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Lovetropolis.com Welcomes Cyber Dating Expert Julie Spira to its Team

Lovetropolis.com today announced a new addition to its pool of dating and relationship advisors that will bring one of the world’s leading authorities in online dating to its team of experts. Under the terms of the cooperation, Julie Spira will be contributing to Lovetropolis.com’s featured expert series.

Lovetropolis.com Welcomes Cyber Dating Expert Julie Spira to its Team

Julie Spira, known as The Cyber Dating Expert, is a popular online dating observer and commentator. She is also the bestselling author of The Perils of Cyber-Dating: Confessions of a Hopeful Romantic Looking for Love Online . Julie is known for entertaining and insightful guidance for plotting a course to find love online. Her keen perspective helps men and women establish some basic rules to safely and successfully find someone using online dating.

Julie Spira’s signature advice will be available to Lovetropolis.com members in featured and archived articles on her expert page. Lovetropolis.com users around the world will be able to access Julie’s advice for tips on creating an irresistible online dating profile, improving their online dating experience and attracting quality dates online. Members will also be able to preview and purchase Julie’s popular book and dating products like private coaching and Irresistible Profiles to make the most of their online dating experiences.

Michael Lombard, CEO of Lovetropolis.com, said, “We are so thrilled to be able to collaborate with Julie Spira. She is a well-respected pioneer in the online dating arena, so her expertise will support our mission of placing Lovetropolis.com members in lasting, romantic relationships.”

Julie Spira understands the secrets of attracting the person of your dreams, creating an irresistible online dating profile and getting more quality dates. With her help and coaching, Lovetropolis.com members will be the best-prepared daters online.

Regarding her collaboration with Lovetropolis.com, Julie said, “It’s an honor to be asked to contribute dating advice on Lovetropolis.com on their one-year anniversary.” She continued, “Lovetropolis brings a new dimension to online dating by providing the latest technologies that will surely put fire in your love life .”

For more information, visit www.Lovetropolis.com, email Shandale Tucker, Executive Vice President of Operations, at s.tucker@lovetropolis.com, or call The Lombard Company, Inc. at 800-760-6011.

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New York City Businesses bank on America’s Love Affair with Pets and Social Networking

What do Midwest Airlines, Loews Regency Hotel, Paws Pet Resort, Pet Express Pet Taxi, Wagwear, and Gavroche French Restaurant all have in common?

New York City Businesses bank on America's Love Affair with Pets and Social Networking

Well they are all New York City Pet Friendly Businesses that are banking on America’s love affair with pets and social networking to promote their services to the 71.4 millions homes that own pets throughout the US. And, YapStar has given them a creative way to get their message in front of the people that will listen through the YapStar Pet Holiday Contest at http://www.yapstar.com.

Red Magic won the YapStar Contest with 17012 Votes received from social networking activity and public voting from pet lovers in almost every state in the USA and from England, Germany, Australia, Canada, Norway, Portugal, and Mexico. With Magic’s sweet face and beautiful red coat it’s no wonder why he had fans cheering him on to be crowned “The YapStar”.

As sponsors of the Pet Holiday in New York City, these pet friendly businesses have put together a magical weekend of pampering for the YapStar Winner, Red Magic and Diana Dunigan.

Red Magic and his owner Diana Dunigan from Brunswick, GA, will be flying into NYC on Midwest Airlines through their Premier Pet Program which offers special pampering for “Red Magic”. To make sure they fly in style, Red Magic will be toting along his new “Bag on Wheels” from Sherpa Pet Products. Waiting at the curb on their arrival, Pet Express Taxi will whisk them away in their very own pet specialty cab to Loews Regency Hotel in Midtown Manhattan where they will be waited on hand and paw in first-class comfort.

Then off to the Happy Paws Pet Resort; where Magic will enjoy a “spa session” in order to look his best when they go out on the town for a shopping spree at Wagwear, a favorite among preppy pups and their fashion-minded owners. And what better way to end the day then at Pet Friendly Gavroche Restaurant, enjoying Camelia Cassin’s traditional specialties of the French country side under the stars in a garden out back where “Red Magic” is welcome. And, that’s not all! Red Magic will come home from his pampered holiday to a stunning pet portrait painted by Suzanne Berry.

About YapStar.com
YapStar.com at yapstar.com is a local search and review, social shopping and social networking community designed by pet lovers, for pet lovers and the pet businesses that serve them.

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Bigmouthmedia Launches New Range Of Services Following Google GAAC Analytics Accreditation

Bigmouthmedia has become one of the few European digital marketing agencies to gain the coveted Google Analytics Authorised Consultants accreditation (GAAC).

