flexibility than on-premise solutions.

Dedicated Servers are the ideal solution for IT professionals and businesses that require robust server operations for applications and data storage without the capital expenditure or the physical space required for running hardware 24/7 on their premises. Fasthosts servers use the latest Intel processors to deliver powerful, energy-efficient performance, meaning intensive programs can be run simultaneously without the need to slow down. Users enjoy guaranteed access to unlimited bandwidth, and retain complete hands on (KVM) remote control of their server at all times.

The Fasthosts DS710i Dedicated Server solution delivers high performance via its 2.8Ghz Intel Quad Core i5 processor, 8GB RAM and 2 x 1000GB RAID protected hard disk drives. Fasthosts DS910i offers even higher performance with a 3.1Ghz Intel Quad Core i5 processor, 12GB RAM and 2 x 2000GB RAID protected hard disk drives.

Fasthosts also includes free SSL certificates for the first year and Plesk 10 can be added at an additional cost. Currently, all servers are provided with 50GB of free Online Backup for Windows servers.

Especially important for business users, all data is hosted in Fasthosts’ highly secure state-of-the-art UK data centres, and receives Fasthosts’ unlimited bandwidth and 100Mbps high-speed virtual data pipe. Every Fasthosts server is maintained with the latest operating system updates to maximise efficiency and security. Technical support is provided 24/7 from the UK via the phone or online.

Steve Holford, Marketing Director, Fasthosts Internet Ltd, said: “Our latest servers have been added to ensure we keep ahead of the competition. Our fusion of Intel Sandy Bridge Quad Core processors with world-class UK infrastructure means Fasthosts servers will be an excellent proposition for demanding users.”

As a leading web hosting provider, and Technology Sponsor of The Great Exhibition 2012, Fasthosts offers a comprehensive range of web services including domain name registrations, servers, online backup solutions, reseller web hosting and feature-rich broadband packages. Fasthosts is well placed to deliver a high quality service.

Full details can be found at www.fasthosts.co.uk.

Via EPR Network
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Fasthosts Voted ‘Best Web Host’

Fasthosts Internet Ltd, a leading web hosting provider, has announced that it has won ‘Best Web Host’ in the Computer Shopper Magazine Awards 2011. Fasthosts was chosen from a fiercely competitive market as the best UK provider of web hosting. The Award was secured entirely on votes cast by the readers of Computer Shopper magazine and expertreviews.co.uk. Fasthosts shook-off aggressive efforts from a number of hosts and ISPs.

Fasthosts has continued to launch innovative products during the past year such a Fasthosts Online Backup. The scope of Fasthosts’ products and services is a reflection of how vital the Web now is for businesses and individuals alike. Since 1999, Fasthosts has been at the forefront of developing powerful but intuitive and affordable hosted solutions for capitalizing on the Web.

Stephen Holford, Marketing Director, Fasthosts Internet, said: “We are absolutely delighted to have been voted ‘Best Web Host’ in these popular awards. We are most pleased that it has been decided solely by the public. There are a number of strong providers in the UK web hosting market, which makes the award even more pleasing. Fasthosts is privileged to have shared in the online success of hundreds of thousands of its customers.”

“Fasthosts was the clear favourite web hosting provider in the Computer Shopper and Expert Reviews Reader Awards Survey 2011. More readers were satisfied with Fasthosts’ service than that of any other provider,” commented Chris Finnamore, Reviews Editor of Computer Shopper Magazine.

As well as packages for creating a web presence, such as domain names, shared and dedicated hosting, Fasthosts now delivers hosted solutions for flexible online business including virtual servers, online storage and back-up, and tools for ecommerce, online marketing and collaboration.

(DCoD) service, was recognised for providing outstanding virtualised solutions and service. The award further recognises Fasthosts’ ability to address end customers’ business challenges and utilise technology innovation to address these. The company has also won the Microsoft Hyper-V Cloud Partner Award 2011.

Holford added: “In today’s digital climate, providers like Fasthosts have an important part to play in bringing technologies enjoyed by large enterprises to within the grasp of every computer user. We will continue to invest heavily and leverage our technical experience to achieve this.”

