Tag Archives: Internet

Advertising, B2b, Internet, Online, Search, Searching, SEM, SEO, Web Marketing

National SEO , Global SEO – Mirror, Mirror on the Web, Who’s the Fairest of Them All?

That’s what we say everyday, when peering into our looking glass of this information age: our computer monitors: “Who’s the fairest of them all?” In other words, whose website is #1, or at least on Page 1 of Google, the juggernaut of the SEO (Search Engine Optimization) world? One of the technologies used by one of the leaders in National SEOand Global SEO and in their own backyard, Denver SEO, USWebCentral has one of the highest technologies available these days: Video SpokesPerson on your website. Another aspect is how to obtain more “square footage” high on search engine results pages.

What is a Video SpokesPerson? It is a filmed person, walking and talking on your website, in a 30 second commercial/ introduction, superimposed right onto the homepage of a website, or on any webpage. The SpokesPerson discusses the most important aspects of a company’s mission, presenting it in a compelling manner that is hopefully interesting to potential clients. The desire is that the SpokesPerson’s presentation will create a Call To Action, resulting in the potential client phoning or e-mailing the owner of the website to do business.

Having a Video SpokesPerson is one of the coolest technologies you can have these days. “Seeing their Video SpokesModel on their Denver web design site, immediately convinced me we had the right website and SEO consultant,” said Rand Soellner AIA, of Rand Soellner Home Architect, a leading custom home architect that engaged USWebCentral’s services earlier this year, “Actually seeing something different and cutting edge that works, that actually sets your website on a higher level of professionalism, now that’s the sort of thing that helps your website elevate in people’s minds and creates more clicks and therefore a higher ranking on search engines.”

Also, as an architect, Rand Soellner Architect deals in square footage of buildings and used this to describe the recent success of his revamped website with USWebCentral’s help: “We have a series of press releases about various hot topics and speak to those issues in which we are recognized leaders of the industry, like Green Home Architects, for instance. I have noticed that when I type in certain search terms, that not only do 1, 2 or 3 of my press releases pop up on page 1 or page 2 of Yahoo or Google, so does my main website, quite often. In other words, I own from 20% to 30% square footage of the organically searched results on page 1 and /or page 2, which is huge in SEO circles, I am told.”

Scott Carvin of USWebCentral agrees, getting a kick out of the term “Page 1 square footage percentage ownership” to describe what he is doing for his clients. “I started this trend of the Video SpokesPerson to make a difference, and it’s working. We are leaders in this technology. We actually digitally film everything right here in our own high-tech studio, and we have about 50 professional actors and anchor people and models on call, all of whom present themselves and our clients well. We allow our clients to pick the talent they want, or they can personally be the star of their own show, right there on their own website.”

Creating as much square footage ownership of Page 1 is Carvin’s mission, which he talks about like an impassioned evangelist, “I want my clients to succeed. If they do, they keep paying me to help their websites rank high, and I get new clients who want that kind of success, so that’s a win-win for all of us. We also provide a multi-pronged press release service that allows us to launch multiple press releases for clients, which will help accomplish the obtaining of the additional square footage on page1 and page 2 search engine results. If possible, we want our client to own the entire first page of Google search results, meaning that our clients, in their industry, are most of what people see, when searching for what our clients do.”

Carvin knows that owning an entire page on search results is a Nirvana-like utopian result that is not likely, but he has seen something near this with some of his clients’ search results. He is a client advocate whose desire is to place them on a pedestal for the whole world to see. Check out the Denver search engine optimization company online!

Via EPR Network
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Internet, ISPs, Online, Social Networking

Research: Brits Spend 30 Hours a Week Online

Brits just can’t get enough of the internet when it comes to both their professional and personal lives, according to new research from uSwitch.com, the independent price comparison and switching service. By using the web for work, rest and play, they are clocking up an astonishing 30 hours a week online, with every indication that this is set to soar even higher.

On a typical working day, the average person now spends 5 hours online – 2 hours for professional or work purposes and 3 hours for pleasure and leisure, including online shopping, managing their finances, socialising and emailing family and friends.

Brits are also addicted to the web at the weekends too, spending an average of 3 hours a day online during their ‘down time’. And this looks set to grow in the future as younger age groups come to the fore. 18 – 24 year olds already spend 7 hours a day online during the week, but they supplement this with 5 hours a day at the weekend too. However, almost two in ten 18 – 24 year olds (19%) now spend more than 8 hours a day online at the weekend – barely leaving time for anything else and possibly contributing to rising obesity levels amongst the young.

The social networking boom is one of the main reasons why Brits now spend so much time online. A quarter (25%) of adults say they need to use sites such as Facebook and Twitter at least once a day and almost a third of 18 – 24 year olds (30%) spend more than 5 hours a week on them. People even have to log in while on holiday with over a third of under 25s (36%) admitting to checking these sites while away.

But, while the influence of these sites cannot be under estimated, only 27% of people think that social networking is a good thing – almost half (46%) are still weighing it up saying that for them, at least, the jury is still out. Social networking has also led to a new generation gap – while 41% of over 65s agree that social networking is the future and they should get used to it, over two thirds (67%) aren’t joining in, preferring not to socialise online.