Bigmouthmedia Launches New Range Of Services Following Google GAAC Analytics Accreditation

The company-wide accreditation – held by only a handful of agencies worldwide – recognises bigmouthmedia’s proven expertise in the analytics field. With a large pool of qualified staff working across its offices, the news means the company is now authorised to offer clients a raft of new Google Analytics services.

“This is a major breakthrough for bigmouthmedia. Gaining accreditation has been a lengthy and painstaking process, but it means that in addition to the wealth of digital marketing expertise the agency already has, we are now in the position to offer a string of Google Analytics services on a standalone basis,” said Susana Inarejos, Head of Technical and Analytics Services.

As one of few European full digital marketing agencies to earn GAAC accreditation, thebigmouthmedia in-house team is now recognised by Google for its industry expertise, with the search giant recommending the agency as one of its few authorised partners. Qualification means that in addition to gaining elevated technical support from Google on any analytics issues the firm will also be able to trial and review the software’s latest enhancements before they become available on the open market.

Bigmouthmedia’s clients will have access to the wealth of potential information unleashed by web analytics, with the agency providing in depth analysis of their Google Analytics account, ensuring that business goals are tracked properly to improve ROI. The services offered include Google Analytics Audit, Advanced Cross-subdomain configuration, Advanced Filters and Goals setup, tracking of Flash or AJAX based websites, E-commerce tracking, In-house Google Analytics training and advanced troubleshooting.

“We are delighted to add yet another highly experienced Google Analytics expert to our consultancy network and look forward to strengthening our partnership with bigmouthmedia,” said Alan Wrafter, Google Program Manager.

Lyndsay Menzies, bigmouthmedia’s Group Chief Operations Officer, added: “We’re delighted to become one of the very few agencies promoted by Google as a recommended analytics partner. This qualification underlines our commitment to maintaining and expanding the company’s in-house expertise while providing clients with an expanding range of industry leading digital marketing services.”

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First Electoral Roll Update of the New Year

Tracesmart, providers of online Electoral Roll search tools, have announced the release of the first Rolling Register u p d a t e s of 2010. The company hold the edited Electoral Rolls f r o m 2003 onwards, with their most recent addition being 2010 Electoral Roll data, which was released in December. The new data will ensure that individuals using Tracesmart’s people search facilities will have access to the latest Electoral Roll information available.

The use of online Electoral Roll searches to find long lost friends and relatives has grown increasingly popular during the past few years. For providers of such services it is essential that they u p d a t e their Electoral Roll data at the earliest possible opportunity to ensure their customer’s searches are successful; Rolling Register data allows providers to do just that.

Historically, those eligible to vote could only add their details to the Electoral Roll once a year. However, since the introduction of the Rolling Register, people whose personal circumstances have changed during the year – for example they move home – are now able to register their new details onto the electoral database throughout the year. Tracesmart u p d a t e their Electoral Roll records with this information and in doing so, ensure those that use their people and name searchtools, get the results they need.

The Rolling Register u p d a t e s follow on f r o m last month’s loading of the Electoral Roll 2010 – an achievement of which the company are proud as they made 2010 electoral data available before their competitors. Paul Weathersby, Technical Director at Tracesmart, highlighted how this accomplishment benefited Tracesmart users,

“This year new Electoral Roll data was loaded into our systems in record time, providing our customers with access to some of the latest information available at the earliest possible opportunity. Loading new data swiftly significantly improves our customer’s tracing success rates, as it allows our address search and people search tools to provide the most up-to-date results available.”

In addition to loading new data regularly, Tracesmart also work hard to fill in any data ‘gaps’. The Electoral Roll opt-out rate has risen to 46% of eligible voters in the UK, a gap which could hinder tracing efforts – however Tracesmart minimises any impact by providing their customers with additional datasets to search.

“Our unique Tracesmart Register database is compiled f r o m various data protection compliant sources and currently holds 38 million records, which helps us to bridge the opt-out gap. We continue to source new data all of the time; our monthly Electoral Roll amendments via the Rolling Register is just one of the data acquisition projects which highlight Tracesmart’s commitment to providing customers with access to the most up-to-date information available.” Weathersby remarked.

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Bigmouthmedia Looks Towards A Pivotal 2010 For Digital Marketing

Bigmouthmedia predicts that 2010 will be a pivotal year for the digital marketing industry, with mobile and social media playing a significant role in a series of developments set to sweep through the sector.