As a leading web hosting provider, and Technology Sponsor of The Great Exhibition 2012, Fasthosts offers a comprehensive range of web solutions including domain name registrations, web hosting, dedicated and virtual servers, email hosting, secure online storage and back-up, online payment services, reseller hosting and feature-rich broadband packages. Fasthosts is well placed to deliver a high quality service.

Via EPR Network
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UK Business Turning To Freelancers To Survive Challenging Economic Times

In what’s undoubtedly a tough economic climate for many UK businesses, an increasing number are turning to the skills of freelancers in an attempt to stay afloat during these challenging times. With the services of freelancers helping businesses to not only continue to get their jobs done, but to reduce their fixed overheads at the same time, the workloads of many freelancers continue to increase, as more companies start to realise exactly how outsourcing can help their company.

As a result of the freelance market being stronger than ever before, both in terms of supply and demand, freelancers are increasingly giving businesses other options, such as a being flexible alternatives to the permanent staff they’ve always had. With freelancer web designers and freelance translators, for example, completing work within the desired time, and in many cases ahead of schedule, the appeal of freelancers is clear, especially when their prices are often a lot cheaper than those quoted by high street companies. With businesses being able to save money whilst also getting the job done and without having to sacrifice the quality of it, outsourcing is a win-win situation for all involved.

A recent survey has shown that 66% of companies who took part in it said they were more likely to start outsourcing their work during difficult economic times. This is, of course, great news for freelancers, as being in this role can also bring its fair share of difficulties too, such as work not being guaranteed. With freelancers often being essential to start up businesses who need access to affordable, flexible specialists, the outsourcing market is growing constantly.

Loren Holland, Managing Director of OutsourceMyProject, an up-and-coming online freelance outsourcing company said: “With significant savings to be made through outsourcing work to freelancers, it’s no surprise that an increasing number of UK businesses are choosing to have their workloads completed in this way. Savings are commonly made by outsourcing work to low cost economies that have highly skilled workers, such as India, as an impressive amount of money can be saved yet the job is carried out just as well.”

Loren Holland went on to say: “OutsourceMyProject is a UK based platform, which has been created in order to open up the global market place for professional services, across a wide range of sectors. Outsource My Project enables small and medium sized businesses, entrepreneurs and individuals to successfully outsource business within the UK and abroad, whilst also helping self employed individuals to secure work. With the transparent bidding process of many outsourcing sites meaning that businesses are free to pick and choose the type of freelancer they want for the job, the concept is appealing to say the least.

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OutsourceMyProject – An Essential Money-Saving Tool For Every Kind Of Business

With many businesses trying to carry out their everyday work with a limited budget, it’s no surprise that each day brings the unfortunate closure of another company, whether it be a struggling design company with an unmanageable workload, or a well-known company failing to make ends meet.

In today’s society, everything costs money, and these costs seem to always be on the increase, which makes every new day a struggle for many businesses. However, a company called OutsourceMyProject (OMP) looks set to turn everything around, with an aim of being an essential source of skilled labour and a money-saving tool for every kind of business, no matter how big or small.

Many companies would jump at the chance of being able to outsource some of their business functions to specialist service providers for a small fee, and that’s exactly what OMP allows businesses to do. As a result, over the past year a steady flow of companies have taken the time to learn about outsourcing, whilst also taking advantage of the benefits they themselves have been able to reap from the concept.

It’s no wonder that outsourcing marketplaces, such as OutsourceMyProject (OMP), have therefore helped to keep many companies afloat when they would have otherwise crumbled. OMP prides itself on helping businesses find specialists with the skills they require at an affordable rate, in what is undoubtedly a financially straining economy.

Cedar Falls Care Home, based in Walsall, is just one company that’s saved a significant amount of money by outsourcing their work through OMP, and has gone from strength to strength since first signing up to the website. Managing Director of Cedar Falls said: “We read about OutsourceMyProject in the news and thought it was a great way to find experts who could provide the services we needed at affordable rates. We loved the idea of posting one project and then sitting back and receiving multiple proposals in a competitive environment.