With the recession pushing people to hunt for bargains and people keen to save both time and money, 93% of the population now shops on the internet. Over 38 million people (79%) spend up to two hours a week doing so. Brits are also spending time managing their money online – just 18% say they don’t use their bank’s online services. Over a quarter (28%) spend between one and two hours a week banking online while nearly half (44%) spend up to an hour a week.

Jason Glynn, communications expert at uSwitch.com, says: “This research shows the huge impact that the internet is having on British life. Broadband is rapidly becoming a necessity – as important to our quality of life as gas or electricity. Our reliance looks set to increase dramatically over the coming years as younger generations come to the fore, putting the Government under even more pressure to deliver universal broadband access across the whole country.

“However, we are also seeing growing signs of a ‘digital divide’ and the risk of social exclusion for those who are unable or unwilling to go online. As we move towards ‘Digital Britain’ some groups, such as the elderly, are in danger of being left behind – more work needs to be done to encourage greater take-up amongst these groups, who could otherwise be left disadvantaged.

“As usage increases it is going to become even more important that consumers fully understand broadband packages so that they are able to choose one that is cost-effective and right for their needs – at the moment this could save them up to£140 a year. Ofcom should be pushing suppliers to ditch the small print, tell people exactly what they are getting for their money and be upfront about any limits to their service – unlimited broadband should be exactly that.”

Via EPR Network
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B2b, Blogs, Free Stuff, Internet, Security, Services, Web

Free PDF Protection Tool

While some companies struggle to protect their PDF eBooks and PDF documents from unauthorized access, many are protecting their PDF documents and files easily and inexpensively. Largely because they have mastered the proven (but little-known) process of protecting their PDF documents with quick and efficient PDF protection methods.

That’s the opinion of BookGuard Pro, PDF eBook security company, and designer of this new free tool, the PDF Protection Analyzer.

“Small and medium sized businesses and individual PDF publishers today need solid, reliable information on what works in PDF security- and what doesn’t,” says Roger Hall, PDF security specialist. “As a freelance online author and PDF security specialist, I have hundreds of people contacting me asking questions such as:

– How can I structure my PDF security process to protect my PDF so my new PDF eBook won’t be copied?
– How can I get more cost-effective results from PDF security?

“I designed the free PDF Protection Analyzer, to give these folks some of the answers. What makes this PDF tool different is this: it’s not based upon theories or untested ideas. Each of the methods built into the PDF tool has been thoroughly tested, and proven in real-world online book and PDF document launches.”

Unlike many of today’s PDF services, Hall points out, this new PDF process tool has been released at no charge. “A lot of companies and individuals can’t afford to hire online security consultants. And it takes time to read an entire security book, listen to a CD or attend an online security seminar,” notes Hall. “This free PDF Protection Analyzer has been created for them, and takes less than 2 minutes to get.”

PDF protection methods analyzed in the free PDF tool include:

– how PDF passwords may be easily compromised
– why PDF security, PDF wrapping and live monitoring of PDF access is essential for most commercial PDF documents
– where to get effective, free help on boosting your PDF protection

Via EPR Network
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B2C, Entertainment, Internet, News, Online, Search, Services, Social Networking

Free Lifetime Membership for Dating Service At Lovetropolis.com

Lovetropolis.com, a Bowie Maryland company owned by The Lombard Company, Inc., is offering a free lifetime membership for their dating service. For a limited time, there will be a one-time $17.95 profile approval and activation fee; but after that, there are no monthly or annual user fees of any kind. They are claiming they are the only full-service major market dating site making an offer of this kind in their industry.

Free Lifetime Membership for Dating Service

Lovetropolis.com was launched in February of 2009 and is currently providing dating services in twenty three countries. A company spokesperson describes their site design as “unique” and their goal as, “creating a website that is more user-friendly and offers an experience unlike any other on the web today.” He goes on to say, “We set out to provide a better, safer, and more fulfilling dating experience for users who were tired of the same old thing; and we’ve accomplished that.”

Lovetropolis.com offers ethnic dating options for Christian, Jewish, Asian, Black and Latin patrons. They also have a general pool and provide dating “tips” from a number of experts including Amy Waterman, Christian Carter, Scot McKay and Emily McKay. They add in an online magazine, daily horoscopes and lovescopes, member blogs and a feature called Chef Jay’s Romantic Recipes. The additions set it apart from other paid monthly membership sites that offer only profiles and messaging.

“We implement social networking tools to provide additional functionality for members,” our spokesperson tells us. “Lovetropolis.com members can send emails using the site’s internal delivery system, blog and comment, maintain a list of favorite profiles, upload videos from YouTube and add unique gadgets to personalize their profiles.”

Industry insiders are already raving about the newcomer to their market. “Lovetropolis.com is one of the major online dating sites,” wrote Online Dating Magazine, and it’s “The Next Great Dating Service,” according to AloveLinksPlus. Users are also praising Lovetropolis.com. “The free lifetime membership is just icing on the cake. It’s already a great dating site that any user would be happy to pay a monthly fee for,” claimed one satisfied customer. “I’ll never go anywhere else.”