Bigmouthmedia analysts believe that an evolving search landscape, the continued rise of social media and advances in mobile technology will combine to make the next year one of the most eventful in the sector’s history. With these and other factors blurring the boundaries between PR, marketing and customer care, the company also predicts that the shape of the search business itself will begin to change.

“Digital marketing has always been a dynamic industry, but the introduction of real time search, the continued convergence of devices and the apparently unstoppable rise of social media have all come together at the same time, and we expect this to have a major impact upon the search landscape in 2010,” said Andrew Girdwood, bigmouthmedia’s Head of Search.

“The industry has matured, and already we are seeing some of the more prehistoric SEO business models out there beginning to fail. Major clients increasingly require partners with international scale, and as the downwards pressure on costs continues, small-scale agencies are going to struggle to cope in what is likely to become an environment dominated by a handful of major players.”

Bigmouthmedia’s sector-by-sector predictions for the year ahead indicate that the digital marketing business could be facing one of the most challenging years in its history.

Retailers are expected to continue investing in social media strategies designed to monetise direct marketing channels like Twitter and Facebook while simultaneously expanding their mobile marketing activities.

In the travel business, operators seeking to offset a fall in revenues caused by the global recession will increasingly look online. Some 57% of travel marketing budgets will be spent online in 2010, while the majority of companies are also predicted to increase spend on Social Media & Online PR and Search engine optimisation as they attempt to come to terms with this evolving channel.

In the world of finance, the advent of the widely predicted new supermarket banking services look set to dominate the sector’s year. A scramble has already begun, meanwhile, to win over the significant increase in consumers expected to return online and begin shopping for services again in 2010.

“The search marketing business has weathered the economic downturn better than most, but there is no room for complacency. For every one of the opportunities these new developments bring there are technical and logistical challenges to be overcome,” said Girdwood.

2010: The Year Ahead in Digital Marketing is available for download from bigmouthmedia.

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Lovetropolis.com Named Finalist for Multiple iDate Awards

Lovetropolis.com has been recognized as a finalist in five of eleven categories for the 2010 iDate Awards. Lovetropolis.com is a nominee competing for top honors as Best Dating Site, Best Dating Site Design, Most Innovative Company, Best Marketing Campaign and Best Up and Coming Dating Site.

Designed to honor companies representing the best and most inventive ideas in the online dating industry, the iDate Awards are being held as part of the annual Internet Dating Conference. Following the nomination process, which heavily weighed the opinions of internet dating executives, Lovetropolis.com came away as a finalist in five categories. “We are very proud to be recognized in a variety of categories,” said Michael Lombard, CEO of Lovetropolis.com. “The nominations are a privilege and affirmation that Lovetropolis.com is on target to meet our objectives and market demand.”

Lovetropolis.com is known for its approach to full service online dating designed to inform singles and encourage them to make better dating and relationship decisions. Relying on a hybrid platform that delivers a signature blend of dating and connectivity features via interactive technology, Lovetropolis.com modernizes online dating by providing elements intended to promote safe socialization, dynamic interaction and lasting connections. The site is also a rich resource for information that will enhance the romance, dating and relationship skills of novice and practiced online daters alike.

According to a company spokesperson, “Lovetropolis.com’s primary goals are to be progressive and to provide singles dating online with the best service, features and information available on the Web. I think the iDate nominations signify that our approach is appreciated in the industry and by our membership.”

iDate award winners will be announced during a ceremony at the end of January.

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Tracesmart launches the 2010 Electoral Register

The end of the calendar year is the period when local authorities make available their amassed edited Electoral Registers, and again Tracesmart is at the forefront following the announcement that they have already started incorporating the newly released 2010 data into their extensive catalogue of consumer information. As one of the UK’s leading data specialists, Tracesmart maintains its position and reputation by ensuring the data they hold is the most up-to-date possible, providing their clients with access to the latest information obtainable.

The UK electorate populate two registers which are collated by local authorities. The first is the full Electoral Register, which is utilised to facilitate local and national elections and is also employed by credit reference agencies. The second is the edited Electoral Register which holds the data of those individuals who did not ‘opt-out’ whilst completing their registration form. This list is held in the public domain and is commercially available. Tracesmart utilises this information, along with previously accumulated data, to provide identity checks, data cleansing and tracing solutions to the nation’s businesses and industries.

Tracesmart Corporate has a diverse and constantly growing legion of companies employing their online facilities to trace people, and verify individuals as part of fraud prevention procedures. Edited Electoral Register records provide indispensable information for both identity checks and tracing exercises, as they contain names and addresses of UK citizens; key information needed to identify or locate an individual.

