Category Archives: Web

brightsolid and The British Library Publish 4 Million Pages Of Historical Newspapers Online

brightsolid and The British Library have announced the launch of a website that will transform the way that people use historical newspapers to find out about the past.

The British Newspaper Archive website will offer access to up to 4 million fully searchable pages, featuring more than 200 newspaper titles from every part of the UK and Ireland. The newspapers – which mainly date from the 19th century, but which include runs dating back to the first half of the 18th century – cover every aspect of local, regional and national news.

The website offers a wealth of material for people researching family history, including family notices and announcements and obituaries, while the ability to search by keyword/s, location, date and newspaper title means that people can search across hundreds of thousands of pages at a time as they track down that elusive ancestor. Searching the website generates free preview snippets of results found but users wishing to download full articles and images can pay to do so with a range of payment options available, including pay-per-view access for 48 hours or 30 days and a subscription package for a year. The website is free to use in the British Library’s reading rooms.

“The launch of the British Newspaper Archive website opens up the British Library’s newspaper collection as never before,” said Ed King, the British Library’s Head of Newspapers. “Rather than having to view the items on-site at the Library, turning each page, people across the UK and around the world will be able to explore for themselves the gold-mine of stories and information contained in these pages – and the ability to search across millions of articles will yield results for each user, that might previously have been the work of weeks or months, in a matter of seconds and the click of a mouse.”

The British Newspaper Archive is the result of a ten-year partnership between the British Library and brightsolid, announced in May 2010. Over the past 12 months, brightsolid’s digitisation team, based at the British Library Newspaper Library at Colindale, has been digitising up to 8,000 pages of historic newspapers every working day. The project is expected to scan up to 40 million newspaper pages over the next ten years. The site also offers high quality A1 prints.

Welcoming the new website, Ed Vaizey MP, Minister for Culture, Communications and Creative Industries, said: “The British Newspaper Archive is a rich and hugely exciting resource, packed with historical detail. It’s a great example of the public and private sectors collaborating to deliver something that neither party could have delivered by themselves. I searched for my own constituency of Wantage and within seconds had 42,000 results – an indication of the breadth and variety of material featured.”

The launch and further expansion of the British Newspaper Archive website will help the British Library to fulfil its strategic goals of long-term preservation of and access to the national newspaper collection, including old London newspapers. The Library’s newspaper strategy aims to secure the future of this unique resource by moving the hard-copy collections from the current building at Colindale to a purpose-built storage facility in Boston Spa, West Yorkshire. Access to the collection will be provided via microfilm and digital copies made available at the Library’s main site at St Pancras.

Via EPR Network
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DiscountVouchers.co.uk to Target UK Daily Deals Sector via NimbleCommerce Alliance

DiscountVouchers.co.uk, the money-saving website that helps shoppers save money at more than 800 top stores, has announced its move into the UK daily deals space through a new alliance with NimbleCommerce.

The UK retail deals market is already awash with US suppliers and the new partnership sees DiscountVouchers.co.uk set to make its own inroads into the space. By working with NimbleCommerce and its regional retail partners, DiscountVouchers.co.uk will be able to offer its users and subscribers daily deals which are tailored to their location and interests. The deals will be available to view at Deals.DiscountVouchers.co.uk.

The new DiscountVouchers.co.uk daily deals team has been established to grow the company’s position as the fastest-growing voucher codes website in the UK. The new team will be headed up by CEO Gerard Doyle, who will seek to leverage the site’s 150,000 a day unique visitors and database in excess of 5 million registered subscribers.

Gerard Doyle said: “This new move into the group buying space makes all the sense in the world, since our DiscountVouchers.co.uk voucher codes audience and daily deals users are so similar. We are well set up to take the fight to the established US daily deals providers who have gained themselves footholds in the UK market,” says Gerard.

The new DiscountVouchers.co.uk daily deals software platform has been built by e-commerce and daily deals specialists NimbleCommerce, a supplier of transactional tools which leverage mobile, search and social networks.

Gerard Doyle continued, “Many US group buying companies now have traction in the UK and there are also technology resellers present too. By getting together with NimbleCommerce we will be able to expand our offering beyond our current 5 million voucher code users and into the burgeoning group deals space.”

NimbleCommerce European Sales Director Peter Casey comments: “This is a really progressive step taken by DiscountVouchers.co.uk and we are pleased to be working with such a fast-growing voucher codes company. Our solutions allow retailers and consumers both to benefit, with merchants enjoying the in-built revenue protection we offer.”

“With DiscountVouchers.co.uk already having a database of over 5 million on which to build, we are confident that our technologies will empower them to keep growing and make fast inroads into the daily deals space in the UK,” Peter went on.

