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PayPerHead Set to Begin $3 Per Head Until Super Bowl Promo

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San Jose, Costa Rica, 2021-Jun-28 — /EPR INTERNET NEWS/ — Sportsbook software company PayPerHead is about to release its most extended promotion of the year. The company’s Super Bowl Promo begins in July and lasts until the 2022 NFL Championship.

The National Football League has added an extra game this season, pushing both the playoffs and the 2022 Super Bowl forward by a week. First scheduled for February 6, 2022, Super Bowl LVI now happens on February 13.

Per a University of Villanova study, 93% of U.S.-based sports bettors are interested in betting on the NFL. The same report said that 13% of American adults, or 33.2 million, said they planned on making a bet on an NFL game during the 2020 season.

The study also stated that 34% of American adults planned on making NFL wagers through an online sportsbook. The study estimates total non-recorded sports betting revenue at $70 billion per year.

PayPerHead product manager Nate Johnson said internal research is in line with the Villanova study. “The study said 69% of core sports bettors are male while most are between the ages of 23 through 34. Our agents have told me their players love the NFL and, yes, most are male and fit into the study’s age demographic.”

When asked why such a long promotion, Johnson said that wasn’t the plan. “Heading into 2021, we thought we might revert to our normal promotion schedule. We offered agents the $3 per head until Super Bowl promo in 2020 to help bookie software agents get by during the pandemic. It was such a success in 2020, though, that we decided to run it again this year.”

Johnson said the company has an advantage in the industry due to its proprietary software. “We use our software, which means we can integrate with third-party platforms much easier than other organizations.”

“Also, we only provide software. We don’t double as a sportsbook, which means bookie agents mustn’t worry about us stealing their players,” he said.

Johnson added that PayPerHead doesn’t hold back during their promotions even if it lasts for more than half a year. “When agents sign-up for the $3 per head until Super Bowl Promo, they can offer all add-on platforms, including Premium Props, the Premium Gaming platform with 3D options, and Live+. They can also use the Agent Payment Solution where they and players can deposit online into their accounts.”

“We want to develop long-lasting relationships. We’ve been around since 1997. So we know what it takes to run a successful, individually owned, online sportsbook. All we care about is helping bookies make money and run successful sportsbook companies,” Johnson said.

Via EPR Network
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2021 NFL Draft Should Break 2020’s Record Betting Handle

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San Jose, Costa Rica, 2021-Apr-06 — /EPR INTERNET NEWS/ — Due to the coronavirus pandemic, 2020 saw the most wagering dollars flow to the NFL Draft than in the draft’s history. Because of this year’s pool of college players, per head agents, those who offer free betting software, expect handle to significantly increase on the draft’s first round on Thursday, April 29.

Sports bettors wagered $20 million on last year’s draft. The $20 million represents the money Vegas sportsbooks and other U.S.-based sportsbooks accepted. Offshore companies and local bookies don’t release wagering handle stats. The overall number from betting on the 2020 NFL Draft may have eclipsed $50 million.

The first player chosen in 2020, Joe Burrow, had won the Heisman Trophy. The Cincinnati Bengals drafted Burrow first. Ohio State player Chase Young went second to the Washington Football Team, and Young’s teammate, Buckeyes’ cornerback Jeff Okudah, went third to the Detroit Lions. A quarterback going first followed by a couple of defensive players is typical for the NFL Draft. Quarterbacks going with the first three picks in the draft has never happened.

2021 is unique because most analysts believe the Jacksonville Jaguars, New York Jets, and San Francisco 49ers, the teams with the first three picks, draft quarterbacks. The 49ers moved to third specifically to take a quarterback. The Jaguars have said they will draft Clemson signal-caller Trevor Lawrence. The Jets said they would take BYU QB Zach Wilson. The odds on Lawrence and Wilson are so low that most draft handicappers won’t bet on either option. What the 49ers do with the third pick is where it gets interesting.