Via EPR Network
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Internet, ISPs, Services

Nationwidesatellite, HughesNet HighSpeed Satellite Internet Reseller, Is Playing A Major Role In New Business Developments In The Remote Areas Of Northern Texas

HughesNet HighSpeed Satellite Internet Reseller, Nationwidesatellite, is playing a major role in new business developments in the remote areas of northern Texas and many other states. In this economy internet access is not just for family entertainment and staying in touch, there is a major shift for remote area highspeed internet access to start or run a business where many jobs just don’t exist. HughesNet in Texas is Big business and Hughes Net in Texas is a lot of small businesses.

Retirement funds for many have fallen short of their original projections, many retirees that re-located to remote areas for either peace of mind or lower cost of living are now looking for ways to generate an income. Hughes Net highspeed internet for a small business start-up is one of the lowest costs of an online business, compared to creating a website and promoting it to get it in the top of the search engines results page for what your business is offering for sale.

Hughesnet authorized resellers like Nationwidesatellite have been facilitating the changes for many business owners from their physical store fronts to their new frontier; their Website store. Because Hughesnet can service any area in the nation, there are significant advantages of partnering with Hughesnet. Authorized Resellers like Nationwidesatellite, provide Internet access to business owners who are planning on running both a physical store and a web based store, or, just their web based store. In either case, they can be run from any place in the world, and remote access is where resellers like nationwidesatellite excel. HughesNet internet service for remote areas is the least economic way of capturing the best of both worlds; family entertainment and business.

Nationwidesatellite offers the best small business Hughesnet starter plan there is, the “ProPlus”. Nationwidesatellite offers high value Hughesnet deals to help the small business start-up. Lease it for the lowest upfront costs and, for a limited time, get their standard installation free, or, own it at the lowest cost available and get a $100.00 mail in Rebate.

Nationwidesatellite goes even farther with their relationships, they offer every customer a $100.00 Referral Reward. When someone from a referral by one of our customers has Hughesnet installed, they get paid $100. Hughenet authorized resellers like nationwidesatellite have their own stimulus package for small business owners, and it’s all satisfaction guaranteed for 30 days.

Via EPR Network
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B2b, Dedicated Servers, Domain Names, E-mail, Hosting, Internet, Secure Hosting, Services

Report Says That Firms Are Not Measuring If Their Website Is Working

Fasthosts, a leading web hosting provider and domain name registrar, reports that 43 per cent of UK companies admit that they have no quantifiable method of measuring whether their website is effective, according to recently released research released.

The study of 430 UK firms (431 UK businesses with a website surveyed via electronic feedback form) by Fasthosts found that whilst the average business has published a website for 3-4 years, a huge number of businesses have no numerical grasp on how well their website is performing, or whether it is leading to sales. One in four owners do not believe their website has potential as a sales channel. A remarkable 77 per cent of firms fail to measure any type of ‘return on investment’ for their websites, and 1 in 3 owners (34 per cent) admit that they have never considered checking the popularity or effectiveness of their website. The research suggests that many companies are failing to analyse and optimise online as diligently as they do other areas of their operation.

Whilst studies show that the majority of business owners today realise the importance of having a presence on the Internet, it appears that a great many do no more than publish their website. Fasthosts’ survey of 430 small local businesses using a website, found that over 40 per cent currently do not use data (such as a graphical web statistics tool to assess whether their website is working to support their business goals. During the first half of 2009, the vast majority of SMEs (83 per cent) have not analysed their websites performance against their business plan.

Despite half of businesses feeling happy with their websites and 43 per cent viewing these as integral to their marketing efforts, it would appear that a great many firms simply do not know whether their website is making the right impact. Only 57 per cent of firms do monitor their website performance by checking an overall traffic volume statistic for their homepage. However, only 40 per cent currently analyse where their website visitors are being referred from, an essential element of effective online marketing. Furthermore, only 33 per cent of owners who do measure their website look at the click-through rates to individual sections of the site.

It is perhaps unsurprising over three quarters of businesses questioned (77 per cent) make no assessment of ‘return on investment’ for their websites. Only 11 per cent of those surveyed, judged the effectiveness of their website in terms of ‘clicks vs. sales’ or ‘web cost per order’. Worryingly, the research would suggest that for a significant number of companies, expectations for their website are rather low. 1 in 4 owners (23 per cent) still do not believe their website has potential to be a sales channel.

However, nowadays easy-to-use tools are available for any business owner to evaluate the effectiveness of their website themselves. For example, Fasthosts provides its hosting customers with a free MatrixStats tool, a graphical web statistics tool that provides an instant snapshot of how well websites and domains are performing.

Steve Holford, CMO Fasthosts Internet Ltd., said: “By taking note of their website statistics and making necessary changes, many companies we work with enjoy a real fiscal impact.”