Gerard concluded, “We are well set to make this move into the group buying market in the UK, with us already having so many subscribers, so much data, so many partnerships and the know-how of how to grow a business rapidly”.

DiscountVouchers.co.uk will continue expanding in the UK with new regional growth plans in place for the coming three months. The first three cities targeted will be Brighton, Birmingham and Newcastle.

Since DiscountVouchers.co.uk was launched in 2009 the site has helped customers save more than £3.8 million and has generated revenues in excess of £25 million in the 12 months to August 2011. At present, the site features more than 500 new offers every day from over 3000 retailers including Marks&Spencer, House of Fraser, Lastminute.com and Sainsbury’s.

Via EPR Network
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Top brand bikes from Halfords and home decorations from B&Q on show on a budget with leading codes site

Giving the gift of bikes this Christmas or getting more fairy lights for your money just got easier thanks to new deals made public by vouchers website DiscountVouchers.co.uk. The online specialist has introduced new B&Q and Halfords money off coupons this week to help people save.

The latest range of new DiscountVouchers.co.uk deals are designed to get people money off Christmas gifts in the shape of new bikes from Halfords. The website is currently home to Halfords vouchers offering money-saving deals like 50% Off Selected Apollo Kids Bikes and up to 50% Off Adult Apollo Bikes.

Consumers can also log on to the DiscountVouchers.co.uk site this week and download new B&Q vouchers for saving money on fairy lights and decorations for the home. The new offers available online right now include great value deals such as 3 for 2 on all Christmas Decorations and Christmas Lights from just £2.50.

Doug Scott, managing director at DiscountVouchers.co.uk, says, “Christmas can of course be one of the most expensive times of the year so naturally many people want to work to a budget. Our latest choice of deals for saving at Halfords and B&Q can help people stretch their budgets that bit further this year.”

DiscountVouchers.co.uk offers consumers money saving deals at major high street brands and specialist retailers, including stores like Tesco, Marks & Spencer, Sainsbury’s, Travelodge, First Choice, lastminute.com and Boden.

For more information visit www.discountvouchers.co.uk

Via EPR Network
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OutsourceMyProject Continues To Provide Freelancers With Work

Several months after first launching, the outsourcing website, OutsourceMyProject, is continuing to provide freelancers with work. Enabling many different businesses to have their work completed by skilled individuals, the work costs significantly less than it would do when sourced from a high street company, which is why the concept has really taken off.

Loren Holland, Managing Director of OutsourceMyProject said: “My business partner and I launched OutsourceMyProject with an aim of providing a platform for UK businesses to engage with the UK freelance workforce, whilst also providing UK businesses with the opportunity to outsource their workload to freelancers abroad.”

He went on to say: “With more freelancers signing up to the website every day, whilst an increasing number of businesses are also posting jobs onto the site, it’s thankfully going from strength to strength. At a time where unemployment rates are continually rising, OutsourceMyProject is the ideal marketplace for unemployed UK workers to not only offer their services, but to be able to put their skills to use and be paid for it too.”

With shocking figures released today by the BBC, a record 1 in 5 people under the age of 24 are currently unemployed. Clearly backing the concept of outsourcing, and more specifically backing the purpose of outsourcing websites such as OutsourceMyProject, now is a great time for people out of work to be able to make money from home.

With a jobless rate of 8.3%, and a figure from October 2011 announcing that 1.6 million people are now claiming jobseeker’s allowance, the unemployment rate is the highest since 1996, whilst the total number of those who are unemployed is the highest since 1994.

To date, the concept of outsourcing professional services has been limited to large companies and organisations. However, OutsourceMyProject is a website that enables small and medium sized businesses, as well as entrepreneurs and individuals to be able to successfully find a freelancer and outsource business abroad.

Helping businesses to work within their ever-tightening budgets, OutsourceMyProject is a concept whereby significant cost savings are generated. This is most commonly through the outsourcing of work to low cost economies that have a highly talented skill base, such as various information technology roles and back office support roles to countries like India.

Freelancers firstly sign up to OutsourceMyProject, upon which they are then able to create a freelance profile and use the fair and transparent bidding process to secure the work that appeals to them, such as opportunities to become a freelance logo designer or as freelance graphic designers. With companies able to cherry pick the exact talent they’re looking for, and consequently choosing the freelancer they feel can carry out the job to the required standard, it’s a great way to build up strong working relationships, and is a concept that encourages competitive bidding from both UK and global providers.

With any cost saving method being essential in combating the ever-struggling economic climate in today’s society, it seems that outsourcing is an ideal concept not only for thriving businesses facing budget cuts, but also for companies who simply wouldn’t be able to survive without these savings in place.