“We’ve used OutsourceMyProject to find several experts to help with projects; the main one being a web developer and SEO expert, who helped to build and promote our company website. We posted our project on OutsourceMyProject and within hours we received several great offers from experts in the UK, as well as other low cost economies, such as India. We went on to find a freelancer based in Wales, who built our website for 50% of our original budget!

“We’ve used OMP for the past 12 months now and have found freelance experts ranging from web developers, to PR consultants, and freelance graphic designers, who have all provided their services at a fraction of the price we were previously quoted from high street companies.”

During their time with OutsourceMyProject so far, Cedar Falls has not only found a website designer for just £350, compared to the high street quote of £1000, but they’ve also enlisted the help of a freelance logo designer, who turned out to be 83% cheaper than the quotes received from the high street. And, it’s not just a database of designers that OMP offers, as many content writers, admin support freelancers, and those with a solid understanding of search engine optimisation (SEO) are registered on the site too, saving Cedar Falls 67%, 60%, and 50% respectively.

By realising the potential of OMP, Cedar Falls successfully found freelancers to fulfill their business needs; all for a total cost that would only have paid for a website design on the high street. It’s no surprise that through using OMP, Cedar Falls have saved a total of 64% to date.

The case study of Cedar Falls illustrates how OMP can not only help businesses directly, but it’s also an aid in helping entrepreneurs to launch their business ideas at a significant saving. OMP makes it both easier and cheaper for business ventures to be launched, whilst also providing companies with what is sure to become a essential aid.

Through OMP, businesses can not only find the most suitable professionals to complete their work, but they can also make all-important savings along the way. In turn, this has allowed businesses to consequently become leaner, whilst also making it feasible for them to reduce their overheads, through the use of both freelance and online workers. This is, of course, perfect not only in a difficult economic climate, but perfect for the digital world as a whole, paving the way of the future.

Via EPR Network
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AsaDrive offers a wide range of online storage plans and free trials to choose from

AsaDrive offers a wide range of online storage plans and free trials to choose from. There you will find some useful information which will help you choose the best one to suit your needs.

There are basically five online storage plans AsaDrive provides: two dedicated Online Backup plans, two Online Backup and Online Drive plans and one Business plan.

All of these plans are designed to fit different sets of demands and standards, according to the motivation and purpose of using AsaDrive Desktop software and the data storage service. You do not need to worry if you have not decided yet, as the online backup plans are available as free trials. This means the system will not charge you for fourteen consecutive days, during which you will be able to test AsaDrive Desktop software and maybe even drop a line to tell us how it felt!

The Online Backup plans make it available an unlimited storage amount for you to safely back up very large amounts of data. Unlimited bandwidth and access to the web portal are included, however the Online Drive and file sharing features are not included.

Of all the five backup plans offered by AsaDrive, the Online Backup and Online Drive is the most popular choice among users. This pricing plan consists of 2 TB storage space, a 0.5 TB to use with the Online Drive feature and also unlimited bandwidth for you to benefit from while taking advantage of your access to the web portal and file sharing. Unlike Drive, the improved Drive+ plan provides unlimited storage, a total amount of 2 TB to use with Online Drive, apart from web portal and file sharing. You should go with this option if you wish to mount your back up, online drive just like any other regular virtual drive and access it straight from your computer.

Last, but not least, the Business plan offers ultimate backup and storage experience, as it includes all features offered by AsaDrive. However, the included storage amount for Online Backup and Online Drive are yet to be determined. The most powerful of all five backup plans is recommended for computer clusters or large amounts of data resulting from the activity of a business corporation.

All five backup plans offer the best AsaDrive experience and are meant to meet any types of expectations from this software. So start thinking about which one best suits your needs, and if it happens for you to still remain undecided, you can download the free trial. You are strongly encouraged to feel how it is like to use this software and experience, for fourteen days, the true AsaDrive quality and care for your files and online safety.

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New Research Reveals Gmail is Growing in Popularity

New analytics reveal that just five years after its launch Gmail for business is poised to be more popular than Microsoft Outlook, say QueryClick.