Commenting on the release of the newly uploaded Electoral Register data, Paul Weathersby, Tracesmart’s Technical Director, remarked, “Once again, Tracesmart leads the way in delivering Electoral Register information. We have uploaded millions of new records to our system in a very short period and they are already fully searchable. We pride ourselves on this rapid integration which guarantees our customers early access to the best data available.”

Loading of the 2010 edited Electoral Register data into Tracesmart’s systems will continue throughout December and January; it is anticipated that the edited register will be fully integrated by the end of January 2010.

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2010 Electoral Roll now available at Tracesmart

In addition to the Christmas festivities, the end of the year brings with it a period when local authorities make new Electoral Roll data available. As in previous years, Tracesmart lead the way, as they have already started incorporating the newly released 2010 data into their people search facility.

As the most up-to-date yearly snapshot of the UK’s adult population, the Electoral Roll is at the core of Tracesmart‘s people search service. There are two versions of the electoral database produced each year, the full Electoral Roll and the edited. Tracesmart utilises the edited version, together with a variety of other datasets such as directory enquiries and birth, death and marriage indexes, to make it as easy as possible for individuals to find relatives and friends.

Ensuring their customers have access to the most up-to-date data available has always been one of Tracesmart’s fundamental principles and loading Electoral Roll data at the earliest possible time is a key part of this ethos. Paul Weathersby, Technical Director at Tracesmart, explained further,

“Every year since Tracesmart formed, we have aimed to load the new edited Electoral Roll records earlier than the previous year, and ahead of our competitors. This year is no different and I am pleased to say that we have loaded new Electoral Roll records earlier than ever before, ensuring our customers have access to this important data at the earliest possible juncture.”

Now is the perfect time for Tracesmart customers to utilise the new 2010 electoral data within their searches as it can be used in an address search to update contact details in readiness for posting Christmas cards, gifts and party invites. Alternatively it can be used to locate relatives in time for a Christmas family reunion.

Commenting on the release of the newly uploaded Electoral Roll data, Owen Roberts, Tracesmart’s Communications Manager, remarked, “We hope the newly added Electoral Roll data will help make more reunions possible. Our researchers are already using it to great success and I am confident that the new data will benefit those gearing up for Christmas, who are looking to be reunited with loved ones.”

Tracesmart has added millions of edited Electoral Roll 2010 records onto their system and will continue to do so throughout December and January. It is anticipated that all of the edited Electoral Roll records for 2010 will be loaded by the end of January.

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Yenta911.com – Jewish Social Network

The online Jewish dating site, Yenta911 is now recruiting Jewish daters over the age of 60 as volunteers to evaluate their online dating service. The over 60 daters are being offered a three month premium subscription in return for their feedback.

Co-founder and CEO Alexandra Weiss believes that there is a real business opportunity in the online dating market for Baby Boomers. However, a closer look needs to be taken as this population is not a natural market for online dating. “We strive to understand how to better serve these people. We see extraordinary potential in this vibrant group. The idea is to encourage this population to use the service, and most importantly to understand how we can better serve them.”

Yenta911, is the first dating site to take a serious look at this demographic, and to develop a program that will expand this market and better understand it.

“If we need to develop a whole online dating system based on our findings, in order to better serve this group, we are certainly ready to do so. This is considered an untapped market, and we are more than ready to capture it.” says Ms. Weiss.

Yenta911 will briefly phone screen all candidates to determine eligibility. If interested please email Yenta911.com at: email@yenta911.com, with subject line: Over 60 Focus group.

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Rise In Online People Searches In Time For Holiday Season

With Christmas fast approaching, many people start thinking about absent family members, and will look to the internet for help. Indeed, the rush to reunite with family and friends has already begun, with online people search providers, Tracesmart, reporting a marked rise in visitor numbers to their site.

Tracesmart celebrated their tenth year of tracing earlier this year, and with over 10,000 searches performed daily on their website the service goes from strength to strength.

The popularity of online self search websites has grown rapidly since the introduction of the edited electoral roll, and the growing trend in online searching has empowered people to independently locate individuals without the need to pay for a private investigator.

Even with limited information, it is now possible to use an address to locate a lead as part of a search as Tracesmart provides an address search facility. This is particularly helpful if someone already has a street and house number, but isn’t sure if the person still lives there. Additionally the free postcode search function is especially useful for this time of year as it can be used to update old address details, so that items aren’t unnecessarily delayed at the postal sorting office.