The latest rumor is that San Francisco coach Kyle Shanahan wants Alabama quarterback Mac Jones. Before the 49ers moved up in the draft, many experts had Jones not going before pick 8 when the Carolina Panthers make their choice.

Agents don’t care so much about odds because, as one might expect, getting NFL Draft picks right is tricky. Each college football athlete represents a different betting option. Choosing who goes third, fourth, fifth, and so on correctly is close to impossible.

PayPerHead Product Manager Nate Johnson said that the company’s clients could offer betting on the NFL Draft for the first time. “Last year, we added a Premium Props platform to our offerings. Our agents can now provide betting options on the NFL Draft.”

Johnson said the props platform is a big hit. “Players love it because they don’t have to search for quarter and halftime lines. The NFL Draft is unique because it’s a single event. But most prop players like to bet on halftime and quarter lines.” Players also like to bet on individual sports star performances. “Agents should see a big uptick starting April 1. MLB started on the first, and baseball is tailor-made for prop betting,” Johnson said.

Johnson added that sports bettors love to wager on how many strikeouts pitchers get and how many hits, runs, and home runs batters account for in single games. “Our agents are excited about both the NFL Draft and the MLB Season. Most agents have seen at least a 15% rise in action after adding Premium Props. That rise could eclipse 20%, or even 25% once players get into baseball.”

Via EPR Network
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Bookies Expect Record-Breaking Super Bowl LV Action

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San Jose, Costa Rica, 2021-Feb-1 — /EPR INTERNET NEWS/ — On February 7, the most wagered upon event of the year happens when the Tampa Bay Buccaneers and Kansas City Chiefs hit the gridiron for Super Bowl LV. Annually, the NFL Championship game attracts the most betting action of any single event of the year. As per PayPerHead, the world’s leading bookie software provider, the 2021 Super Bowl should break betting records. Every year, more and more people wager on the Lombardi Trophy game. Last year, betting action on the Super Bowl totaled over $6.8 billion worldwide. In last year’s Super Bowl, the Kansas City Chiefs beat the San Francisco 49ers 31-20.

Kansas City’s return to this year’s game is one reason bookmaking software companies are bullish on betting action exceeding 2020’s handle. The Chiefs and superstar quarterback Patrick Mahomes are back. So is quarterback Tom Brady, which makes it so interesting to bettors. Brady became the fourth quarterback in history to take two different teams to the Super Bowl after the Buccaneers beat the Green Bay Packers and won the NFC.

On February 7, Brady plays in his tenth Super Bowl. The idea of the best quarterback in the NFL, Mahomes, taking on the best player in NFL history, Brady, in a game for the title has heads spinning.

“Even if you don’t have the internet or television, you know about this game. Patrick Mahomes and Tom Brady are two of the most popular individuals, not just athletes, but people on the planet,” said Nate Johnson, product manager for PayPerHead.

The industry leader provides software that enables individual bookies to run branded sportsbooks online. With PayPerHead.com software, an individual bookmaker’s sportsbook can offer the same options that larger sportsbooks offer. Johnson said the organization added two digital platforms that should help their per head agents break individual Super Bowl betting action records. The first is Live+, an in-game wagering platform that offers game trackers and video streams.

“With Live+,” Johnson said, “players have no reason to leave our agents’ sites. They can check Super Bowl LV stats, check out video streams, and make bets while the action happens.” The other platform that has PayPerHead agents excited is what Johnson calls Premium Props. “In the past, players couldn’t bet on sports performances through the same agent platform. Now they can.”

So far, adopting agents have seen at least a 15% rise in action from Premium Props. Johnson expects Super Bowl LV to blow past that number. “The NFL has never had a Super Bowl like this before. The best current player in the league goes up against the best player of all time and all eyes will be watching and millions of dollars will be wagered. In the National Football League, quarterback is the most important position. Patrick Mahomes and the Kansas City Chiefs versus Tom Brady and the Tampa Bay Buccaneers? It’s a historical, dream matchup. With Live+ and Premium Props, our agents are in the best position to capitalize.”