Recent research from leading analysts at Gartner, the information technology and research company has revealed that Google’s cloud-based Gmail email for business has become a ‘viable’ alternative to Microsoft’s Outlook. While Microsoft’s Outlook service has traditionally been the email provider of choice for many companies, Gmail’s growing influence within the business sector means that the gap between these two providers is getting smaller, say Queryclick.

Christopher Liversidge, QueryClick’s Managing Director says: “The research from Gartner is really very interesting because it reveals that Gmail is not only a good service for personal emails but also a well-respected email service in what is still a relatively small market. Web-hosted email services account for around 3-4% of the enterprise email market, Gmail’s overall market share currently stands at 1%, which sounds minimal, but is actually quite a large section of the existing market.”

The cloud-based email system that Gmail uses is seen to be much more secure than traditional email systems, and much easier to access remotely, ie from home, work or even on holiday than any other system that’s currently available to users. While Microsoft have recently launched their own cloud-based email, Office 365, a new version of it’s well-known Exchange email server, the gap between these two technical giants could be getting smaller, as the cloud-based technology becomes more popular, say QueryClick.

Chris continues: “While both Microsoft Outlook and Gmail are considered to be very reliable email systems for both personal and commercial use, it is predicted that email services are going to grow over the nest few years, with email services expected to make up 20% of the total market in 2016, and grow to a 55% share by December 2020. This is obviously a prediction, but it’s true that businesses are becoming more reliant on emails as a method of communication, and they will obviously need an excellent email system to help them do that. So, with so much riding on email, both Microsoft and Google are bound to be making more and more updates to their existing systems, which can only be a good thing.”

Via EPR Network
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Facebook’s Smart Lists to Improve User Experience

Facebook have decided auto-generate relevant content for users, which could help improve the overall user experience, say QueryClick.

Earlier this month, Facebook announced that it was going to improve its lists feature by introducing so-called ‘smart lists’, a new feature which auto-generates lists of updates and contents for users. The update which is already in operation was designed to group together associated pieces of information such as status updates, photographs and links into the correct list, or category, and could help make finding specific information much easier on the site, say QueryClick.

Christopher Liversidge, QueryClick’s Managing Director comments: “The new ‘Smart list’ feature was designed with user comfort in mind because it helps Facebook users in creating special categories or lists on their news feed, based on their information. For example, if a user has put down what school or University they attended, and some of their Facebook friends who went to the same school or University do too, then a Smart List for that very establishment will be created. So , if a user says that they went to Oxford University, and then their friends Bill and Ben also confirm that they studied there, then a smart list called ‘Oxford University’ will be created, with the original user, Bill and Ben all on it.”

All in all, there will be four categories that make up the auto-generated smart lists, namely: Work, School, Family and City, which means that users will be able to streamline their news feed and be able to concentrate on the people and the subjects that mean the most to them on any given day. So if a user wants to try to find an old school friend, all they have to do is go their school’s smart list and scroll through what’s there, which will save time and effort, according to QueryClick.

Chris continues: “The addition of these smart lists will really make it so much easier to find relevant information in Facebook, as everything associated with a certain place, such as a school or a place of work have been handily put together, which means that users will find what they’re searching for quite quickly, when compared to searching for it manually through the site. Users can also choose to add their Facebook friends as either a close friend or an acquaintance to filter content further, and Facebook can even suggest users to add to lists, which not only makes using the site much easier than before, but also a lot more fun.”

Via EPR Network
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BT Offers Small Businesses A ‘Kickstart’

BT Business has launched a finance scheme offering start-ups the chance to lease up to £15,000 worth of technology and telecommunications solutions. Under the ‘Kick Start Scheme’, in conjunction with Shire Leasing, new businesses trading for under three years will be eligible for funding subject to credit vetting.

BT’s ‘KickStart Scheme’, available through BT Local Business, aims to help small businesses raise funds in a challenging economic climate and to avoid having to rely on bank loans, overdrafts or credit cards.

‘KickStart’ offers start-ups the opportunity to purchase a range of technology and communications products and services including business telephone systems, business mobiles, handsets, connection charges, software licences and IT equipment such as laptops, as well as small business IT support. The scheme is open to all industry types and has very flexible underwriting, aimed at delivering higher acceptance levels for new-start companies. An average £3,000 loan will cost less than £20 per week and can be added to as the business grows.