Tracesmart has an experienced customer service team, available all day and late into the evening to offer support and advice to novice tracers. Commenting on this surge in demand, Sarah Lawrence, Tracesmart’s Customer Services Manager, noted, “We are receiving lots more enquires this month, which is not unusual for this time of year. As always my team and I are fully prepared to deal with the amount of searches and transactions that are being carried out on the site. We hope and aim to be able to assist in reuniting as many friends and families as possible this month, to make their Christmas even more special this year.”

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Bigmouthmedia And Econsultancy Reveal Companies Plan Increased Social Media Spend In 2010

The Social Media and Online PR Report, published by Econsultancy in association with bigmouthmedia, has revealed that most companies are planning to invest more in social media next year but are struggling to find the time and resources to manage their activity.

The report is based on a survey of over 1,100 companies and agencies, and is the most comprehensive study of its kind around how companies are using online PR and social media for marketing and customer service.

The results showed that 86% of companies plan to spend more money on social media in 2010, and a further 13% are planning to keep the same level of budget. 54% cited their biggest barrier to better social media engagement was a lack of resources, with 90% of businesses stating that social media is taking up more time internally than a year ago.

“The growth of social media and online PR has been meteoric, but until now there have been very few hard facts available on precisely how UK business is using the new channel and what they’re getting in return for their investment,” said Phil Gripton, Managing Director of bigmouthmedia UK.

“These statistics – the most detailed yet available – show that while an increasing number of companies are embracing social media, many are struggling to effectively manage their engagement and are consequently failing to make the most of a potentially enormous opportunity.”

The research found that many companies are experimenting with social media without yet reaping any measurable benefits. Only a quarter of companies said that they have gained “real, tangible value” from social media whereas 60% said they had gained “some benefit but nothing concrete”. However, 52% of respondents who are heavily involved said they have gained real value, compared to only 13% of companies who “experimented but not done much”.

Michelle Goodall, Econsultancy’s social media and online PR consultant at Econsultancy, said: “Before they think about their strategy and the best tactics, companies need to go back to basics and think in detail about how online PR and social media can help them deliver against their business objectives.

“The reality is that most businesses understand how to listen, what to measure and where to engage but are struggling to define the value of engagement and reputation in social spaces.”

There view of the benefits of Twitter is mixxed, with 31% of respondents saying there are “tremendous opportunities” available, but half reported their companies are “open-minded but not fully convinced about the value to the business”.

The majority of organisations (62%) are using the micro-blogging site for publicising new content, with 54% using the channel for marketing or brand monitoring (47%). Only 27% of companies are using Twitter as a customer service tool for reacting to issues and inquiries, while 25% use Twitter as a customer feedback tool. 7% felt that Twitter is over-hyped and a fad.

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JLT Findings Underline Benefit Of Tracesmart’s Existence Product

Following an assessment of their clients’ member screening procedures, JLT Benefit Solutions Ltd (JLT) established the distinct advantages of Tracesmart’s Existence checks facility. JLT were one of the first companies to employ Existence Alert in conjunction with Tracesmart’s tracing service and are able to quantify fully, the benefits of comprehensive screening and batch pension tracing.

Commenting on the service, Andrew Marson, Head of Administration Consulting, JLT said, “All JLT clients using this service are benefiting from the improvements it brings. A number have saved significant sums of money as a result. Our relationship with Tracesmart is well established.”

Tracesmart Corporate provide a broad spectrum of data intelligence services to the financial sector, including a multi-tiered consumer tracing solution utilised by a growing number of FTSE 100 companies. Tracesmart is also one of a small number of companies to receive a weekly feed of current UK Death Registration Information (DRI) from the General Register Office, crucial data which is employed to enhance the mortality screening functions of its anti-fraud services.

Established as the preferred choice within the pension industry for conducting existence checks, Tracesmart’s Existence service can boast the vast share of the relevant market. The process utilises DRI, historical death indexes and commercially aggregated mortality data to flag any deaths in the UK, whilst also confirming residency and identifying gone aways. This is carried out on a continual basis, permitting appropriate action to be taken to mitigate risk at the earliest possible moment.

Remarking on Existence and his company’s performance within the pension sector, Tracesmart’s Managing Director, Mike Trezise remarked, “Tracesmart’s combined existence checks and tracing services are industry leading. We are the principal player in this market now because we essentially understand the needs of the sector. As JLT has confirmed, our existence service delivers significant advantages. The process appreciably benefits all concerned, except that is, the fraudster.”

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Self Storage Finders Increases Sales and Clients in October 2009

Self Storage Finders announced today year over year comparable sales increased 597%, exceeding company expectations. Self Storage Finders is one of a few online self storage directories experiencing staggering growth within the last several years. Comparing year over year sales for the month of October, the company has increased its sales by 597%. In comparing year over year clients, they have also increased their Preferred Membership 318%.