OutsourceMyProject provides a sought-after service that helps UK businesses to cut fixed employment overheads whilst also cutting the costs of service providers too. For example, sourcing a competent web designer on OutsourceMyProject is considerably cheaper than sourcing someone at the same level from a high street company.

Thanks to the concept of outsourcing, the freelance jobs workforce is growing, with the possibility of working from home and making a living for yourself being much more of a reality today than it has ever been before. With the digital world growing too, as well as the increasing capabilities of technology continuing to pleasantly surprise us, perhaps this is the way of the future and something we will see a lot more of over the next year or so.

Via EPR Network
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OutsourceMyProject Gives Its Backing To National Freelancers Day

OutsourceMyProject.com, the UK’s leading outsourcing marketplace, has given its support to National Freelancers Day which takes place tomorrow (23).

The event, which is being held for the third year running, is designed to celebrate the strength of the freelance sector in the UK and promote the use of freelancers by companies of all sizes, specifically with regard to how they can help businesses through the current tough financial environment.

National Freelancers Day has been organised by PCG, a group which champions freelancers, contractors and consultants across Britain. To celebrate the event, PCG has organised for a number of webinars to take place throughout the day aimed at helping experienced and novice freelancers alike. Setting up an effective business framework, finding and winning work, self-promotion and understanding opportunities and threats are all topics that will come under the microscope.

Loren Holland, managing director of OutsourceMyProject, said: “Highlighting the role that independent workers play within the UK economy is a great thing and the more that can be done to promote the work of specialists such as freelance web designers the better.

“Experience running OutsourceMyProject has shown us that more and more companies are recognising the benefits of working with freelancers, especially in the current financial climate when having access a wide range of skill sets without having to shoulder the cost of employing specialists on a full-time basis can really make a huge difference.”

Events are being organised to celebrate the day and promote freelancing around the UK and OutsourceMyProject has called on those working independently to get involved, share their experiences of freelancing and help to make the community stronger.

Loren added: “We’d urge all freelancers, whether they’ve been involved in the sector for five minutes or 50 years to take part in National Freelancers Day and if possible, attend an event in their area.”

Via EPR Network
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Clickwork Media Has Search Visibility Covered For The Fitted Wardrobe Company

The Fitted Wardrobe Company, a leading provider of custom fitted wardrobes, has today announced it has selected Clickwork Media, an SEO Agency based in Manchester specialising in providing tailored SEO training and link building services, to spearhead its SEO Campaign.

The Fitted Wardrobe Company, led by CEO Mark Assani, has a careful focus on not only providing bespoke fitted Wardrobes which integrate perfectly into their customers rooms, but also their lifestyles, too.

They offer functional solutions to customers in London and set themselves aside in the marketplace by offering a professional standard of service every step along the way, a service which is tailored precisely to the needs and wants of their customers.

“We chose Clickwork Media because we have become increasingly aware and fine tuned to the fact that our customers are searching for our services online – we know the customer-base is there, and we know that with the help of Gareth and the team at Clickwork Media, we will be better positioned to tap into the online market and generate more sales through our web presence.”

The Fitted Wardrobe Company is a brand with a careful emphasis on customer satisfaction – they provide customers with the ultimate storage solution, and one that is carefully crafted to meet their exact lifestyle and aesthetic requirements.

“We were delighted when Mark got in touch, simply because we have experience working in similar industries in the past, and we are very confident that we can help Mark and the team increase the visibility of TheFittedWardrobe.com in search and ultimately, make their website more profitable”, said Gareth Mailer, an SEO Professional at Clickwork Media.

“We know and understand the challenges which are presented in-front of us in this niche and we look forward to ultimately devising a strategy which will position TheFittedWardrobe.com not only ahead of the competition, but in a position to drive more sales. That, after all, is the ultimate aim for any SEO Campaign”.

Via EPR Network
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idott Choose Clickwork Media to Boost Online Visibility

idott, a leading IT support company based in Manchester, has today announced that it has tasked Clickwork Media, an SEO agency based in Manchester specialising in link building services and Search Engine Optimisation Training, with its visibility in search.

idott specialises in providing a range of IT support services to clients based in Manchester– these services includes the provision of small business servers, cloud services and security services. Idott has set itself aside in a crowded marketplace by always putting the customer at the heart of IT support, and crafting it solutions according to customer demands and needs. It has tasked Clickwork Media with cultivating and expanding its already powerful offline reputation into the online space.

“The decision to choose Clickwork Media was a simple one – we have seen the results Gareth and the team has achieved for their clients, and we want to share in that success”, said Lee Wrall, CEO of idott.co.uk. “We know that our industry is a very crowded marketplace online, and more than anything else we were drawn by Gareth’s sensible and sales-focussed approach of targeting the granular level of search”.

idott.co.uk is a relatively new web presence but has been set-up with everything in place to maximise the potential of an SEO Campaign. “We are delighted to have Lee on-board. Above all else we appreciate the vision he has for idott.co.uk online, and we know that with the right strategy in place, he and the rest of the team at idott.co.uk can achieve the visibility they deserve from their web presence” Said Gareth Mailer, an SEO professional at Clickwork Media.