Declan McGlone, general manager of BT Finance, BT Business said: “The UK has an average of 270,000 start-up businesses every year. In light of the current economic climate we want to help these businesses access the products and services they need to get their new venture up and running. Our ‘KickStart Scheme’ offers finance over a fixed term, at a fixed rate, making it easier for customers to budget.”

One business that has already benefitted from a similar scheme with Shire Leasing is A.I. Global Media Ltd. The publishing company, established in November 2010, needed funding to purchase a technology and communications solution for its eight staff working on a new corporate finance publication.

Jane Peter, director, A.I. Global Media Ltd, said: “When starting out, it was crucial to launch the business in the most cost effective way possible. We needed to install a BT Versatility phone and broadband system, so that staff could work on the magazine straight away, but couldn’t afford any major spend. The leasing scheme allowed us to get the equipment we needed at a fixed rate and also meant we keep what capital we had in the bank to ensure we had some cash flow. This scheme really helped us get our business off the ground and we now have over 53,000 subscribers to our magazine.”

Karina Knudsen, Head of Business Development at the British Chambers of Commerce also welcomed the launch: “The BCC has long called for more support for small businesses. Financing that specifically helps start and grow new ventures will considerably reduce the current credit difficulties that owners face.”

New and existing BT Business customers will be able to take up the ‘KickStart Scheme’ offers as long as they have been trading for under three years, subject to a credit check. For more information about ‘KickStart’ and other BT products and services, interested parties can contact BT Local Business at www.btlocalbusiness.co.uk.

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findmypast.ie Launches Online Irish Family History Forums

findmypast.ie has announced the launch of one of the first online forums solely dedicated to those researching their Irish family history. The forum is an online community for the Irish diaspora to discuss everything from researching Irish family history and Irish geography, to success stories and what it means to be Irish. Free to all registered users, it represents the findmypast family’s first foray into community based chat.

Recognising the inherent difficulties involved in looking for Irish ancestors, the forum gives amateur and professional family historians alike the opportunity to ask their questions to like-minded researchers across the globe. This will enable members to benefit from the experience gained from those who have previously hit brick walls in their research and overcome them.

Brian Donovan of findmypast Ireland and long-time member of the Irish genealogy community commented: “The findmypast.ie forum is another indication of findmypast’s dedication to providing the world’s best platform for researching your Irish family history. I wish there had been an option like this available to me when I first started in genealogy.”

The forums are divided into six different message boards, and any registered user can start a new discussion on the boards. It also allows users to add responses to topics which have already been posted by other users. The six message board topics include General Discussion, Using the Records, Tracing Specific Ancestors, Places and Geography in Ireland, Your Finds and Success Stories and What Does it Mean to be Irish?

The forum on findmypast.ie allows users to keep track of discussions and posts they’ve created or contributed to, which enables them to keep up with any discussions they are involved in. Users can also watch discussions which interest them but they are not involved in so that they can go back and read it at any time.

Via EPR Network
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TrustTone Communications Appliances – Voted BEST BUY for Email Encryption

TrustTone Communications, Inc., the leader in Email Encryption technology, today announced it has been rated Best Buy by SC Magazine. The Best Buy designation reflects the coveted Five Star rating for every aspect of the product – Features, Ease of Use, Performance, Documentation, Support and Value for Money. TrustTone continues to provide the most comprehensive feature set at the lowest cost.

“Simple, effective, secure. This is just what this doctor ordered.” notes SC Magazine.

“TrustTone is the perfect solution for email privacy compliance for organization large and small. The product offers depth of functionality and configuration flexibility with very low total cost of ownership,” said Hemant Thakkar, CEO of TrustTone Communications. “We are thrilled to earn the Best Buy designation by SC Magazinne. It validates our approach to creating value for our customers.”

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Findmypast.co.uk’s Merchant Navy Archives Reveal Photos Of UK ‘s Forgotten ‘Fourth Service’

Findmypast.co.uk has announced one million 20th century Merchant Navy Seamen records are now online for the first time ever.