Self Storage

Selfstoragefinders.com has been in business for 2 ½ years and is starting to build a solid brand around their unparalleled Search Engine Optimization, allowing them to continually rank highly for many self storage terms. Their clientele consists of self storage facilities of all sizes, self storage management companies, marketing companies and several web based companies. Marketing Executive, Brian Barwig said “Strong sales and a large increase in Preferred Members tell us our clients continue to use Self Storage Finders as their choice for generating quality traffic, clicks and most importantly rentals.”

Barwig goes on to say, “We plan to continue to grow Self Storage Finders sales through our broad expansion nationally with greater penetration of new city markets due to our high SEO visibility, as well as with partnerships with leading companies in the storage industry.”

“Our directory is unique, effective and irreplaceable in many cities where the competition is too fierce for storage facilities to be able to manage their SEO and rank their own websites.” The system is ideal for storage owners and managers who need to concentrate on their day to day operations and do not have time to carry out the innovative marketing and SEO strategies Self Storage Finders can provide. The company insulates its Preferred Members from the everyday hassles of storage marketing. In addition, Selfstoragefinders.com works closely with its storage partners to ensure the highest customer satisfaction.

An increase in sales and clients can be attributed to proper business plan execution, advanced marketing techniques and partnerships with highly respected companies in the industry. Mr. Barwig adds, “Self storage is becoming a highly aggressive industry and every owner needs a competitive advantage. Our Preferred Members are able to attract customers before their competitors do, expand their business and increase overall profits all for a minimal monthly fee. We are most proud we can provide solid traffic to owners, while keeping it easy on the budget.” Self Storage Finders has been able to dramatically increase their sales and clients all while keeping their monthly rates near lowest in the industry.

Selfstoragefinders.com is committed to aiding customers in finding self storage locations quickly and easily by providing storage unit locations and contact information for facilities around the country. Prospective tenants can search through the Preferred Member listings and Neighboring Member listings on the site to find the best personal fit. The company offers unique opportunities to storage owners in addition to prospective renters. Selfstoragefinders.com generates exposure for its Preferred Members by offering premier visibility on major search engines connecting prospective renters to self storage owners.

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Lovetropolis.com Promotes New Option for Latin Dating

Lovetropolis.com, an online dating service and subsidiary of The Lombard Company, Inc., is promoting a new option they have added for Latin Dating. They made the announcement this morning from their Bowie, Maryland headquarters to introduce the new service as part of the online dating service they recently started in February 2009.

“In order to ensure a more accurate match and pleasurable dating experience, we have added five new ethnic and religious categories where our users can focus their efforts,” the statement read. “Our goal with this is to offer as many choices as possible to those looking for companionship. General dating pools are not right for everyone. In the case ofLatin dating, many times family structures and language familiarity dictate the criteria for choosing a partner. With our new Latin Dating service, we have found a way to address that.”

In addition to Latin Dating, Lovetropolis.com is also adding Black Dating, Asian Dating, Jewish Dating and Christian Dating. Each of these groups will be able to take advantage of the social networking platform Lovetropolis.com put in place back in February which offers users live chat, webcam dating, blogging, internal secure email, video upload capability from YouTube, and a selection of applications that can help users improve the look of their profile.

“We have used every social media tool that has been developed in the past decade in the development process of this website,” said a company spokesperson. “The end result is a user experience like no other in the world of online dating. You can meet and get to know someone intimately before you even meet them in person. In today’s world, that makesonline dating less scary and far safer for those who prefer to avoid the club scene.”

All five ethnic and religious groups are now available with Lovetropolis.com, and they are building their membership with a number of incentives and referral programs. Foremost among these is a “Free Membership for Life” program they have initiated where you pay a one-time profile approval and activation fee of $17.95 and then no monthly or annual fees for the life of the account.

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bigmouthmedia Has Been Named One Of The UK’s Ten Fastest Growing Technology Companies For The Second Year Running

Europe’s largest independent digital marketing agency made the list of major winners in the Deloitte Fast 50 2009 following another successful year of exponential expansion. Recording a growth rate of 4111% over the past five years, the company’s top ten listing was cited by the judging panel as evidence of the online sector’s growing influence.

“Trading conditions this year have been challenging to say the least, but the digital marketing sector’s increasing maturity and size has enabled us to pursue an ambitious growth strategy despite the economic situation. Cost-effectiveness and measurable ROI lie at the heart of what we do, and even in the most difficult of times these qualities make for a compelling business argument,” said Lyndsay Menzies, Group Chief Operations Officer at bigmouthmedia.