Via EPR Network
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Advertising, B2C, Cloud Hosting, Hosting, Internet, Secure Hosting, Video

Rackspace Hosting Announced That Leading Viral Video Advertising Agency, Keta Keta, Will Be Hosting Its Video Portfolio In The Rackspace Cloud

Rackspace Hosting (NYSE:RAX), the world’s leader in hosting and cloud computing, has announced that leading viral video advertising agency, Keta Keta, will be hosting its video portfolio and movie previews in the Rackspace Cloud.

Ronen Lefler, CEO, Keta Keta said: “Effectively showcasing our viral videos has become a real challenge as the amount of content that we have to stream has grown. Moving to the Rackspace Cloud has enabled us to showcase videos to a global audience without interruption. We chose Rackspace due to its focus on customer service and support, as well as the flexibility and efficiency of The Rackspace Cloud Files solution.”

As the viral video market continues to explode, with traffic increasing 178% over the last 12 months (Source: Econsultancy’s 2009 Internet Statistics report), Keta Keta needed to maximize opportunities across consumer brands by promoting its videos to a global audience. It launched a new corporate website in March 2009 to support this need and turned to Rackspace Hosting to provide a reliable and cost-effective hosting solution to stream multiple movies to over 100 different countries.

Brian Thomson, EMEA Managing Director at Rackspace Hosting said: “Hosting business critical applications in the cloud is something we do on a regular basis and we are delighted that Keta Keta has chosen us to support its corporate awareness drive. We understand the demands placed on websites by streaming rich media content and believe the cloud’s flexible, pay-as-you go structure makes it an ideal choice to meet these new media needs.”

Keta Keta, the viral video partner of ad:tech 2009, is an advertising agency with in-house creative, production, seeding and tracking departments. It has launched hundreds of successful viral video campaigns that have entertained and engaged people around the world for customers including LG, Fiat, MSN, L’Oreal and Orange.

About Rackspace
Rackspace’s portfolio of hosted services includes hosted exchange, managed hosting, dedicated servers, cloud hosting, virtualisation and managed exchange.

Via EPR Network
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B2C, Events, Free Stuff, Internet, Services, Software

Get CCIE R&S Version 4.0 Lab Workbook For Free With Pass4sure

The competencies required for CCIE R&S v4.0 certification were released on May 5, 2009. Pass4sure is making adjustments according to this update and proposes the “Free CCIE R&S Version 4.0 Lab Workbook” program.

Pass4sure, the world renowned IT certification exam material provider, announced today that it is making adjustment according to the competencies required for CCIE R&S v4.0 certification, and releases the “Free CCIE R&S Version 4.0 Lab Workbook” program.

To reflect the growth of the network as a service platform, Cisco has revised the certification requirements for CCIE Routing & Switching (CCIE R&S)–the expert level certification for network engineers. The new requirements were developed with assistance from Cisco enterprise customers and reflect the expectations of employers across industries.

The competencies required for CCIE R&S v4.0 certification were released on May 5, 2009, and are available on the Cisco Learning Network under the CCIE R&S v4.0 Written Exam topics and CCIE R&S v4.0 Lab Exam topics. Exams based on the new requirements are scheduled for release on October 18, 2009, and will immediately replace the currently available v3.0 exams. Candidates who plan to take their exams on October 18, 2009, or later should prepare using the new v4.0 exam topics.

Pass4sure is paying close attention to this update and proposes the “Free CCIE R&S Version 4.0 Lab Workbook” program.

From now on, if you buy the CCIE R&S Version 3.0 Lab Workbook, you can get the CCIE R&S Version 4.0 Lab Workbook and Open-Ended-Question for free after we release the Version 4.0. This program will expire on October 17, 2009. This is the first time for Pass4sure to take such attempt that is offering the new products to customers for free.

While according to Eliza Jencey, the Marketing Director of Pass4sure, “the Free CCIE R&S Version 4.0 Lab Workbook program is not only a marketing strategy, but a considerate gift to all CCIE candidates.”

Via EPR Network
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B2b, B2C, Internet, Online, Services, Website Localization

Foreign Translations, Inc. Unveils Its New French Language Website foreigntranslations.fr

This week Foreign Translations, Inc. unveils its new French language website (www.foreigntranslations.fr). The Company has created this new website specifically to offer French translation services for companies throughout Europe. As English slowly becomes less common as the primary business language of the Internet, Foreign Translations, Inc. is keenly aware of consumer interest in conducting business in the native language. In response to this ever increasing demand, Foreign Translations, Inc. is launching this French website on the heels of its Spanish language website.

Website Adapted For French Culture

This newly designed website provides a richer, more informative experience for the French community which is proud of its French language and culture and places great value in the French translation of content into its native language. With research indicating that French is the sixth most popular language on-line and the most widely used in Europe, Foreign Translations, Inc. decided that creating a French language website would allow the French speaking community an easy and verifiable way of connecting with this highly qualified company that assists in international communications and global ventures into new markets. Like its English counterpart, the French website delivers an array of helpful resources. Through the new French language website, Foreign Translations, Inc.’s French clients are given information on its quality assurance and guarantees, the ability to request quotes, and information about its translators, processes, and pricing.