The launch saw records of crew members of UK merchant ships from 1918 to 1941 made available online, including rarely seen photos of the mariners. This is the first time that many relatives will be able to see what their seafaring ancestor looked like and also learn more about the people who made up Churchill’s ‘fourth service’.

However, when asked what the Merchant Navy was, 54% of the British population couldn’t answer correctly, even though almost 90% have heard of them. This is a sad fact considering the Merchant Navy was integral to putting Britain on the trade and industry world map and were named by Churchill as Britain’s ‘fourth service’.

The navy records provide fascinating details about each individual mariner. The most complete records have extremely detailed descriptions, including hair and eye colour, height, and distinguishing marks such as tattoos.

The shocking gap in Britain’s general knowledge is highest amongst the younger generation – just 26% of those aged under 35 know what the Merchant Navy is, compared to a wiser 64% of over 55s. Many will therefore be surprised to learn that the Merchant Navy consists of all seagoing UK vessels with commercial interests and their crews.

So it may be a shock to many that at various points in the last millennium, Britain had the largest merchant fleet in the world. The workforce on these vessels was a casual, ‘jobbing workforce’ so in any one year as many as 1.5 million people could be employed in the Merchant Navy, meaning many people are likely to find ancestors in these records.

Debra Chatfield, Marketing Manager at findmypast.co.uk, commented: “This is the first time the UK Merchant Navy Seamen records, with their fascinating images of the mariners, have been made available online. Many people aren’t sure what the Merchant Navy is, even though a large proportion of the UK population will have Merchant Navy seamen in their ancestry. Hopefully these records will help fill the gaps and people will enjoy learning about what life was like for the brave, seafaring merchants who helped the island nation of Britain prosper.”

The Merchant Navy Seamen records are the only set of their kind available online and have been published in association with The National Archives. The military records show that the seamen who made up the Merchant Navy not only came from the UK, but from every continent, with large numbers from across the English-speaking world (notably the Maritime provinces of Canada), from the West Indies and Sierra Leone, and from Scandinavia, Somaliland, China and Japan. There are even some seamen from landlocked Switzerland.

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LBi & bigmouthmedia Publish A Christmas Countdown

To help retailers effectively plan for the Christmas spike in trade, which typically accounts for around 20-30% of the industry’s annual sales, global digital marketing and technology agency LBi and its media arm bigmouthmedia have published ‘A Christmas Countdown: Getting your online business ready for the holiday season’, a joint insight document which provides best practice advice and recommendations on how to plan and execute an effective Christmas ecommerce strategy.

The agency, which works with clients including Boots, Cath Kidston and Play.com, has developed a detailed month-by-month timeline packed with advice on how to best utilise online channels in the run up to the festive season.

Phil Gripton, MD at LBi and bigmouthmedia, said: “Last December there were 2.1 billion UK visits to online retail websites in the UK, with 44% of Britain’s online adult population spending more online than in the previous year, pushing the total value of online purchases to £2.8bn. This was in spite of the gloomy economic situation. The Christmas period is therefore vital to the health of a retailer’s bottom line, and with the digital media landscape constantly evolving, it’s important that retailers embrace the latest trends and techniques, which are featured in our insight document.

“We will continue to help our clients maximise their potential in the peak periods through challenging plans and assumptions, bringing the best practice and ideas to the activity and pushing hard to maximise opportunities. It’s an exciting time to work with our retail clients and our guys love the thrill of it.”

To download the full A Christmas Countdown report visit http://www.bigmouthmedia.com/brains/.

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Fasthosts Warns Small Firms Not To Spam Their Customers

Fasthosts Internet Ltd, a leading web hosting provider, has warned UK businesses not to spam their customers with unsolicited newsletters and marketing emails.

Over the past year, the company has seen an 88 per cent rise in the number of spam reports it has received, most commonly where consumers have reported business customers for allegedly sending spam to them. The data lends weight to the theory that the challenging economy and increasingly competitive online marketplace has perhaps led more small firms to cut corners with their email communication. The company recommends that small companies take necessary steps to ensure that emails are only sent to the right recipients who have opted-in to receive them.