 

Via EPR Network
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Bookies Offering More NFL Playoff and Super Bowl Player Betting Options

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San Jose, Costa Rica, 2021-Jan-12 — /EPR INTERNET NEWS/ — Most analysts believe the U.S. is in the middle of a sports betting boom. American bettors wagered $2.1 billion on sports in August 2020, representing a 90.2% increase from the same month in 2019. Companies like PayPerHead provide sportsbook software that allows individual operators to compete with larger organizations. As sports betting rises in popularity, the company believes its clients are in a position to capitalize.

Caesars Entertainment and MGM have also noticed the rise in sports betting and are ramping up. Caesars purchased William-Hill, one of the United Kingdom’s most popular sportsbook organizations, for $4 billion. Furthermore, MGM is currently in talks to buy UK company Ladbrokes for $11 billion.

PayPerHead, the gambling software leader for individual business owners, recently released a Prime Player Props platform where sports bettors can access the platform and wager on individual player performances. Nate Johnson, the company’s product manager, stated, “PayPerHead wanted to unveil Prime Player Props before the NFL Playoffs and Super Bowl so bookies can offer more.”

The average wagered worldwide on the Super Bowl is $6 billion. Every indication points to Super Bowl LV on February 7, breaking the $6 billion threshold and Johnson wanted to ensure their customers could offer all sports betting options on the big game. “But it’s not just the Super Bowl,” Johnson said. “Our agents can provide sports options on playoff games, like how many yards Tom Brady or Drew Brees throws. Basketball props are available as well. A player can wager on how many points James Harden scores, or whether Russell Westbrook gets a triple-double.”

PayPerHead recently added a premium casino, two live dealer options, and in-game betting platforms to their suite of offerings. Prime Player Props is another addition that Johnson is sure will help their agents increase action.

Johnson said that a sportsbook agent makes more money the longer players stick to their platforms. “The goal as a pay per head agent is to keep players on your digital platforms. The longer they stick to your platforms, the more action they deliver. The more action they deliver, the more wagers they make, the more money the agent makes.”
By offering everything a larger company can offer, bettors have no reason to leave a PayPerHead agent’s online sportsbook. “Our agents can now offer everything surrounding a single game. A player that wagers on a team to cover the spread can also wager on individual performances before the game. Then during the game, they can make in-game bets while watching the game in the Live+ software.”

Per Johnson, prime platforms have led to a 15% increase in wagering activity. Some of PayPerHead’s other customers have seen an even higher increase. “Some of our agents have seen a 30% rise in action after adopting premium platforms,” he said.

Johnson added that it’s all about providing value to PayPerHead’s customers. “The more value we give our clients, the more value they can give to their customers. The more money they make, the more money we make. At PayPerHead, we truly see our clients as partners.”

Via EPR Network
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This Year’s NFL Season Could Be One For the Ages

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San Jose, Costa Rica, 2020-Sep-09 — /EPR INTERNET NEWS/ — Although questions about how COVID-19 will affect the NFL remain, most football fans, analysts, players and coaches have turned their attention to the start of the 2020 season. The defending Super Bowl Champion Kansas City Chiefs host the Houston Texans in the first official game on Thursday, September 10. From September 10 to January 3, the National Football League hopes to play seventeen weeks of uninterrupted football before turning their attention to the playoffs and the Super Bowl.

The new season means more to pay per head bookies than it may to anyone else other than NFL players. Even during years when the NCAA has a Men’s College Basketball Tournament, betting handle drops off 20% to 30% after football season.

Now that the NFL is back, bookies, especially, are excited about the upcoming season and Payperhead.com is seeing an increase in new agents. One experienced bookmaker said that 90% to 95% of his revenue comes from NFL betting. “I provide wagering services to fifteen people. They all bet on pro football. So, am I excited about the upcoming season? I’m enthralled!”

The coronavirus pandemic has already made the 2020 NFL Season unique. Many teams won’t play in front of fans. Teams that will allow fans, like the Atlanta Falcons, won’t play in front of full capacity stadiums. The lack of fans shouldn’t affect play on the field, as most people will be at home this winter watching the games across the country.