“It’s never easy starting with a brand new website in such a congested marketplace, however with Lee’s standard of service and his enthusiasm for developing the visibility of idott.co.uk online, we are really looking forward to making the campaign a massive success and developing a long-term relationship with the idott.co.uk team”.

Via EPR Network
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Warren Phillips Web Design Chooses Clickwork Media to Manage Online Visibility

Warren Phillips Web Design, a leading web design company in Manchester, has announced today that it has chosen Clickwork Media, an SEO training and link building Company based in Chorlton, Manchester, to manage its visibility in search.

WarrenPhillipsWebDesign.co.uk has already established some visibility around some of its main target terms in search e.g. “web design Manchester”, however the decision to choose Clickwork Media was borne out of a desire to build upon this and really ramp up the effort to increase visibility around a wider range of terms.

“We decided to choose Clickwork Media for a number of reasons – we have worked with other SEO Companies in the past, but in this instance the decision was made not just on the quality of the link building packages, but also on the training element”, said Warren Phillips, CEO of WarrenPhillipsWebDesign.co.uk.

“We had seen Gareth and the team at Clickwork Media before, they came up for quite a few search terms when we were last in the market for an SEO Company – the decision was made after we got in touch, and we’re looking forward to starting what we’re sure will be a successful and mutually profitable SEO Campaign”.

WarrenPhillipsWebDesign.co.uk has undergone redevelopment over the last few weeks, and in particular the marketing strategy has been expanded with a revised focus on both Search Engine Optimisation and Social Media.

“We were delighted to hear from Warren and the team at Warren Phillips Web Design. One of the main things which made Warren stand out is that he got the “process” from the very beginning and he understands what needs to be done to launch and maintain a successful SEO Campaign”, said Gareth Mailer, Head of SEO at Clickwork Media.

“We are really enthusiastic about getting the campaign up and running and watching as the results unfold over the coming months of the campaign”.

Via EPR Network
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Freelance Workers Are On The Increase

With an increasing number of companies struggling and having to make staff redundant and put recruitment on hold, it’s no surprise that more people are choosing to become freelancers, and that outsourcing the services they offer are in demand now more than ever before.

Simon DeGale is a freelance web designer who uses outsourcing marketplaces to source work. After leaving his full-time job in London to become a freelance web designer, Simon has never looked back. Not only does he now have an ideal work/life balance, but he also gets to spend time with his two young daughters; something he wasn’t able to do as much whilst working in London. Working in the freelance industry has also allowed him to take charge of his own workload and to secure exactly the type of work he wants to be doing.

One particular website Simon DeGale uses is OutsourceMyProject, a UK based platform that offers various different professional services within a freelance marketplace. To date the concept of outsourcing professional services has been limited to large companies and organisations, but OutsourceMyProject enables both small and medium businesses, as well as entrepreneurs and individuals to successfully outsource business both home and abroad.

OutsourceMyProject helps businesses decrease their costs significantly, through outsourcing work to freelancers and/or low cost economies that have highly talented skill bases. OutsourceMyProject works by offering both a transparent and competitive bidding process on each project, which results in competitive bidding from UK and global service providers.

With any savings that can be made being a lifeline for many companies at the moment, outsourcing is the ideal concept to use to make such savings. Companies and individuals that use OutsourceMyProject can perform their due diligence on each service provider by viewing each their unique profile and portfolio, along with analysing their ratings and feedback for past projects. With complete freedom and flexibility in customers appointing their preferred professionals, both parties are able to work on agreed terms.

With improved communication and technology making this type of work arrangement possible, freelancers are able to improve their offering. Last month’s employer survey by the Recruitment and Employment Confederation (REC), JobsOutlook, revealed that the UK economy has discouraged permanent employment, leading more business owners to seek freelance, contract and temporary workers instead.

According to the report, 83% of employers said that their use of temporary workers will rise or remain the same during the next year, whilst four out of five of them said this will happen within the next three months. Only 49% said they expect to add to their permanent workforce within the next 12 months, and this is compared to 66% in the previous month. However, short-term permanent recruitment expectations currently stand at 67%, compared to 74% previously.

Loren Holland, Managing Director of OutsourceMyProject said: “These figures show that employers are waking up to the wealth of flexible human resources available to them. Rather than take on new staff on a long-term or full-time basis, specific projects can be completed by sourcing people with exactly the right skills and experience for each task. Whether a business is large or small, or even if someone working alone is looking for one-off assistance with a particular project, it’s possible to find a freelancer to offer invaluable support.”