As more UK firms are adopting email marketing as a valuable sales and communication channel, it would appear that the problem of business-related spam is escalating. According to Fasthosts, from June 2010 to June 2011 the company has received 88 per cent more reports from the public regarding genuine businesses who they believe have sent them unsolicited and unwanted emails. A proportion of cases required investigation and/or action by the provider such as a warning or locking of the relevant email account. In most cases, Fasthosts needed only to provide best practice email advice to the relevant business.

Stephen Holford, Marketing Director, Fasthosts Internet, said: “In a tough economy, small businesses may be tempted to be more aggressive with the frequency of mailings, or begin to take for granted their right to email a contact base. Every firm must respect the value that consumers place on their Inbox, and take the proper measures to ensure they use email professionally and ethically.”

Internet Psychologist Graham Jones said: “Unwanted email is a major issue which causes frustration, annoyance and stress. If a business emails people without paying proper attention to opt-in systems they can expect increased negativity from their customers and their prospects. And with the ease with which people can complain about companies on social networks, there is the obvious potential for reputational damage too.”

Jones added: “When people are asked to define spam they simply talk about emails they did not request – no matter who those messages come from. Many businesses think they are merely doing ’email marketing’ but their customers actually think they are spamming. There is a clear difference in thinking between many businesses and their customers – and that is bad for reputation and revenue.”

Whilst still rare, it is possible for businesses to become involved in the distribution of spam without even realising. Problems can arise as a result of their email becoming compromised locally, commonly through a virus or Trojan on their hardware such as a PC. It is vital that all businesses they keep mailboxes secure and regularly update passwords to minimise the risk of exploitation of their domain or mail servers.

Holford added: “Whilst spam is not new, the damage that it can do to business reputation and customer loyalty should definitely be cause for thought. The more responsibility a company shows towards their use of email, the more credible and rewarding email marketing will become as a channel.”

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Foreign Translations, Inc. Launches foreignstaffing.com

Foreign Staffing, Inc. is pleased to announce the launch of our new service and website (www.foreignstaffing.com). Using our 13 years of experience in providing translation services to global corporations, Foreign Translations, Inc. www.foreigntranslations.com created Foreign Staffing, Inc., www.foreignstaffing.com, a bilingual staffing and recruiting firm specializing in the placement of professional bilingual personnel all over the world.

With thousands of bilingual applicants across the globe, Foreign Staffing, Inc. has the foundation, resources, and expertise to locate and place bilingual and multilingual candidates anywhere and everywhere. According to CEO Ken Zwerdling,“There are far too many people skilled in foreign languages who are not utilizing them in the work place. We help applicants combine their professional and bilingual skills to find the perfect job anywhere in the country or around the world”. In addition, Zwerdling says, “We service companies with simple to diverse international demands, for example, those that may require German engineers in Chicago, Chinese Human Resources executives in Los Angeles, or even French lawyers in Boston.

The need for employees with foreign language skills is becoming a vital tool for almost any entity, from the most recognized of global businesses all the way to individual local companies. Foreign Staffing, Inc. is committed to assisting large-scale bilingual and multilingual communities as well as individuals find the opportunities where their skills will be utilized and appreciated. Because we value these skills, we are dedicated to matching applicants who have proven language and professional skills with the best permanent opportunities.

The new website has many features to help job seekers in search of job opportunities as well as help employers understand how we will fill their needs. Job seekers can view and apply for current jobs in various industries or register for future job openings.

CEO Ken Zwerdling says, “We are living in a global world. When job seekers are able to combine their language and professional skills they are infinitely more marketable in this very tough job market. And, more than ever before, employers are doing business around the globe and need employees with specific language skills”.

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OutsourceMyProject Welcomes Increased Demand For Flexible Staffing

Marketplace outsourcing service OutsourceMyProject has welcomed news that there is an increasing demand from employers for freelance and contract workers. The company has also affirmed the quality that an effectively outsourced task can bring to a project.

Last month’s employer survey by the Recruitment and Employment Confederation (REC), titled JobsOutlook, revealed that the tentative UK economy has discouraged permanent employment and led more business owners to seek freelance, contract and temporary workers.