“We’re delighted to have been ranked so highly and are obviously happy that bigmouthmedia’s continued success across the group has been recognised. It’s a great boost for the entire team and underlines what a talented group of people we have here.”

The Deloitte Technology Fast 50, one of the UK’s foremost technology award programmes, is a ranking of the country’s fastest-growing technology companies based on percentage growth over five years. Now in its 12th year, the programme honours business growth, technological innovation and UK entrepreneurial spirit.

David Halstead, Partner TMT practice and Fast 50 Chairman, Deloitte said: “The large number of software and digital marketing companies in the 2008 Deloitte Fast 50 reflects the growing maturity of online enterprises. The web is approaching the next stage of its evolution, and successful business models are becoming entrenched.”

The complete list of winners is available at: http://www.deloitte.co.uk/fast50/

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Online Accountancy Firm Brookson Has Appointed bigmouthmedia To Handle Its Search Marketing Activity


A leading provider of accountancy, tax advice and support services, Brookson selected bigmouthmedia following an extensive search to identify the ideal partner to lead its digital marketing strategy. An established innovator in the sector, the move comes as the award-winning consultancy moves to establish its Navigator Money Manager portal as the UK’s preeminent suite of online financial tools.

“As a company we have been going through a revolution in recent times. We have fundamentally changed our business model and are going direct to market as we look to continue the company’s expansion, so clearly search engine optimisation is a critical part of that strategy,” said Martin Hesketh, Managing Director at Brookson.

“Together with its status as an industry leader, bigmouthmedia’s unrivalled experience in helping brands make the most of their online activity made the agency the only logical choice for the job.”

Founded in 1995, Brookson was recently shortlisted as a finalist in this year’s Association of Professional Staffing Companies (APSCo) awards for ‘Innovation of the Year’. The company’s 150-strong accountancy service now manages the financial affairs of over 9,000 customers, freelance contractors and individuals who work in business for themselves.

Brookson’s Navigator Money Manager portal underpins Brookson’s claim to offer one of the most innovative contractor accountant services available on the UK market. Allowing clients to access their business financial information 24/7, the system has been designed to helps customers run their businesses more effectively by providing up to date financial information at their finger tips.

Currently, ninety nine per cent of Brookson’s customers used the online tool to complete their last year-end accounts and each week the online portal records an average of 4500 unique visits.

“We’re delighted to be welcoming Brookson as a client. The company’s focus on innovation and invention is one that we share at bigmouthmedia, and this promises to be both an exciting and challenging campaign,” said Phil Acton, Head of Business Development at bigmouthmedia.

Via EPR Network
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New Black Dating Service By Lovetropolis.com

A Bowie, Maryland online dating service owned by The Lombard Company, Inc. issued a statement today inviting African Americans to try their new Black Dating Service. Lovetropolis.com, an online dating service that was launched in February 2009, is rolling out Black Dating along with four other ethnic and religion targeted dating services.

“Our goal here is to provide people with what they are looking for in a partner,” said a company spokesperson. “Members of the African American community who have used our general dating service have been requesting that we add something more specific to race, culture and religious beliefs to make it easier to find a more perfect match. Black Dating is our response to that plea.”

Lovetropolis.com would like to point out that Black Dating is not limited to strictly African Americans, but they are issuing an open invitation to all members of the black community to come and visit their new service. They are even offering free lifetime membership for anyone who signs up now and pays the $17.95 profile approval and activation fee. As a dating service still within its first year, Lovetropolis.com is offering a number of incentives to all in order to build their customer base.

“Right now the price is very low, and memberships are virtually free,” our spokesperson tells us. “We are growing fast though, so I’d suggest that anyone who wants to try our service should sign up now. With the social network platform we’re using, we’ll have to start charging at some point. Anyone who joins at this stage will never have to pay membership fees.”

The other four ethnic and religion targeted dating services offered by Lovetropolis.com are Latin Dating, Asian Dating, Jewish Dating, and Christian Dating. Their social networking tools include webcam dating, instant messages, internal secure emails, Favorites menus, YouTube upload capability, and a variety of apps and custom features to improve the look of a profile page.