Focus is on Targeting French Companies in Europe

As with all of Foreign Translations, Inc.’s ventures, the company completed its due diligence in analyzing the French culture and adapting its French website – www.foreigntranslations.fr, to include services and procedures that complement this target market, research and application of culturally appropriate color schemes as well as Multilingual Search Engine Optimization strategies. According to CEO, Ken Zwerdling, “The roll out of our French language website provides us direct access to French businesses in France, Germany, Spain and Italy as well as the French speaking population located in other regions around the world. French companies now have a more cost effective means of acquiring English to French and French to English Translations. It is another step in the process to expand the Foreign Translations brand worldwide.”

The continuing development of the Foreign Translations, Inc. multilingual website network is part of the company’s strategy to remain at the cutting edge of the highest quality translation services offered to its valued clients.

About Foreign Translations, Inc.

Foreign Translations, Inc. (www.foreigntranslations.com) is an 11- year old foreign language translation, interpreting and website translation firm headquartered in Greenville, SC.

Via EPR Network
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Advertising, B2b, Events, Internet, News, Online, Search, Searching, SEM, SEO, Web Marketing

Fujitsu Has Chosen bigmouthmedia To Lead Its International PPC Campaign

Fujitsu Technology Solutions GmbH selected the Edinburgh based search engine optimisation company following a multi-agency pitch. Bigmouthmedia will now lead the company’s paid search advertising campaign in more than 25 countries worldwide, including Germany, France and the United Kingdom.

David Hardy, bigmouthmedia group’s international sales and marketing director, commented on the deal saying: “We’re delighted to be working for such an internationally renowned brand like Fujitsu. One of bigmouthmedia’s key strengths is our international scope, and our demonstrable expertise in running complex multi-language campaigns has been a key factor in winning this account.”

He added: “Over the past 12 years we have established a proven track record in managing big brands across multiple territories, and I am confident we will enjoy similar success with our strategy for what promises to be a challenging and exciting campaign.”

Fujitsu’s digital marketing requirements also included an increase in the profile, turnover and traffic on their international sites as well as the capacity to oversee new product and service launches. Beginning work immediately, bigmouthmedia now develops and manages Fujitsu’s PPC campaigns in more than 25 countries, including Italy, Spain, Turkey, Scandinavia and the Eastern European countries.

About bigmouthmedia
Founded in 1997, bigmouthmedia is Europe’s largest and most experienced digital marketing agency and was rated the UK’s #1 Search agency for Search Engine Optimisation and PPC in the 2009 NMA Marketing Services Guide.

Bigmouthmedia’s 200+ online marketing experts across 12 international offices maximise online brand exposure for our clients by means of integrated digital strategies incorporating SEO, PPC, social media marketing, affiliate marketing, display advertising, online PR and copywriting.

Via EPR Network
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Advertising, B2b, B2C, Domain Names, E-mail, eCommerce, Events, Hosting, Internet, ISPs, Services, Web

BT Business And Google Today Announced An Agreement To Offer Digital Marketing Services To Small Businesses

The alliance will involve BT Business becoming a Google AdWordsâ„¢ Authorised Reseller. Small businesses can now access Google’s base of millions of UK users and receive professional, full-service AdWords account management, from account setup and activation to ongoing campaign monitoring and optimisation, through BT Business.

More than one million businesses already served by BT Business, including the 350,000 members of BT Tradespace, will benefit from the agreement.

“Small businesses are looking to the internet to compete and grow in these tough economic times,” said Bill Murphy, managing director at BT Business. “Our own research across 700,000 small business websites shows that the majority need help to optimise search and effectively use search engine marketing. They don’t often have the skills internally to manage this and need affordable services and support. Working with Google AdWords will enable us to help smaller companies promote themselves and engage with customers, partners and suppliers online as well as larger businesses.”

The addition of the Google AdWords online advertising platform means BT Business can now offer customers a complete range of digital marketing services to help them promote their businesses effectively on the Web. From setting up a website and managing an online marketing campaign to ensuring they can effectively extend their business relationships through customer management tools and business social networking profiles such as BT Tradespace and other business applications.

Matt Brittin, Managing Director at Google UK & Ireland said: “Many businesses already use Google AdWords to reach new customers locally, across the UK and across the world. BT Business can now offer targeted, accountable and cost effective AdWords advertising to more than a million small businesses in the UK. We look forward to working with BT to help more small businesses get the most out of the online opportunity.”

About BT Business
BT Business understands the challenges that businesses face in the current climate, and supports cost control, improved productivity and winning business with technology including business broadband & internet, domain names and web hosting packages, IT support and mobile services including BlackBerry.

Via EPR Network
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B2b, Internet, ISPs, Programming, Security, Services, Software, Web, Web 2.0, Web Design & Development

A Free Trial Security Scanner That Identifies Security Weaknesses In Web Applications

GamaSec has launched a free trial option of its web vulnerability scanner, which allows companies to check for Cross Site Scripting (XSS), SQL injection, Code Inclusion etc.. ) as well as site exposure risk, ranks threat priority, produces highly graphical, intuitive HTML reports, and indicates site security posture by vulnerabilities and threat exposure

Security Scanner

The GamaSec Free trial of Web Vulnerability Scanner (WVS) is available immediately at: https://www.gamasec.com/gsf/FreeTrial.aspx

According to the Gartner Group, “97% of the over 300 web sites audited were found vulnerable to web application attack,” and “75% of the cyber attacks today are at the application level.”