A report published at the end of 2009 by Enterprise Nation, in association with British Telecom, found there were more than 2.8 million businesses operating full time from home in the UK, which represents a 16% increase from the prior year. Furthermore, home businesses contribute around £284 billion to the annual UK economy. Technology was cited as a key factor in enabling people to start and grow a business from home, with 81% of the Enterprise Nation survey respondents stating that technology is critical to the success of their home business.

These improvements in internet access have lead to a dramatic increase in the number of company employees working from home. Businesses are more flexible to staff working from home given the improvements in technology and business tools which give staff full access to servers and files from their home, such as cloud computing and drop box application.

Via EPR Network
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Brits Reveal Euro Concerns in Latest DiscountVouchers.co.uk Research

Voucher codes specialist DiscountVouchers.co.uk has uncovered British consumers’ fears surrounding the Euro currency crisis which continues to impact on the continent’s economies. The latest research carried out by the money-saving website found that 62% of people would, should the Euro crash altogether, remove their money from the system and keep it somewhere private and safe.

The website, which helps shoppers to save at more than 800 leading retailers, also found that in the event of a complete collapse of the Euro 14% of people would quickly blow all of their money. The poll also revealed that 10% of people would invest their cash in the property market and 10% would look to change their lives by leaving the rat race completely.

For more information visit www.discountvouchers.co.uk.

DiscountVouchers.co.uk features more than 500 new voucher codes and deals every day from over 3000 retailers including Marks & Spencer, House of Fraser, Lastminute.com and Sainsbury’s.

to ensure their packages arrive on time.”

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Invest In A Mobile App And See Your Company Grow

With recent research conducted by Acquity Group showing that one in four retailers now have a mobile app, it seems that businesses are keen to reach a new mobile audience.

There are many benefits to be reaped by companies with mobile apps, mainly due to the fact that almost everyone owns a mobile phone these days. With companies increasingly using mobile apps and processes in their everyday working lives, time is saved whilst performance is improved too. Other benefits include increased efficiency in terms of communication; the ability to download the same everyday applications that are on desktop PC’s; constant internet access; and quick completion of tasks.

Mobile phones have made it possible to talk, text, email, watch television, watch films, and listen to music, no matter where in the world we are. Through businesses investing in mobile apps, work can therefore be conducted wherever we are, with there being no need to be in the office to carry out a simple task, such as reading emails.

Today we are hearing of more and more businesses that have developed apps. Giving employees the opportunity to access any of their work regardless of where they are, companies are therefore increasing their employees’ productivity as a result.

With some companies developing a mobile app, or in some cases paying for a mobile app to be developed, they are most commonly either an app of the actual business, or an app that will help the business to grow and be successful. As a great way to promote a company, mobile apps will only get better, as in months to come it may be possible for additional services to be sold through them.

A company that’s recently invested in a mobile app is the financial services firm Prudential. After launching new mobile tools in a bid to make it simpler for clients and business partners to access the company’s products and services, Prudential is definitely tapping into the previously unknown world of mobile apps. Not only that but Prudential Retirement, part of the Prudential Financial group, has unveiled a new website optimised for mobiles, which will allow account access to 2.5 million of its retirement plan participants whilst they’re on the move. In addition to this, the company has also invested in a retirement income calculator app for smartphones, which has been designed to allow users to calculate their estimated monthly retirement income, as well as their estimated monthly retirement income need.

The fact that mobile app development is becoming popular all over the world makes it easy for mobile app freelancers to secure work. Not only is app development a task that requires the knowledge of someone highly skilled within that particular area of development, but it’s also a task that’s costly and therefore needs to be completed correctly first time around. The opportunity for a mobile app developer to pick up work is great for those working in the freelance industry; with many freelancers often signed up to various different outsourcing websites in order to secure such work, as well as to ensure they’re contacted by those who want to make use of their skills.

OutsourceMyProject is an example of an outsourcing website that has many skilled people signed up to it, from freelance web designers to freelancer programmers. As a UK based platform that’s been created to open up the global market place for professional services across a wide range of sectors, OutsourceMyProject helps businesses and those in the self employed industry to decrease their costs significantly. A freelance mobile app developer, for example, can be found to complete work within a specified budget, without the need for companies having to compromise on the quality of work delivered.

Via EPR Network
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Busy Shops Ranked as UK Consumers’ Top Christmas Hate Reports DiscountVouchers.co.uk

The most annoying thing about the Christmas season is shops being too overcrowded and busy – so says the results of a new user poll carried out by leading money saving website DiscountVouchers.co.uk.