What could happen on the field is why so many are thrilled about this upcoming NFL season. It’s difficult to remember a time when an impact player like Tom Brady left his current team. Brady decided to leave the New England Patriots, a squad he won six Super Bowls with, to play for Bruce Arians and the Tampa Bay Buccaneers. Not only did Brady leave the Patriots but he ended up in the same division, the AFC South, as Drew Brees. The New Orleans Saints quarterback holds five NFL records. Brees and Brady face-off in Week 1 on Sunday, September 13.

Another quarterback battle has developed in the AFC. Kansas City’s Patrick Mahomes won the 2018 NFL MVP. The Baltimore Ravens’ Lamar Jackson won the 2019 award. Mahomes and Jackson are the favorites to win the 2020 Most Valuable Player Award. Also, their respective teams are the two favorites to win this year’s Super Bowl.

Tampa Bay and New Orleans in the NFC, along with the San Francisco 49ers and Dallas Cowboys, should spend all season jockeying for playoff positioning. In the AFC, the New England Patriots, who signed 2015 MVP Cam Newton to replace Brady, and Baltimore’s chief rival, the Pittsburgh Steelers, also figure to challenge for the conference championship.

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As NFL Season Draws Closer, Bookies Switch to New Software Providers

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San Jose, Costa Rica, 2020-Aug-20 — /EPR INTERNET NEWS/ — Although the coronavirus pandemic represented a bump in the road, the Global Sports Betting Market is on track to reach $155.4 billion by 2024. The trajectory, which represents a compound growth rate (CAGR) of 8.8%, can mostly be attributed to a couple of sports. By far, international sports bettors wager on soccer. In the U.S., football is the players’ betting sport of choice.

As the online sports betting continues to grow more bookies are looking for more established software companies like Payperhead.com to grow their businesses. Pay per head agents, those who use bookie software to run their sportsbooks, can expect the NFL to generate 2020 revenue in line with what they saw in 2019. In some cases, this NFL Season may generate more since players remain hesitant about visiting brick and mortar betting establishments.

Every year, the National Football League’s annual Super Bowl attracts the most wagering dollars of any single event. In 2018, the Super Bowl generated $158 million in handle. Some sports bettors wager exclusively on NFL football games. Their biggest bet of the year is on the Super Bowl.

Although the Big Ten and Pac 12 won’t have football this fall, the SEC, ACC, and Big 12 will. Also, the NFL is on track to start their season on time in September. The lack of Big Ten and Pac 12 games should have a negligible effect on football betting numbers. Most sports handicappers will turn their attention to SEC, ACC, and Big 12 college games.

Some pph sportsbook agents have already started the push for football wagering dollars. One agent who wished to remain anonymous said that he sent out the NFL’s opt-out list to his players a day after the league released it to the public.

The National Football League told players that they had until August 6 to opt-out of playing in the upcoming season. Players were compensated either $150,000 or $350,000 depending on their opt-out reason. On August 7, a per head agent copied the list and emailed it to his players. “I wanted to give my players information that can help them plan for the season.”

Customer care isn’t the only thing the agent did. He recently switched pay per head software providers, moving to a shop that offered credit card transactions. “Some of my players didn’t want to meet in person. Now, all they must do is use the system to pay me via credit card. I can also make payouts directly to their cards, which makes them happy.”

Although credit card transactions were the most important aspect that led to the switch, the bookmaking agent said that wasn’t the lone reason. “My players don’t wager much on NBA and MLB. So, I didn’t see much of a change in revenue. But losing the NCAA Basketball Tournament was huge. That’s my second best profit generator.”

“I had to find a pay per head shop that made it easy for me to import my players and offered more than my current provider did,” the agent said.

The agent added, “I don’t mind paying a higher per head fee because I can’t take the chance. I’ve got to try and make up the lost college basketball tournament profit with football betting.”

Via EPR Network
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