Everyday there are thousands of new internet users online. Despite the fact that more people all the time are making purchases on the internet, there are a great deal of consumers who remain uneasy about the process and because of that are timid about the internet. Consumers are becoming more and more smarter, more savvy and more guarded about what can put them at risk. Online customers need to be confident that their personal information is safe and that their privacy will be upheld at all times.

“Companies don’t realize the danger their web sites are under and are therefore reluctant to invest in web vulnerability scanners. Consequently, security officers don’t have the tools to protect their websites. The GamaSec free trial scanner will give security officers access to a professional security tests of web applications and detects Cross Site Scripting, SQL Injection and other web application vulnerabilities and produces recommended solutions that can fix or provide a viable workaround to the identified vulnerabilities, when you need them, not when it is already too late,” said Avi D.Bartov, GamaSec CEO.

GamaSec vulnerabilities scan requires no installation, no set-up, no hardware purchases, no software development, and no IT security expertise. Customers do not need any special training to use it.

About GamaSec Web Vulnerability Scanner
GamaSec web application scanner crawl the entire website, analyze in-depth each & every file, and display the entire website structure. The GamaSec Scanner built from the ground up on a completely different technology backbone than its competitors; GamaSec goes beyond signature-based tools to find more “real” vulnerabilities.

Via EPR Network
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Advertising, B2b, Internet, Online, Search, SEM, SEO, Web Marketing

Bigmouthmedia Has Responded To Google’s Decision To Open Up Its Adsense System To Third Party Networks By Stating That If Successful, The Move Will Change The Shape Of The Online Display Advertising Industry Forever

Under the terms of the policy change, advertising networks that have traditionally focused activity on big brand sites will now have access to Google’s extensive network of blogs, forums and websites. Opening up a potential new revenue stream for thousands of site operators worldwide, the move underlines the search giant’s determination to extend its reach beyond text advertising and into the world of display.

“This is an event that should make all intelligent publishers and advertisers think hard about their activities. Google is clearly determined to make a serious impact upon the display sector and if this move works, their dominance over online advertising will be extended,” said Lyndsay Menzies, Chief Operations Officer at bigmouthmedia.

“Traditional ad buyers will face a new world if Google manage to make this work. They’ll be looking at an environment where site owners can block entire networks if they don’t perform or can block specific advertisers. Display will be less about big deals and negotiating with decision makers and will become much more like search marketing in terms of its scientific and performance led nature.”

Welcoming Google’s insistence that only networks that meet their privacy, speed and quality guidelines will be included in the expanded AdSense, bigmouthmedia believes that the move will require significant changes to the thought process behind a display campaign. Micro-management will become more important as individual publishers are given the opportunity to opt out of entire ad networks or ban ads from certain sites.

“This is a very interesting move which will work if the thousands of AdSense publishers out there support the move. If there’s enough demand from the AdSense publisher community then ad networks will certainly not want to pass on the opportunity,” said Andrew Girdwood, Bigmouthmedia’s Head of Search.

About bigmouthmedia
Founded in 1997, bigmouthmedia is Europe’s largest and most experienced digital marketing agency and was rated the UK’s #1 Search agency for Search Engine Optimisation and PPC in the 2009 NMA Marketing Services Guide.

Bigmouthmedia’s 200+ online marketing experts across 12 international offices maximise online brand exposure for our clients by means of integrated digital strategies incorporating SEO, PPC, Social Media Marketing, Affiliate marketing, Display Advertising, Online PR and Copywriting.

Via EPR Network
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Abuse, B2C, eCommerce, Events, Internet, Online

Review Website Now Available That Is Out To Help The Consumer

People have been dealing with work from home, weight loss & fitness scams for years. With the internet the “Scam” industry multiplied by ten. You rarely ever see honesty when it comes to internet purchases.

Risk Easy Reviews has been one of the few sites that are out there for the consumer. They claim to have success with some of the products they have tested. But they also have some negative claims & put that “do not buy” tag ON some as well.

Bringing honesty to the industry. Risk Easy Reviews has reviewed many products from work from home, forex, health, fitness, weight loss, Warcraft, internet TV and more. They also have made it a point to only try products that come with a great money back guarantee. There are many review sites on the net that have another agenda. And although everybody has got to make a living, Risk Easy Reviews seems to really care what people are reading and knows that their credibility is at stake with each review. It’s good to see that some people can still take the initiative to help people. Helping people better their lives which in turn enhances the world we live in.

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B2b, Dedicated Servers, Domain Names, E-mail, Hosting, Internet, Secure Hosting, Services

Fasthosts Internet Announced That An API Is Now Available To Their Resellers Free Of Charge

Fasthosts Internet, a leading reseller web hosting provider, has announced that an API (Application Protocol Interface) is now available to their resellers free of charge through their control panel. Allowing for automation and enhanced control, this complimentary tool gives Fasthosts’ resellers easier management of their reseller business and customer base.