Consumers use the DiscountVouchers.co.uk to save money on products and services from over 3,000 suppliers, and this week opened their hearts about Christmas in the website’s latest survey. 32% of respondents told DiscountVouchers.co.uk that busy shops are their least favourite aspect of Christmas, while 1.25% of miserly people said that they found the Queen’s Speech to be the most annoying thing. Second in the survey results was over the top hype levels in the run-up to Christmas.

The DiscountVouchers.co.uk poll revealed consumers’ Christmas pet hates to be: 1. Crowded shops, 2. Early Christmas hype, 3. None of them – I love Christmas, 4. Commercialisation 5. True meaning of Christmas is lost, 6. Everything, 7. The cost, 8. The Queen’s Speech, 9. Carols, 10. Christmas TV.

For more information visit www.discountvouchers.co.uk

DiscountVouchers.co.uk features more than 500 new offers and deals every day from over 3000 retailers including Marks & Spencer, House of Fraser, Lastminute.com and Sainsbury’s.

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Facebook Could Soon Have a ‘Dislike’ Button

Following recent speculation in the online industry, QueryClick comment on the news that Facebook have made a few changes to their Open Graph that could let users have the much wanted, ‘Dislike Button’.

At the recent F8 conference in September, a lot of publicity surrounded the announcements of some of Facebook’s biggest changes to date, such as Facebook’s new Timeline feature. However, this was not the only change to that users could experience, as developments have led to as a change in the Open Graph has opened up a whole lot of opportunities for users to express their opinions one their friends’ posts, say QueryClick.

Christopher Liversidge, QueryClick‘s Managing Director comments: “For a very long time, Facebook users have been able to ‘like’ their Facebook friends’ posts – this means that they could show their appreciation for something that a friend had posted on Facebook by hitting a ‘like’ button. But for as long as the like button has existed, users have been asking for a ‘dislike’ button, where they can show their disapproval or simply their negative feelings towards something they’ve posted. These recent changes to Facebook’s Open Graph have actually made it more possible for users to do this, thanks to Facebook’s new ‘Gestures’ feature, which follows their popular ‘verb any noun’ feature.

The ‘verb any noun’ feature gives users the chance to create their own actions, such as saying that they have ‘watched’ a particular movie, ‘listened’ to a song or alum or even ‘read’ a specific article online. While this may seem very different from ‘like’ and even ‘dislike’, this where ‘Gestures’ comes in because it gives the developers the power to create their own actions, such as ‘challenge’ and ‘cheer’, which means that a ‘dislike’ button may not seem that far away after all, say QueryClick.

Chris continues: “The ‘Gestures’ feature could really transform Facebook for users and developers, as it could open up so many possibilities for communicating with loved ones on the site. It would seem pretty logical that if developers can create buttons for specific actions, that a ‘dislike’ button could be within reach. While Facebook have yet to confirm that the ‘dislike’ button is to be added to the site, the ‘Gestures’ feature could lead to a new and different way of sharing information online, which is just fantastic.”

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Google AdWords Express Arrives in the UK and Germany

After a long wait, Google’s latest addition to the Adwords family is now available in the UK and Germany, and could make advertising online even simpler for companies in Britain and Europe, say QueryClick.

This month it was announced that Google would be launching AdWords Express, a new service that they promise is a faster and simpler way for smaller and more specifically, local businesses to kick start and run a paid online advertising campaign. The service, which was launched in the US in Autumn last year, and was originally named Boost is a great addition to Google’s existing AdWords services, and will help inexperienced and smaller businesses gain a better online presence, say QueryClick.

Christopher Liversidge, QueryClick‘s Managing Director comments: “AdWords Express has been designed and created for businesses that don’t already use AdWords to help them become more visible online, and therefore attract more customers. Because Google is aware that using a new product like AdWords can be quite intimidating the very first time, they have specially created AdWords Express to be not only very easy to use but also very simple and quick to set up for the first time too.”

When a new user uses AdWords Express for the very first time, all they have to do is provide some very basic information, then create their ad using their own words, and their campaign will be finished and ready to go when the user is. AdWords Express will then work out what searches would trigger that ad to appear, and then the ad will only be shown to people who have been looking for the kind of products that that business has to offer. Also, the ad will be shown in Google Maps, using a blue pin, which means that users can see where a business is before they click on the website.

Christopher continues: “What’s really good about AdWords Express is that it allows people to create really specific ads, such as product specific and location specific, which means people in a certain area of the UK and Germany will be able to find you quicker and more easily. So, for instance, if a webmaster of a toy shop in Manchester signs up to AdWords Express, they will appear whenever a user searches for “toy shops in Manchester” or if they’re already in Manchester, then if they search for “toys” that ad will then appear, which means that search becomes easier for both the consumer and the webmaster.”