According to the report, 83 per cent of employers said that their use of temporary workers will rise or remain the same during the next year; and four out of five of them expect an increase within the next three months.

Only 49 per cent expect to add to their permanent workforce within the next 12 months, compared to 66 per cent in the previous month; while short-term permanent recruitment expectations stand at 67 per cent, compared to 74 per cent previously.

Loren Holland, managing director of OutsourceMyProject, said: “These figures show that employers are waking up to the wealth of flexible human resources available to them.

“Rather than take on new staff on a long-term or full-time basis, specific projects can be completed by sourcing people with exactly the right skills and experience for each task.

“Whether a business is large or small, or even if someone working alone is looking for one-off assistance with a particular project, it is possible to find a freelancer to offer invaluable support.”

OutsourceMyProject is based in the UK and helps match businesses from a range of sectors to the right service providers, from freelance web designers to freelance SEO experts.

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Increasing Number Of UK Businesses Appreciating The Benefits Of Outsourcing

An increasing number of businesses in Britain are recognising how the financial benefits and specialist expertise linked to outsourcing can help their firms grow, according to the results of a new survey.

Research carried out by leading outsourcing marketplace OutsourceMyProject.com found that 72 per cent of businesses asked said they had either already outsourced services to specialist providers, or would consider doing so in the future.

In addition, two-thirds of respondents said in the current financial climate they were more likely to outsource specific projects or business functions as the need arose, rather than recruit a full-time member of staff.

OutsourceMyProject helps bring together businesses from all sectors and match them with a huge range of service providers, from freelance writers to freelance SEO experts. Co-founder Loren Holland said the recession has made many firms take stock and make positive moves to ensure their companies become more efficient and cut wastage, while retaining the experience and skills of valuable employees.

He said: “The results of the survey show that more companies now look to find a freelancer to outsourcing work to when those skills are not available in-house and this can lead to considerable cost savings. We expect to see a continuation of this trend as more firms look to rationalise their operations and increase efficiency.”

The majority of businesses that said they do not currently outsource work pointed to a lack of confidence in the skills, qualifications or experience of providers as the main reason for not doing so.

Loren added: “It’s completely understandable that companies want to know exactly who they are bringing onboard and that the professional they choose can be relied upon to complete the project on time and to an agreed standard. By going through OutsourceMyProject.com firms put themselves in a position to receive genuine tenders from experienced professionals.

“In addition, the website’s transparent feedback and rating system means both parties can draw on the experience of others before entering into an agreement.”

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Findmypast.co.uk Launches More New Records And Lowers Prices

Findmypast.co.uk, a leading UK family history website, has been adding to its existing collection of over 40 million parish records for England & Wales dating back to 1538.

The company has launched over 18,000 baptism, marriage and burial records from London & Kent dating from 1825-1871, covering the parishes of Greenwich and Rotherhithe.

These follow hot on the heels of 79,842 parish records from Gwent (formerly Monmouthshire), spanning the years 1634 to 1933, which were also published on the site recently. These records cover the parishes of Chepstow, Shirenewton, Bedwellty, Beaufort, Mynddislwyn and Risca. Monmouth workhouse baptisms and burials are also included. Gwent Family History Society are providing these records on findmypast.co.uk as part of an on-going project between findmypast.co.uk and the Federation of Family History Societies to publish more parish records online, making it possible to trace back ancestors long before the start of civil registration in 1837.

20,000 burial records from the St Mary parish of Lambeth for 1819-1838 were also published online at findmypast.co.uk, supplied by East Surrey Family History Society, along with 128,000 burial records for the years 1802-1846 from the East Kent Burial Index.

Findmypast.co.uk has also announced the lowering of its prices, with full, annual subscriptions to the website, which allow access to all the historical records on the site, and annual foundation subscriptions both now cheaper than ever before. Both include the complete 1911 census for England & Wales.

Paul Yates, Head of findmypast.co.uk said: “We’re committed to making family history as affordable as possible, while still ensuring that we continue to deliver a steady stream of fascinating, new family history records to our customers every month.”

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