Fasthosts’ API is a flexible and powerful resource that can be seamlessly incorporated into resellers’ websites. Fasthosts partners can customize the interface to perform tasks that are best suited to their needs. Most importantly, its automated performance leaves business leaders with more time and energy to put towards things like marketing and sales.

For Fasthosts, this is an important step in boosting the company’s appeal within such a competitive market. Stephen Holford, Chief Marketing Officer for Fasthosts, highlighted that the company is committed to providing a world class service for its resellers and believes this API will be an extremely valuable reseller tool to Fasthosts partners.

The API allows resellers to automate new customer signups, create admin tools for end-customers, and process customer orders automatically. Resellers using the API can have their customers set up hosting directly from their website and secure domain names in real-time. What’s more is the potential for resellers to increase their profit margins – this API is an efficient mechanism for running a smooth and profitable business operation.

Fasthosts is automatically including the API into its reseller control panels. It is accessible using any server side language, and provides full documentation and examples for all API functions. Resellers are also given test scripts as another way to customize the API for their business needs.

About Fasthosts
Fasthosts is the UK’s leading web hosting company. Based in the UK and operating 24×7 from its dedicated UK data centres, Fasthosts keeps over 1 million domains running smoothly and ensures over 6 million emails are delivered safely each day.

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B2C, eCommerce, Entertainment, Events, Internet, Online, Services, Web, Web Marketing

Web Users Everywhere Have A New Way To Celebrate Their Loved Family And Friends At ILoveThisPerson.com

The I Love This Person website gives people an easy way to create permanent online dedication web pages for their loved ones. This is the perfect present any time of year, or simply a happy surprise. Don’t just tell the person, tell the whole world!

People can create a customized dedication page for any person they admire, respect, or love. Dedications are especially great for a family member or friend. Dedications can be anonymous, or the creator can display his or her name.

Users can create an editable lifetime dedication web page, containing up to 100 photos, for only $19.95. Dedication web pages are visible to anyone searching the Internet. Users also can link dedications to social media websites, such as Facebook, MySpace, and Twitter, making them easy to share.

New users can create a test dedication web page and view it without committing to pay for it. Once they are happy with the results, they can purchase their editable dedication for only $19.95. The I Love This Person website is available at www.ILoveThisPerson.com.

About Robipau
The I Love this Person website is a service of Robipau. Robipau develops and promotes virtual products on the Internet that emphasize the good in humankind.

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Report Says Non-Profit Websites Grow Amidst UK Recession

Fasthosts Internet Ltd, a leading web hosting provider and domain name registrar, today reported a marked increase in the number of .ORG domains registered by non-profit organisations during the past year. The domain suffix has out-grown in percentage terms many other non business top-level domain suffixes, indicating an increase in the number of non-profit and charitable projects being launched in the first half of 2009. The unique growth lends weight to the theory that many such organisations have initiated or grown web-based projects in response to the global recession.

The .ORG domain name is the domain of choice for organisations dedicated to serving the public interest. Data from Fasthosts, one of the UK’s largest domain name registrars, shows that .ORG registrations made by its customers grew by 27% compared to the same period in 2008. The domain has seen the highest demand over all other non-business domains. Whilst domain success can often be skewed by short-term price promotions, the growth of .ORG comprises like for like growth over the 12 month period.

As many UK charities have reported falls in donation income since the economy slowed down, such growth in .ORG domain registrations may suggest that non-profit bodies have stepped up investment in the internet. Web solutions now offer such groups extremely cost effective and scalable channels for gathering support and participation for causes, and taking donations directly from a website.

Steve Holford, CMO Fasthosts Internet Ltd, said: “It is pleasing to note the growth of the .ORG community and witness the remarkable difference that the web can deliver to non-profit organisations. In challenging economic times, such groups are wise to leverage the efficiencies and visibility that online projects can offer.”

Holford added: “Just as the recession has led UK businesses to step up ecommerce efforts, the Internet is the right logical step for non-profit groups to broaden their reach and safeguard their revenues.”

iT4Communities, a Fasthosts customer, is a charity that runs a large UK-wide network of IT volunteers who support hundreds of charity IT projects a year. They have seen a steady increase in requests for volunteer help with websites for small charities year on year. It remains the largest area of request for help as charities strive for a good website that helps them reduce costs and attract more support.

Anne Stafford, Programme Manager for iT4Communities, said: “Charities are relishing the benefits of websites with a CMS, making it cost effective to update their information and easier for volunteers to help as building a good site can take much less time”.

Fasthosts is a leading provider for shared and dedicated web hosting and business-class email solutions, and is the UK market leader for reseller web hosting.

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Advertising, eCommerce, Events, Hosting, Internet, Online, Services, Social Networking, Web, Web 2.0, Web Design & Development, Web Marketing

LipstickRocks.com – The Networking Organization For Professional Women In The DC Area

Network. Network. Network. That’s what everybody is saying these days, but how? One solution is LipstickRocks.com, a networking organization for professional women that offers both an online community as well as regular networking events in Metro Washington, DC.