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The Latest on the Proposed Yahoo Buyout

According to recent reports, both Google and Microsoft are currently engaged in a bidding war over just who will buy Yahoo, which could lead to new possibilities for Yahoo and the online community, say QueryClick.

Recently, a number of articles and blogs have revealed that Google and Microsoft, two of the biggest names in the online world, are reportedly exploring the possibility of buying another internet search engine, Yahoo. This news comes following a very dramatic and tumultuous year for Yahoo which saw it experience a number of high profile and negative events, such as the dismissal of Carol Bartz and this rumoured acquisition could not only signal the start of a new era for Yahoo, but also for internet users worldwide.

Christopher Liversidge, QueryClick’s Managing Director comments: “While these reports of Microsoft and Google are yet to be officially confirmed by either company, industry professionals and insiders have already been commenting on what acquiring Yahoo would mean for both companies. However, 2011 has proved to be a somewhat difficult year for Yahoo, with the sudden departure of their CEO, Carol Bartz earlier this year showed us that there is a lot going on behind the scenes at Yahoo.”

While Yahoo was once seen as one of the leaders of the online boom in the late 90s and early 00s, they have struggled to build and maintain a profitable business that rivals both Google and Microsoft. Over the last few years, Yahoo has shrunk considerably, and although it is still the second-largest search engine in the world, their interim CEO, Tim Morse, declined to answer any questions regarding Yahoo’s third-quarter earnings and operations report. Which means that this buyout could be a very good thing for Yahoo and its users, say QueryClick,

Chris continues: “Right now, it appears that Yahoo is at a crossroads of sorts, and with two of the biggest and best online companies allegedly considering making offers to buy it, this buyout could open new doors to Yahoo and reveal new opportunities that weren’t available to the company before, which could have a very positive effect on the people that this takeover affects the most: the user.

Via EPR Network
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DiscountVouchers.co.uk Announces Appointment of New Retail Partnerships Personnel

Market-leading money saving website DiscountVouchers.co.uk has this week announced the appointment of a new, dedicated retail partnership team which will drive its relationships with over 800 of the sector’s leading on and offline retailers.

DiscountVouchers.co.uk reports that its new team will be led by key appointment George Bett, who comes on board as Head of Partnerships. George will be supported and assisted in his new role by Partnership Executives Emily Birt and Laura Acors. DiscountVouchers.co.uk is the country’s fastest-growing discount voucher website and today enjoys more than 150,000 unique site users every day. The company has in recent years also grown its subscriber database to over 5 million signed-up users.

The new DiscountVouchers.co.uk team has a remit to seek out new partnerships and drive the company’s revenues and market share. George Bett’s team also has a remit to develop the strong links and positive partnerships DiscountVouchers.co.uk already enjoys with networks, agencies and merchants in the retail space.

DiscountVouchers.co.uk Head of Online Gerard Doyle comments: “We are only too aware that the discount voucher sector is a highly competitive one, but retail codes should play a part in every retail supplier’s business strategy. Competitive advantage and increased revenues can be achieved by partnering with the right discount vouchers provider.”

Since DiscountVouchers.co.uk launched in 2009 the site has helped customers save more than £3.8 million and has generated revenues in excess of £25 million in the 12 months to August 2011. The site features more than 500 new offers every day from over 3000 retailers including Marks&Spencer, House of Fraser, Lastminute.com and Sainsbury’s.

For more information visit www.discountvouchers.co.uk.

Via EPR Network
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UK Business Turning To Freelancers To Survive Challenging Economic Times

In what’s undoubtedly a tough economic climate for many UK businesses, an increasing number are turning to the skills of freelancers in an attempt to stay afloat during these challenging times. With the services of freelancers helping businesses to not only continue to get their jobs done, but to reduce their fixed overheads at the same time, the workloads of many freelancers continue to increase, as more companies start to realise exactly how outsourcing can help their company.

As a result of the freelance market being stronger than ever before, both in terms of supply and demand, freelancers are increasingly giving businesses other options, such as a being flexible alternatives to the permanent staff they’ve always had. With freelancer web designers and freelance translators, for example, completing work within the desired time, and in many cases ahead of schedule, the appeal of freelancers is clear, especially when their prices are often a lot cheaper than those quoted by high street companies. With businesses being able to save money whilst also getting the job done and without having to sacrifice the quality of it, outsourcing is a win-win situation for all involved.

A recent survey has shown that 66% of companies who took part in it said they were more likely to start outsourcing their work during difficult economic times. This is, of course, great news for freelancers, as being in this role can also bring its fair share of difficulties too, such as work not being guaranteed. With freelancers often being essential to start up businesses who need access to affordable, flexible specialists, the outsourcing market is growing constantly.

