TALLIN, 1-Jul-2025 — /EuropaWire/ — Winz.io, the crypto-first online casino innovator, is teaming up with Finland’s breakout star Käärijä—the electrifying performer whose “Cha Cha Cha” charged through Eurovision to become a continental sensation, according to a press release published on EuropaWire.

This alliance pairs Käärijä’s unapologetic authenticity and high-voltage stage presence with Winz.io’s revolutionary blockchain gaming platform. Together, they’ll roll out headline-grabbing campaigns, immersive live events, and co-created content that fuses music and play in a way that speaks directly to Gen Z.

Far from a typical celebrity endorsement, this partnership is a shared manifesto: ditch the old rules, embrace fearless creativity, and make crypto gaming as natural as streaming your favorite track. Ville Ahtiainen of Warner Music sums it up: “Käärijä’s raw energy aligns perfectly with Winz.io’s disruptive spirit.”

While others debate “Web3,” Winz.io and Käärijä are already in motion—redefining entertainment, normalizing cryptocurrency wagers, and turning every spin into an unforgettable experience. Europe, get set: blockchain just got its own beat.

SOURCE: EuropaWire