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Lovetropolis.com and Couturemoda.com Announce Co-Brand Partnership

Lovetropolis.com and Couturemoda.com announced they are joining forces in an inventive partnership to market online dating services and contemporary fashion. The venture will make available Lovetropolis.com’s full range of dating and social networking services to Couturemoda.com’s savvy shoppers. The campaign will focus on looking your best to feel your best and put your best effort toward your love life. Couturemoda will be able to market its swank designer clothing to Lovetropolis.com’s upwardly mobile user base of over five million. The co-branding campaign will offer the most current trends in fashion and the most compelling range of online dating services in the marketplace.

lovetropolisimage3.jpg (376×298)

Lovetropolis.com will feature Couturemoda clothing in multiple ways, including on a special content page, and drive traffic to the Couturemoda website. Couturemoda will promote the dating website to its single clientele and develop best deals and special packages to be extended only to Lovetropolis.com’s users. To celebrate the campaign’s launch, Lovetropolis.com members are being offered a special discount when they shop Couturemoda.com.

Couturemoda’s owner said, “We are very excited to enter into this agreement with Lovetropolis.com. Lovetropolis.com’s current reach represents a huge market for our designer fashions and today’s most exclusive style trends. We’re confident our partnership with Lovetropolis will drive new users and increased sales to Couturemoda.com.” According to the CEO of Lovetropolis.com, the partnership with Couturemoda will be mutually beneficial. He said, “Couturemoda has always focused on bringing superlative style and unrivaled fashion to its shoppers. With this collaboration, we can also bring Couturemoda clientele unmatched online dating opportunities through exclusive, innovative dating services they can take advantage of only when they join Lovetropolis.com.”

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B2b, B2C, Database, eCommerce, Online, Search, Searching, Services, Tracing, Web Marketing

Data Cleansing Specialists Unveil New-Look Corporate Website

Tracesmart Corporate, data cleansing specialists and leading providers of consumer information services, have launched their new look corporate website. The redesign is not just skin-deep however, as it also includes an updated appearance to their intuitive online services, employed by a growing legion of operators to trace people and conduct identity checks. The redesign project was initiated following discussion with clients and prospects about site functionality.

Following in-depth market research with staff, customers and potential clients, the company embarked on a strategic overhaul of their business website to reflect the requirements and observations made by visitors during the research. The new look website and service portal was developed to portray Tracesmart Corporate as a modern and progressive organisation with a more welcoming and easier to understand user interface.

Owen Roberts, Tracesmart’s Communications Manager commented, “Putting into practice the feedback we received during market research has paid dividends. We believe our new look corporate website presents a more customer focused and user friendly search facility. Our in-house web developers and design team have responded to the challenge and delivered a fresh, contemporary design that I’m sure our customers will greatly appreciate.”

The Tracesmart Corporate website provides access to a variety of data intelligence services such as self-key consumer tracing, existence checks anti money-laundering and know your customer identity verification. Users of these services come from a broad and growing range of industries that include, amongst others, the financial sector, professional services and the media.

Paul Weathersby, Tracesmart’s Technical Director added just before its launch, “Following exhaustive examination of our previous site and listening to visitors and our customers, we were keen to improve the user experience and design. The website has gone through more than just a face lift and early indication from those consulted on the project suggests a more than favourable reaction. We are extremely delighted with the new design.”

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Christian Dating Service by Lovetropolis.com

Responding to market research and industry needs, Lovetropolis.com, a Bowie, Maryland-based online dating service owned by The Lombard Company, Inc., introduced a new Christian Dating service today as part of their push to attain a larger market share of the lucrative online dating niche market. They are hoping to match the success of their general dating service which was launched in February, 2009, and has already become a major player in the online dating business.

“Christians generally look for other Christians when entering the dating pool. A shared belief system is essential for a happy, long term relationship; and the closer we can match couples up, the more successful their dating experience will be,” said a spokesperson for Lovetropolis.com. “Our ethnic and religion-specific dating services are simply another way we can make sure that our customers meet the person they will be truly happy with.”

Specific niches in the online dating industry have become necessary with the explosion of multiple sites going up in recent years. The success of companies like Match.com and EHarmony has paved the way for others who want a piece of this lucrative pool. Lovetropolis.com though is claiming to have distinct advantages over the others that set them apart.

“Our service utilizes more of the social networking tools that are available today,” our spokesperson tells us. “We have video profiles, live chat features, YouTube uploads, Favorites menus, and applications to spice up a profile. The technology to do all of this is out there for the taking now, and we use all of it to improve user experience. Anyone can claim to be a Christian just to date someone whose photo they like; but when you have multiple conversations via webcam dating and spend some time getting to know someone on an intimate level before meeting, the truth comes out.”

In addition to Christian dating, Lovetropolis.com is also now offering Latin Dating, Asian Dating, Black Dating and Jewish Dating. “Be prepared,” our spokesperson tells us. “There’s a lot more where that came from. Our designers and marketing people are working day and night to crank out more sites very soon. We’ll keep you posted.”

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