Loren Holland, Managing Director of OutsourceMyProject, an up-and-coming online freelance outsourcing company said: “With significant savings to be made through outsourcing work to freelancers, it’s no surprise that an increasing number of UK businesses are choosing to have their workloads completed in this way. Savings are commonly made by outsourcing work to low cost economies that have highly skilled workers, such as India, as an impressive amount of money can be saved yet the job is carried out just as well.”

Loren Holland went on to say: “OutsourceMyProject is a UK based platform, which has been created in order to open up the global market place for professional services, across a wide range of sectors. Outsource My Project enables small and medium sized businesses, entrepreneurs and individuals to successfully outsource business within the UK and abroad, whilst also helping self employed individuals to secure work. With the transparent bidding process of many outsourcing sites meaning that businesses are free to pick and choose the type of freelancer they want for the job, the concept is appealing to say the least.

Via EPR Network
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A brand new Roulette Review website Roulettejackpot.co.uk has gone live with a new site today

People are often apprehensive about playing roulette online. The good news is that there are a number of reliable casinos online where you can play without the fear of being deceived all of which may be found on the roulette jackpot website.

Roulette sites all have the classic game of roulette with its wheel and ball but not all sites are the same. The roulette jackpot website separates the good sites from the bad which means the players at the sites listed can be assured of over 25 games which includes baccarat, poker, slots and live roulette. The new players are given regular bonuses and sites offer high quality trusted security certificates while depositing. You can whole heartedly trust these casinos as far as all those sensitive information are concerned. The casinos also provide a number of games with free cash.

Putting the site on line before its official launch will aid in its development as the finishing touches are completed. The website owner has said this is a good move as final tweaks can be sorted out much quicker whilst the site is active and running smoothly. It is expected that more people will using the internet in the future and so the site has so far been kept simple for mobile phone compatibility.

The clear advantage of playing roulette online is that the games continue to run 24 hours a day meaning it is never too late or early to have a flutter. All the sites you will find on the roulette jackpot site offer non-stop gaming. The site offers clear choices for its visitors so, the next time you want to indulge yourself in a game of roulette be sure to check out the online casinos found here.

About RouletteJackpot.co.uk
The roulette jackpot site aims to ensure its visitors are presented with clear choices of quality roulette focussed websites. Reviewing only premium sites with roulette games the site has just gone online recently and plans to expand in the future.

Further Information
For more information about the kinds of sites you will find listed visit http://www.roulettejackpot.co.uk today.

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Nothing’s Safe In Cyberspace Says Leo Impact Security

What do the NSA, the Army and Sony Corporation have in common with US embassies around the world? All of them, along with over 2,500 other entities, have been compromised by hackers like Wikileaks and Antisec. The cost of these cyber-crimes has mounted to over $3 billion a year. And “the little guy” isn’t safe, either. Everyone who uses the internet is at risk, despite the increasing use of antivirus software, IDS/IDP and firewalls in the current security models.

Today Leo Impact Security is exposing top secret methods used by cyber criminal’s also defending preventive methods because today all corporate, personal, and government computers are vulnerable to remote cyber attacks.

How do cyber criminals bypass current security model?

1. Antivirus bypass using crypters and protectors with random encryption methods
(ex: cypherx, Themida).
2. Firewall bypass using known ports in malware like port 80 and 8080.
3. IDS/IPS avoid using SSL encryption+ DNS tunneling-based malware (BOTS, RAT).
4. Remote access to any computer using Zero day exploits (.doc, .PPT, and .PDF individual files), Java silent driveway, browser packs, Router DNS MITM, and pen testing tools – Core impact, immunity canvas, Metasploit Pro etc.

For Proof of concepts/Live demos, check our site: http://www.leoimpact.com

How to defend against advanced cyber attacks?

Use m2 security model developed by cyber security expert Manish Kumar, chief research officer at Leo Impact. All of the following services are nonprofit as per our Corporate Social Responsibility (CSR).

1. World’s first free antivirus scanning online engine which protects your PC from viruses, trojans, spyware, rootkits, and other malicious programs (zero day exploits) and attachments by using 32+ antivirus on cloud. Visit: www.balajiplus.com

2. To protect against unknown malware (rootlets, trojans, BOTS-Zesus, spyeye, Ghostrat, etc.) and zero day exploits attacks using Neutron+ Protection system software in PC.

3. To protect against remote-based attacks like DDOS, Sql Injections, XSS, and buffer overflow, use cloudflare.com on servers and Free VPN providers ( www.usaip.eu, www.vpnreactor.com, www.torproject.org, www.hotspotshield.com )

4. To protect against data & information leakage and other attacks, use our two-way authentication and free security analysis and consultancy.

Via EPR Network
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