LipstickRocks.com - The Networking Organization For Professional Women

LipstickRocks, LLC hosts regular theme events for business-savvy women to meet and empower each other and grow professionally. The virtual community on LipstickRocks.comis for professional women in multiple industries to connect and share information. The website is easy to navigate and offers search engine optimization, which is a powerful Internet marketing tool that boosts the user’s web presence. LipstickRocks.com‘s web presence is multiplied by new advertisements on twitter.com, facebook.com, and meetup.com.

Regular meetings provide an opportunity for women to bring friends and co-workers to mingle with other professional women, most who are already on the LipstickRocks.com website. Women come to promote their business, glean from each other, and provide practical advice. Many m embers of LipstickRocks sponsor these networking events to strategically promote their businesses. Premium members of LipstickRocks enjoy other privileges including discounts on advertising, web design, hosting, member-to-member discounts, and consultations.

Most sponsors and business partners actively give back to the community. A percentage of all purchases from LipstickRocks go to charities, such as the Susan G. Komen Global Race for the Cure for breast cancer research. The total amount contributed will be tallied up and displayed on the website at the end of the calendar year.

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Study Shows That 53 Per Cent Of US Business Owners Seek More Involvement In The Purchasing Of Their IT Services, Such As Hosting, Than Ever Before

Fasthosts Internet Ltd, a leading web hosting provider, has released a study showing that 53 per cent of US business owners seek more involvement in the purchasing of their IT services, such as hosting, than ever before.

Study Shows That 53 Per Cent Of US Business Owners Seek More Involvement In The Purchasing Of Their IT Services, Such As Hosting, Than Ever Before

The survey of 132 US business* owners found that in the past year, over half (53 per cent) have purposefully sought a greater understanding of the IT services they use as a direct result of economic pressures, and intend to be more involved in selecting their IT service providers going forward.

F r o m those businesses that use dedicated hosting services, 1 in 4 owners wish to renegotiate associated costs this year. As businesses worldwide scrutinize IT costs, Fasthosts is encouraging UK companies to review their hosting costs and seek out the best possible technology for their money. Fasthosts is also helping UK businesses to lower their server costs by reducing its dedicated server prices with discounts of up to £480 per annum for the life of the contract.

Steve Holford, CMO Fasthosts commented, “Every business owner understands the importance of procurement. One should review their web solutions periodically, and push through necessary changes. In a challenging operating environment, it is imperative that every business gets what it pays for and pays only for what it needs”.

Fasthosts dedicated server solutions have been tailored to support business needs with high-speed performance and connectivity, no bandwidth charges and 24/7 UK-based support. All dedicated servers are housed within a state-of-the-art data centre in Gloucester and designed to provide demanding users with high specifications and excellent service levels. Business owners can contact advisors at Fasthosts to discuss their requirements and potential cost savings for their business.

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Survey Shows Fear Outweighs Cost Concerns With Business IT Needs

A new survey by IT specialists Fasthosts Internet has revealed that companies are being forced to re-evaluate their IT systems and question what they really need due to the unsettled economy. In these difficult times, one-third said they still hesitate to consider a replacement server even if it is necessary. At the same time, 53% of business owners are becoming more involved in decisions relating to their IT needs in light of the challenging economy.

Survey Shows Fear Outweighs Cost Concerns With Business IT Needs

When times get tough, a company’s budget spending strategy can seriously affect the quality and quantity of the company’s technology resources. The Fasthosts survey showed 29% of respondents have reviewed their budget for servers in the past six months. Nearly twice that number (54%) has analysed their finances during the last 12 months.

For many people the fear of what might happen when they replace their server looms over their decision. One in three survey participants (33%) said they would be fearful of switching to a new provider because of a potential disruption to their service. Perhaps bound by this fear, 22% have not updated or changed their server solution in at least three years even though at least 25% said they want to lower their external server costs.

Stephen Holford, chief marketing officer of Fasthosts Internet, says the company understands where its customers’ fears lay and hope they are able to clear up questions about servers.

He said: “Fasthosts products are offered by the leading provider for reseller web hosting in the UK, and one that is making a strong mark in the US. We try to emphasize that a background in IT isn’t necessary to use and profit from our servers and reseller solutions so that smaller businesses can better understand their IT needs. If given a closer look, they will see the top-of-the-line solutions that Fasthosts offers at very competitive prices.”

Getting the most value for their money is a concern many have when deciding how much should be spent on their IT provider, especially regarding servers. Almost half (45%) of survey participants said they felt overcharged for costs including monitoring fees, server management, additional memory and IP addresses, back-up space, consultancy fees and server traffic. One third of the respondents, however, pay more than just their provider to upkeep their server.

Holford added: “Balancing a budget is difficult, especially when there is uncertainty concerning necessary versus peripheral costs. IT solutions, like servers and online services, are important to any company. It seems that people must realize that there are providers out there like Fasthosts that can alleviate concerns by offering solutions that exhibit both quality and value for a reasonable cost.”

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